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Model Organization
Heather Johnson
Choosing my Models
I believe that the choice of models is very important as it needs to represent not only what
your magazine stands for but they also have to be relatable or inspirational to my target
group. This narrowed it down to me choosing two of my friends who fit in to the age group
of my target group and also have two different common body types in the target audience
range. My models also have to represent the identity of my target audience meaning they
shouldn’t look overly athletic but not unhealthy.
I will make my models look appealing by using hair and clothing that matches my target
audience and the genre of my magazine. They will have to have a quite natural makeup look
and hair must be put back because they are meant to be looking sporty. The clothing will
also be athletic sports wear and they will be doing activities such as walking on a beach,
yoga and climbing. I decided that my models clothing does not have to match my colour
scheme but I have planned one of the models to wear similar colours because I think that it
would be nice for the model to stand out in some cases against the colour scheme that I
have chose.
I will also make sure that I take photos of the model at different points in view as in some
cases I may like to shape text around the model and if the model is dead center in a
contents page or a double page spread it may be a little inconvenient to change that as my
setting is outdoors so the background will not be a block colour.
Model 1
For my first model I have chosen my friend Katie as she
contrasts in body type with my other friend Jane. When
doing my magazine research in to health magazines in
general I have found that the large majority of magazines
have contrasting body types, especially with the rise of
plus size models it is not unusual to have a mix of slim
and larger models in to a magazine. This suggests that
there is a demand for people of different, more
achievable body types.
Katie is 21 so therefore falls under my target group
meaning that it will be easier for the reader to feel a bond
between themselves and the model making my magazine
feel more personal.
Model 2
My second model that I chose was Jane. I chose her
because her body type is larger and more common than
Katie’s. This will make my magazine appeal to a wide
range of people as they may see themselves in Jane.
Jane is 20 so fits in to my target group just like Katie. This
will make it easier for people to create a bond to the
magazine.
Model consent
Before I became 100% sure
on the models that I had to
choose, I wanted to make
sure that they were both
willing to take part so I
messaged them with a brief
summary of my aims for the
shoot to make sure that they
would be okay to be
photographed and luckily
they both were so I am now
able to move on with the
rest of my planning for my
shoot.
Confirmation
When Jane and Katie let me know that they would like to be in
the shoot, I let them know that I would email the the details of
the shoot before the day so that when it is the day of the shoot,
both me and my models will be prepared.

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Model Organisation

  • 2. Choosing my Models I believe that the choice of models is very important as it needs to represent not only what your magazine stands for but they also have to be relatable or inspirational to my target group. This narrowed it down to me choosing two of my friends who fit in to the age group of my target group and also have two different common body types in the target audience range. My models also have to represent the identity of my target audience meaning they shouldn’t look overly athletic but not unhealthy. I will make my models look appealing by using hair and clothing that matches my target audience and the genre of my magazine. They will have to have a quite natural makeup look and hair must be put back because they are meant to be looking sporty. The clothing will also be athletic sports wear and they will be doing activities such as walking on a beach, yoga and climbing. I decided that my models clothing does not have to match my colour scheme but I have planned one of the models to wear similar colours because I think that it would be nice for the model to stand out in some cases against the colour scheme that I have chose. I will also make sure that I take photos of the model at different points in view as in some cases I may like to shape text around the model and if the model is dead center in a contents page or a double page spread it may be a little inconvenient to change that as my setting is outdoors so the background will not be a block colour.
  • 3. Model 1 For my first model I have chosen my friend Katie as she contrasts in body type with my other friend Jane. When doing my magazine research in to health magazines in general I have found that the large majority of magazines have contrasting body types, especially with the rise of plus size models it is not unusual to have a mix of slim and larger models in to a magazine. This suggests that there is a demand for people of different, more achievable body types. Katie is 21 so therefore falls under my target group meaning that it will be easier for the reader to feel a bond between themselves and the model making my magazine feel more personal.
  • 4. Model 2 My second model that I chose was Jane. I chose her because her body type is larger and more common than Katie’s. This will make my magazine appeal to a wide range of people as they may see themselves in Jane. Jane is 20 so fits in to my target group just like Katie. This will make it easier for people to create a bond to the magazine.
  • 5. Model consent Before I became 100% sure on the models that I had to choose, I wanted to make sure that they were both willing to take part so I messaged them with a brief summary of my aims for the shoot to make sure that they would be okay to be photographed and luckily they both were so I am now able to move on with the rest of my planning for my shoot.
  • 6. Confirmation When Jane and Katie let me know that they would like to be in the shoot, I let them know that I would email the the details of the shoot before the day so that when it is the day of the shoot, both me and my models will be prepared.