Downloaded 41 times
Uploaded byMatthew David
5 Steps for Enterprise Mobility
This document outlines a 5-step program for leveraging enterprise mobility. Step 1 is management, which involves classifying devices into tiers of support and implementing mobile device management. Step 2 is focusing on mobile web by developing responsive websites. Step 3 is defining a digital strategy. Step 4 is implementation using tools like frameworks and adopting approaches like adaptive agile development. Step 5 involves transforming into a digital enterprise where mobility powers engagement with systems and information across the organization. The overall agenda stresses that mobility requires more than just apps and emphasizes creating "systems of engagement" for customers, employees and partners.
More Related Content
Similar to 5 Steps for Enterprise Mobility
5 Steps for Enterprise Mobility
- 1.
- 2. AGENDA • Device Usage Today • 5Key Steps to Leverage Devices • Management • Mobile Web • Strategy • Implement Solutions • Enterprise • Story time • What You Should Do
- 3.
- 4. RAPID CHANGE -TODAY
- 5. WHY MOBILITY? WHYNOW? 94% 14% Fortune 500 using iPads All Black Friday purchases researched via Mobile 66% 1:3 U.S. Mobile Ownership Smartphone owners who have a Tablet 25% Mobile Internet Traffic BEOY
- 6. Driving Forces forMobile DIGITAL DEVICE TRENDS Four “mega-trends” are shaping and defining use of mobility in enterprise today. Technology Advances Consumer Usage • Mobile devices, mobile applications and enterprise applications have broadened the realm of mobile solutions • Employees are getting used to having devices and applications that improve their personal lives and want to use these tools to improve productivity at work - Today there are 1B+ Smartphone users • Consumer technology has blurred the line between mobile work and personal use - Apple and Android are the hottest handsets - While mobile devices had been used for email, games, social networking and videos, they are now being used for a range of enterprise apps that are increasing workforce productivity , reducing costs and growing revenues Mobility Competition & Partners • Influential players in the CPG, AlcoBev, Retail and Distribution industries have adopted mobile capabilities, increasing the table stakes and potential for collaboration - State departments are developing a range of mobile capabilities, including: - Asset Management - Salesforce Automation - Workforce Management Source: Forrester - Communication - Customer Relationship Mgmt. Changing Workforce • The evolving workforce is made up of more tech-savvy individuals, including Gen-X and Millennials, who will self-enable when corporate supported solutions are not provided • Companies have a hard time keeping up with the mobile devices and applications their employees want to use 6
- 7. EXAMPLE “PEOPLE” –MAJOR INSURER Broker Dealer Independent Agent Traveling Exec Auto owner Captive Agent Sales Whole life customer Business Need Claims Adjustors Wholesaler General Management Benefits Admin Dental customer PTO Requestor Prospective customer Home owner Claims Reps Term life customer Multiple Devices General Info Worker Level of Control Single Device
- 8. Base: 1,535 mobiletechnologies and services decision-makers at North American and European companies (multiple responses accepted) Source: Forrester’s Forrsights networks and telecommunications survey, Q1 2012
- 9.
- 10.
- 11.
- 12. CLASSIFY DEVICES INTHREE SUPPORT TIERS MDM (Afaria) All apps, Exclusions Limited devices Managed devices ActiveSync, MAM (Afaria + SUP Seeding) Email, browser, few apps More devices Lightly managed devices Unmanaged devices Web-only Few apps All devices Increasing capability, support and liability
- 14. MOBILE MANAGEMENT TRI-FECTA Device virtualization/container (e.g.,VMware,) Device MDM (e.g., Airwatch, MobileI ron, Afaria) Ent App Store Content Document container (built into many) App File sharing (e.g., Dropbox) App container (e.g., SUP, Good, Marc ona)
- 15.
- 16. THE MOBILE WEB- YOUR FIRST APP Dedicated Address Wells Fargo Responsive HTML5 Burton
- 17.
- 18.
- 19. TOOLS YOU CANUSE HTML Frameworks jQuery Mobile Sencha Touch Design Tools Adobe Edge Reflow Adobe Dreamweaver Hype Notepad
- 20.
- 21. Beyond the App Mobileis Much More Than Developing “An App” APP STRATEGY DESIGN DEVELOPMENT INTEGRATION SECURITY PERFORMANCE ANALYTICS 21
- 22. DEFINE A DIGITALSTRATEGY Phase 3 • Gap Analysis Phase 1 • Discovery Phase 5 • Final Review Phase 2 Phase 4 • Assessment • Synthesis Deliverables • • • • Complexity Drivers Project Roadmap Technology Deployment Proposed Technology Architecture 22
- 23.
- 24.
- 25. Adaptive Agile Development EvolvingDesign Predictive Design Map v1 v2 v3 v4 Final Predicted Behavior and Usage Performance Security Technology Market Climate Evolving Design Map Actual S
- 26. Tools Off TheShelf/Frameworks • Settings/Construction: HTML5 based solutions with Microsoft SharePoint 2013 architecture • Use Case: Off The Shelf Solutions Managed by Microsoft with extensions from 3rd parties • Estimate of Apps Built on the platform: ~40-50% of App Solutions Mobile Web • Toolset: HTML5 based frameworks like jQuery Mobile • Use Case: Lightweight always connected apps that are primarily content based • Estimate of Apps Built on the platform: ~5-10% of App Solutions Hybrid Container • Toolset: Solutions built the existing Dole Native App rapid deployment solution • Use Case: Apps with simple/moderately complex UI, requires API/Web Service connection layer • Estimate of Apps Built on the platform: ~20-30% of App Solutions Native • Toolset: Built with native code tools (Xcode, Eclipse, Visual Studio) • Use Case: Apps with complex UI, Significant performance and speed requirements, full Offline and Synchronization capabilities, utilizing all device capabilities • Estimate of Apps Built on the platform: ~5-10% of App Solutions 26
- 27.
- 28. STEP 5: DIGITALENTERPRISE
- 30. 5 STEPS • Management •Mobile Web • Define Strategy • Implementation • Digital Enterprise
- 31.
- 32.
- 33. Fresh Fruit QAApplication
- 35.
- 36.
- 37. A SHIFT FROMMOBILE TO “SYSTEMS OF ENGAGEMENT” Empower customers, employees, and partners with context-rich apps and smart products to help them decide and act immediately in time of need - Geoffrey Moore
- 38.