SlideShare a Scribd company logo
My Pitch
The brief I am working to 
A promotion package for a new film, to include a trailer, together with two of the 
following three options: 
• a website homepage for the film; 
• a film magazine front cover, featuring the film; 
• a poster for the film.
My Initial Idea 
I'm thinking of doing a Horror genre movie 
My main theme will be torture, gore etc 
My main inspiration for this was Saw because I love the whole twisted concept of the 
movies and the way the director presents this, for example, the props 
(gallons of fake blood) 
The basic storyline I'm thinking of going with is, the main character 
(teenager around age 17) 
gets kidnapped whilst on a walk/run and tortured/held ransom and 
there's a huge plot twist at the end
Inspirational Texts 
Movie Trailer 
The Saw movies inspire me 
the most because I like the 
twisted story lines and the way 
the props are used really well 
to create this 'sick' movie, 
such as dark and dirty settings 
and the blood and guts etc. 
Identity inspired me 
with the way the 
storyline has a lot of 
twists and turns 
throughout, it's not 
the cliché story that 
you immediately figure 
out, so I thought that 
would be a good thing 
for my movie.
Inspirational Texts 
I like posters like this, with 
very little text on because it 
creates this mystery around is 
like 'what does it mean?' and it 
gets your audience talking. I also 
like the dark and bland colours as 
well, it links with the Horror genre 
well as Horrors are usually dark 
and mysterious. 
Movie Poster 
I like the idea of having the villain on 
the poster as the main image, because 
it makes them recognisable and it 
creates a hype over what could happen 
within the movie and it gets the word 
around about the movie. It also gives 
the audience an idea of what type of 
movie it's going to be and they kind of 
know what to expect.
Inspirational Texts 
Movie Websites 
http://www.thelegomovie.com 
I like the idea of the website being 
really interactional such as the games 
which will attract their audience 
(which will be children) so that's 
something I could do, create something 
interactive on my website which my 
target audience will enjoy. 
http://www.godzillamovie.com 
I like how the main image on the front page 
moves (the fire) which makes the website 
a lot more interesting and could attract 
their audience. 
In relation to both websites; I like how the website's colours match the movie 
genre, Godzilla being a horror/thriller, the dark moody colours match, 
as well as the Lego movie, the movie is a children's so it's feel good and 
happy, so the bright bold colours match well. Also, they're all very uniform 
and easy to navigate around because everything is in one place, so people 
of all ages should be able to look around the website with ease.
I think the movie institutions that would 
make my movie would be Lionsgate 
or Universal Studios. I think this 
because they're both very famous 
for making Horror movies, such as 
Saw for Lionsgate and Psycho for 
Universal Studios and I think they 
both fit into the genre I'm working 
with and the type of movie I'd want to 
create. 
The target audience I'm aiming to 
are males and females 15+ because 
these are really the ages people tend 
to watch Horrors at, any younger is 
inappropriate. Both genders because 
Horrors are really an unisex thing and 
the storyline doesn't really appeal 
to a specific gender.

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Media pitch

  • 2. The brief I am working to A promotion package for a new film, to include a trailer, together with two of the following three options: • a website homepage for the film; • a film magazine front cover, featuring the film; • a poster for the film.
  • 3. My Initial Idea I'm thinking of doing a Horror genre movie My main theme will be torture, gore etc My main inspiration for this was Saw because I love the whole twisted concept of the movies and the way the director presents this, for example, the props (gallons of fake blood) The basic storyline I'm thinking of going with is, the main character (teenager around age 17) gets kidnapped whilst on a walk/run and tortured/held ransom and there's a huge plot twist at the end
  • 4. Inspirational Texts Movie Trailer The Saw movies inspire me the most because I like the twisted story lines and the way the props are used really well to create this 'sick' movie, such as dark and dirty settings and the blood and guts etc. Identity inspired me with the way the storyline has a lot of twists and turns throughout, it's not the cliché story that you immediately figure out, so I thought that would be a good thing for my movie.
  • 5. Inspirational Texts I like posters like this, with very little text on because it creates this mystery around is like 'what does it mean?' and it gets your audience talking. I also like the dark and bland colours as well, it links with the Horror genre well as Horrors are usually dark and mysterious. Movie Poster I like the idea of having the villain on the poster as the main image, because it makes them recognisable and it creates a hype over what could happen within the movie and it gets the word around about the movie. It also gives the audience an idea of what type of movie it's going to be and they kind of know what to expect.
  • 6. Inspirational Texts Movie Websites http://www.thelegomovie.com I like the idea of the website being really interactional such as the games which will attract their audience (which will be children) so that's something I could do, create something interactive on my website which my target audience will enjoy. http://www.godzillamovie.com I like how the main image on the front page moves (the fire) which makes the website a lot more interesting and could attract their audience. In relation to both websites; I like how the website's colours match the movie genre, Godzilla being a horror/thriller, the dark moody colours match, as well as the Lego movie, the movie is a children's so it's feel good and happy, so the bright bold colours match well. Also, they're all very uniform and easy to navigate around because everything is in one place, so people of all ages should be able to look around the website with ease.
  • 7. I think the movie institutions that would make my movie would be Lionsgate or Universal Studios. I think this because they're both very famous for making Horror movies, such as Saw for Lionsgate and Psycho for Universal Studios and I think they both fit into the genre I'm working with and the type of movie I'd want to create. The target audience I'm aiming to are males and females 15+ because these are really the ages people tend to watch Horrors at, any younger is inappropriate. Both genders because Horrors are really an unisex thing and the storyline doesn't really appeal to a specific gender.