The marketing campaign for the movie "Year End" will include posters, podcasts, social media accounts, and magazine features. The movie poster will depict the characters standing in front of a desk with a text message background. Individual character posters will show them looking expressionless at the camera in front of a classroom door. Podcasts will contain 10-second film clips, 40-second interviews, and 40-second reviews. Social media accounts will be created for each main character to increase audience connection. Magazine photoshoots will portray the characters in movie and high-end clothing with interviews about their experiences making the film.

1. My movies poster is
going to be very much
inspired by these two
shows, both fits perfectly
in the thriller and horror
genre. Black mirror fits
perfectly with the technology
bit of the movie, it is in fact
about how technologies
changes and rules on
people’s lives.
Class or lies, which is a
Korean drama is about the
solving the case of this
student which got murdered.
And the poster colors match
pretty well with the movie
“Year End” theme, they give
off dark and mysterious
vibes.

2. The marketing campaign will also contain radio podcasts which will have :
• A 10 second audio extract from film
• A 40 second extract from an interview with write, director or star
• A 40 second extract from a review of the film
Other than that we going to have special social medias just created for the actors in the movie like the
show 13 reasons why, which had actual Instagram account for the main cast. This way the audience can
feel more connection with the characters, and it is a good way to market and get more attention from
people.
Examples of
two characters
social media

3. C O L O U R S C H E M E
The color scheme for the movie is
going to be pretty dark colors, just like
the drama called Save me. With giving
the idea of not too much lighting
being in the scene. This will help to
create a dark atmosphere and to give
a suspense vibes to the entire movies.
And by now this color scheme it is a
very obvious colors scheme that gets
used for movies related to thriller and
horror, so I believe this fits really well
with the movie that I’m making a
campaign for.

4. I D E A S S U M M E R Y
• I’m going to create a trailer for the movie, where it will clearly show how what the
movie will be about, and what the audience can expect and the release date.
• Official poster for the movie, which will have all the characters on it and the title at
the bottom in the middle, then I’m planning to create one poster for each character
as well.
• A podcast with different things related to the movie, interviews and reviews of
movie.
• An audio trailer, which will basically talk about movie and release date
• A magazine photoshoot, with each characters and a small interviews with that
magazine company

5. I D E A S
P O S T E R
For the movie “Year End” I’m going to make a poster
which will have all the characters standing in front of a
desk, and as a background I will have a text message
of one of the students talking on a social media app.
And then I will have a poster for each character, where
I will have them looking without any expression at the
camera, while as background will have the door to the
class.
A U D I O T R A I L E R
As for audio trailer, I will have someone
announcing the name of the movie, and
giving a small synopsis about what is
going to be about, and then telling the
releasing date and inviting people to go
watch it in cinema.
M A G A Z I N E
For the magazine, I will have the main characters
have some photoshoots , with them wearing their
movie clothes, and some other photoshoot of
them actually wearing high brand clothes and
which they possible got sponsored by,. The other
thing is going to be an interview of them talking
about the movie, their experience and what the
viewers can expect from it.
P O D C A S T
It will have a 10 second audio extract
from film, a 40 second extract from an
interview with write, director or star and
40 second extract from a review of the
film