Metro touch - marketing360
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This document discusses Metro Touch, an innovative digital kiosk solution from Consumer Engagement Agency that allows Metro to build personalized promotions for customers. The kiosks work by collecting personal data to target customers and tailor relevant messages. While the main targets are 35-55 year olds who may not be familiar with digital technology, infographics provide a visual way to structure information and teach people how to use the kiosks in an easy-to-follow, step-by-step process. Initial results found the average number of printed coupons increased to 2,000 per day, with monthly growth rates of 200% and coupon re-use rates of 30% in the first month and 15% in the second month,
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Consumerization of B2B marketing: strategies, trends and solutions.hare
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永久可查学历认证【微信：A575476】【(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证成绩单Offer】【微信：A575476】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
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2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
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→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
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选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
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Metro touch - marketing360
- 1. Gabriel Sora / Mona Opran Marketing 360 - 13.06.2012
- 3. = Consumer Engagement Agency + Going Digital Going Mobile
- 4. &
- 5. What is Metro Touch? An innovative solution for customers targeting and building personalized promotional mechanics using a digital Info Kiosk solution
- 7. Direct benefits For METRO: • Stock management • Promotion individualization • Lower promo cost • Promotion effectiveness For METRO Clients: • Personalization • Direct and relevant message
- 8. Our communication challenge The main target is men and women, 35 to 55 years old “How to communicate digital with persons who are not necessary familiar with digital technology”
- 9. Communication solution “Infographic”: a visual approach that STRUCTURES INFORMATION and allows enough content to TEACH people Stages: 1-2-3 : WHAT TO DO implying EASY TO DO
- 11. METRO website Online banner
- 12. The Shopping Cycle™ and MT communication channels relevant per shopping stage Planning Execution Evaluation 0 Assessing Listing Coordinating Arriving Search & Discovering Deselecting Evaluating Selecting Purchasing Assessing (experience) Stocking Consuming Sharing Assessing (product) In-store At home •METRO Post AD •SMS •Online banner •Leaflet •Entrance Totem (Parking lot) •Door Sticker •Trolley A4 Layout MT •Tutorial movie •Screen saver •MT visibility kit •Promoters • Invoice layout
- 13. Results Average number of printed coupons – 2,000 per day Monthly growth rate – 200% Re-use rate – 30% in first month – 15% in second month Shopping basket increase with 25%
- 14. Metro Touch + • Digital Signage • Personal data collecting system • Mobile app