The document discusses the design and development of mobile web applications, highlighting the evolution of mobile browsing from poor experiences to improved usability with smartphones like the iPhone. It emphasizes user-focused content, simplicity, and effective interaction while recognizing the limitations of mobile devices. Additionally, it addresses the importance of understanding target devices and offers insights into tools like jqtouch for mobile development.

1. Mobile Web Apps Design
DESIGNING GOOD WEB APP

2. The Mobile web
 The Mobile Web refers to the use of Internet-connected
applications, or browser-based access to the Internet from
a mobile device, such as a Smartphone or tablet computer,
connected to a wireless network.

3. The mobile Web
 When phones first started to browse the web, the experience was
bad, but it was an exciting idea. Smartphones came along
improving the experience. The apple's iPhone Web browser was
actually usable.The iPhone bridged the gap between the mobile
web and the desktop web we wanted on our phones

4. Mobiles & the Modern Web
 The adoption of HTML5 and CSS3 reduced the load of the
graphics to achieve some of the same beautiful interfaces and
enhanced browsing speed.
 HTML5 also meant offline capabilities, something native apps
held over web apps for a long time, and to some extent still do.

5. Good Mobile Web design
Aspects taken into consideration when designing a mobile Web app:
 User-focused content just like in traditional web design;
 Esential elements should be brought over the
mobile web (Users’ needs have to be met quickly)

6. Good Mobile Web design
User Testing
Design is subjective:
 The way we respond to a design is influenced by culture, gender,
age and even physical conditions (such as color blindness).
 Is important that design decisions be informed by user testing
rather than personal experience.

7. Good Mobile Web design
Using Rich Media Effectively
 Mobile devices are capable of displaying multimedia content.
You can watch YouTube videos that are posted
on Facebook, but take into account the
technology limitations and internet
conectivity by keeping rich multimedia to
the barest minimum.

8. Good Mobile Web design
Using Rich Media Effectively
 Simplicity equates to usability. Mobile users don’t have acces to
the traditional keyboard and mouse , so a
simple design is critical to be able to move
around the app.

9. Good Mobile Web design
User Interaction
 Make input as simple as possible.
 Use buttons or selection methods as much as possible.
 Use textboxes only when necessary and have
auto-complete/auto-suggest features to reduce errors.
 Shortcuts to common and
repetitive site tasks are necessary.

10. Designing content for the Mobile Web
User-focused
 Content on the mobile web must be user-focused just like in traditional web
design.
 Essential elements should be brought over, mobile users
 don’t want to have to search or scroll multiple pages to find what they are
looking for.
 Make use of features of newer mobile devices. Many of them have support for
the Geolocation API in HTML5, you can use their current location to present
them with more relevant information.

11. Designing content for the Mobile Web
Understanding How Mobile Devices Work
 With so many users accessing the mobile web from many different and
disparate devices,
 Understanding and prioritizing your target devices is paramount in
creating unique and effective browsing experiences.
 Knowing the users’ devices help web designers create content and
experiences specifically for that device.

12. User Experience
Empower Users with Freedom and Flexibility
 Give the user more freedom and control over their actions. The user
should be able to personalize their working screen, backgrounds to turn
on or off whatever controls that they desire.

13. Easy Mobile Development
JQTouch – Quick and easy Mobile Development
 JQTouch is a plugin for jQuery that allows you to build mobile websites for
the iPhone and iPod Touch.
 There are plans to also support Google Android and
Paml WebOS browsers in the future.
 Is completely open source and MIT licensed.
 Page history management and CSS3 page transitions,
including 3d flip.
 The power of jQuery to build AJAX applications.

14. Mobile Web Apps Limits
Mobile pitfalls
 Most mobile devices don't support Flash yet, notably the iPhone, so mobile
websites should avoid this
 It's possible to crash a mobile browser by loading in too many images or
running too much JavaScript so it’s important to keep file sisez down.

15. Mobile Web Apps Limits
 Small screen size
 Lack of multiple windows
 Not being able to use a mouselike pointer
 Speed
 Cost
 Types of pages that can be accesible

16. Mobile Web Apps Design Development
References
1. Wikipedia (http://en.wikipedia.org/wiki/Mobile_Web)
2. Sixrevisions (http://sixrevisions.com/user-interface/a-quick-look-at-mobile-web-
designs/)
3. Paul Boag Smashing eBook#1 (https://shop.smashingmagazine.com/smashing-
ebook-series-1-professional-web-design.html)
4. Doctype.tv (http://doctype.tv/mobile)