Mcdonalds Research Paper

Mcdonalds Research Paper
If you're a McRib aficionado, brace for an early Christmas gift: the McDonald's' elusive McRib sandwich returned days ago to a select number of fast
food locations. And, in keeping with the unofficial tradition, the hamburger giant is only offering the tasty cult classic handheld delicacy while supplies
last –– and at a limited number of McDonald's locations. Don't worry, the locations among the winners and losers for the McRib mania are included in
this post. Additionally, an online tool lets you discover exactly where to grab your treasure at McDonald's. http://mcriblocator.com/blog/ According to
the McRib Locator, the sandwich began cropping up at various locations across the country on Oct. 30. The online application was created by Alan, an
uber lover of the occasional ... Show more content on Helpwriting.net ...
A map then shows participating Mickey D's locations. As stated on the blog, sites on the map with check marks indicate confirmed sightings.
http://mentalfloss.com/article/29134/10–meaty–facts–about–mcrib So, what is a McDonald's McRib sandwich? Mental Floss wrote that the popular
sandwich debuted in 1981 as an alternative to the burger. It soon turned into a cultural fixation with a mass following. The demand for the sandwich is
based on a combination of things: it's full of flavor, and because it comes and goes without warning, there's an inherent mystique about it. At a glance,
the McRib looks like an everyday sandwich with pork meat tucked between a buttery toasted bun. McDonald's is mum on its recipe, but sources say the
prized jewel is comprised of a whopping "70 different ingredients, the least innocuous of which are 'pig bits like tripe, heart, and scalded stomach.' Add
in some azodicarbonamide, ammonium sulfate, ethoxylated mono– and diglycerides and ... well, you get the idea."
... Get more on HelpWriting.net ...

Ruby Tuesday Case
Ruby Tuesday has been in business for 45 years and was once one of the most trendy casual–dining chains. Due to increasingly competitive in the
restaurant industry with respect to service, price, quality, and location, Ruby Tuesday has lost its sustainable competitive advantage as it failed to
respond to consumers' change in eating habits and other needs in a timely manner. Its' revenue continue to decline despite it had implemented a variety
of changes to the restaurants attempting to increase the sales. It has encountered dramatically downfall of its business within the recent quarters, where
there has been a sharp reduction in restaurants within a year, comparable same store sales has declined, and shares has dropped significantly. Ruby ...
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Ruby Tuesday still has a potential to resurrect its business if it implement appropriate strategies, rebrand its company, and devise more innovative
concepts. It should hire a third party customer survey system to better define the underlying problems and provide a more in–depth guidance for ways
to improve the restaurants to compliant with customers' wants and needs. Some of the most basic changes that Ruby Tuesday should consider are
upscaling its food quality and set a matched price accordingly, training its employees to meet the standard of a quality–oriented brand, and increasing
its social media presence. Nowadays, with the increase use of digital marketing and mobile devices, people would search up restaurants and review
comments online, thus marketing is one of the most critical strategies when reviving a brand. An intermediate measure that shows the revenue increase
by implementing the shrink to greatness strategy is tracking customer reactions by reviewing comments on social media and apps, such as Yelp.
Customer loyalty and retention could be measured by analyzing how frequent a customer returns to the restaurant within a given time period. The
shorter the time between each visit, the more likely Ruby Tuesday would retain that

Chipotle Executive Summary
Executive Summary
The restaurant industry in the United States had annual sales of $ 631.8 billion and employs 12.9 million people in 2012. Even in times of recession
there is little evidence that this industry has seen a decline especially in its fast food and quick service segment. But with a depressed economy with no
immediate upward trend in the near future, majority of the customers indicated that they would either curtail their spending on eating or best maintain
its current level which is certainly going to affect the future of many restaurants in the industry. Chipotle is part of the fast casual segment of the U.S
industry with over 1,600 restaurants.
As Chipotle expanded its business over the years, it has tried to position itself ... Show more content on Helpwriting.net ...
Chipotle Competes with meals prepared at home as well as frozen or packaged food items available in supermarkets
–People reduce eating out spending economics recession and this might affect Chipotle
–Competitor's pricing strategy – competitors such as Taco Bell are offering similar products with reduced prices to compete for Chipotle's market share
Situational Analysis for Chipotle
Alternatives Pros Cons
1. Differentiation Strategy by " Food with Integrity" ( current Strategy) – Food with integrity
– Unique style of serving
– Loyalty and word of mouth marketing – Rising food prices
– need for more produce as raw material

Takeout Boxes And Shopping Essay
Takeout Boxes and Shopping – An Ease with Joy
Everyone loves to do an activity quite frequently which fancies them a lot but without a doubt shopping is the only appealing feat that the whole world
would love to do it again and again.If we look at daily routine tasks, a good portion of our own time spent on browsing or purchasing goods which
include food items,electronics, clothing, groceries, home appliances, furniture, hardware, and office supplies. In a number of situations it may possibly
be measured as a recreation bustle as well as a trade and industry one. From departmental stores to restaurants and grocery stores to shopping malls, all
and sundry desires to bring into play takeout packaging as they are made up of paper or plastic with incredibly innovative designs.
These Carryout boxes are environment friendly plus recyclable also and so pleasing to the eye that we can use them to carry any type of groceries,
burgers, sandwiches, salad, or any food item. These containers are usually not big in size, that is why such small packages are accessible with no
trouble in lots of styles and colors and they are without a doubt perfect for any state of ... Show more content on Helpwriting.net ...
These brothers had a New York based paper company manufacturing papers based boxes normally for restaurants and shopping malls but the original
intent was Oyster pails. While some other historians have different thoughts about modern takeout boxes. They exemplify that these boxes came from
Hazleton Pennsylvania more or less 100 miles from New York City. Early shape was the box of fold over cardboard, layered on the inside, among the
wire knobs but truly the genuine emblem of market, inventiveness and unfussiness. Historians are agreed on one point that these boxes are originated
from Japan but convincingly known as an American

Palm Coast Beach Essay
Live in Plantation Bay, Play in Palm Coast Plantation Bay Golf and Country Club residents love their hometown of Ormond Beach, Florida. From fun
dining spots, to wide, uncrowded Atlantic beaches, Ormond Beach offers much to love. John D. Rockefeller thought so too. The oil–industry titan
purchased his winter getaway home, The Casements, only two blocks from the beach, in 1918 and wintered there until his death on May 23, 1937. It
continues its welcoming ways as a community cultural center today. Ormond Beach remains a coastal gem – think salty breezes, ancient oaks and
palms – but if you're seeking a new Florida home with a golf and country–club lifestyle, Plantation Bay residents actually can claim TWO spunky,
thriving beach towns as ... Show more content on Helpwriting.net ...
Palm Coast–area dining can be as casual as a basket of freshly cooked local shrimp or as involved as aged steaks and serious wine. Fun beach bars dot
Florida's coastal highway, AIA, just east of Palm Coast proper. Sample freely Watch the sunrise over the Atlantic Ocean with a steaming cuppa from a
local coffee house, then toast the sunset over the Atlantic Intracoastal Waterway from a restaurant's dockside tables. Yep, you can do all that. Activities
The City of Palm Coast offers a Trek It Out map that will guide you through 26 (!) miles of hiking, biking, walking, running – and equestrian –
excursions along an amalgam of paved, graded and boardwalk trails that are linked, in many cases, throughout the area. Palm Coast maintains five
bicycle maintenance stations; locations are included on the map, which can be picked up at eight spots around the city or downloaded as a PDF. Hint:
several of the above trails are on the Great Florida Birding Trail. The Intracoastal borders Palm Coast to the east, offering kayaking, pleasure boating
and fishing opportunities. Visit historic Marineland to commune with dolphins and other sea life. And, check out the unspoiled, uncrowded beaches.
Need we say

Quick, Cheap and Impersonal: McDonald’s
Quick, cheap and impersonal: McDonald's The chain of restaurants started in the U.S. more than one half century ago (actually the first McDonald's
was open in 1940. The idea behind it was pretty simple: to feed fast and good as many people as possible. At that time there were just few of these
restaurants but now people all around the world know McDonald's and know where it came from: from the United States. The whole company is
therefore often viewed as American but nowadays it has franchises in many states around the world. We can find over 30 thousand restaurants in 118
countries. However, the headquarters of the whole company is still in the U. S., in Illinois. Also the food and drinks are similar all around the world.
The ... Show more content on Helpwriting.net ...
Actually, all the McDonald's look similar. The space is divided in two parts. The first one near the entrance is counter where the customers can order
and receive food. Behind it is located the kitchen in which everyone can see because it is parted only by panel with drinks and utilities. The second part
is filled with tables and stools where the customers who don't want the food in the take–away form. There are actually no decorations; just the color of
the seats is matching to the walls, which is standard in any kind of public facility. It is clear that it was not designed for long, comfortable sitting but
more practically. Most of the tables and stools are just for one or two people and we can see there also the bar stools that are not designed for long–time
sitting. There is no intention from the management to keep the people inside for longer period of time. Another example of this practice is the Wi–Fi in
the restaurant. After an hour, the connection is disabled for few minutes. Because I've never eaten in McDonald's before, I had no idea what should I
order. So I decided on the menu. It consisted from one BigMac, fresh salad with cheese dressing and Coca–Cola. I know if I wanted the classic menu, it
would include fries instead of salad. I got small paper container with the burger, another one with the salad, small plastic fork, one portion of the
dressing on the side and big paper cup with my drink. The straw and napkins were on one

Oriental Restaurant : China And Vietnamese Food For Both...
We have done internal and external environmental analysis for "Oriental Restaurant" which will sales Chinese and Vietnamese food for both meat and
vegetarian options. We will take next steps to analyze the business strategies which are the main object for the business has to follow. In order to realize
growth of any organization, they need to evaluate alternatives strategies to maintain a competitive edge among its competitors. Organizational leaders
and analysts develop business strategies to ensure that the organization is successful and operates to its full potential. Several factors have a significant
impact on an organization's success and its profitability. However, these factors are not solely based on finance. Strategies such as ... Show more
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by this fact, we think our restaurant can get more customers who are current fast foods customers. Also based on the changing of customers' behavior,
there are more people go from meat to vegetarian foods every day, so we also provide the vegetarian foods which is low fat and contain less calories to
help customers stay healthier. Our vegetarian menu will include the vegetarian chicken, vegetarian beef and tofu for vegetarian option. Oriental
Restaurant can increase the market share for this market segment due to differentiation of our products and price range. With our great foods and
services which we provide to all customers; we plan for break–even within the one and half years. We also consider expanding our business to other
area such: Park City, Bountiful, and Draper in next 10 years. Oriental Restaurant Value Discipline: Value discipline is an alternative approach to generic
strategy. This alternative focus on delivering superior customer value through three components: operational excellence, customer intimacy, and
product leadership. Companies that specialize in one of these disciplines, while simultaneously meeting industry standards in the other two, gain a
sustainable lead in their markets. This lead is derived from the firm's focus on one discipline, aligning all aspects of operations with it (Pearce, 2013, p.
197–198). Our Oriental Restaurant focus the most in operational excellent factor, because operational excellence

Chipotle Mexican Grill
Chipotle Mexican Grill, Inc., founded 1993, is a restaurant company, which operates fast–casual fresh Mexican food. Headquartered in Denver,
Colorado, Chipotle operates 2,010 restaurants across the United States, Canada and Europe, with 59,330 employees (Dec 31, 2015). Included are 13
Southeast Asia Kitchen restaurants and 3 Pizzeria Local restaurants, also operated by Chipotle Mexican Grill, Inc. The company offers delivering and
catering services, and delivers its ingredients, and other supplies to its restaurants from 24 independently owned and operated regional distribution
centers. Since 2006, Chipotle is listed on the New York Stock Exchange under the symbol CMG.
Chipotle recognized their strength in fast growth in terms of operations, ... Show more content on Helpwriting.net ...
Fast casual sits between the more traditional full–service restaurants and the typical fast food establishments. Like fast food, fast casual is typically
ordered on a counter and offers no table service. The atmosphere is generally a little bit more upscale with a simple look, which can include plates or
cutlery. Food is usually prepared with mass–produced food items, however considered to be higher–quality and often locally sourced with a wider
selection of healthy options. The menu is the same from location to location and mostly inexpensive.
According to National Restaurant Association the restaurant industry covers one million fast food service locations in the U.S. and employs 14 million
people. Globally, fast food generates a revenue of over $570 billion and it is expected to exceed $780 billion in 2016. Furthermore, the industry expects
an annual growth of 2.5 percent for the next several years. The United States generated a revenue of $200 billion in 2015. In the restaurant market share
48.5 percent are covered by full service restaurants, which means that the QRS segment has sales of 51.5 percent and is supposed to grow

What Is The Food Service Industry
1.1 Overview in Food Service Industry
The restaurant industry is continuously growing rapidly in the entire world. Restaurant industry is business that prepare and serves food and drink to
customer. The food that customers purchase at restaurant can be eaten on site, taken out or delivered. According Helen Akers, the restaurant industry is
segmented according to the level of service customers receive. As the number of restaurants increase, people have many options for choosing a
restaurant. When guests dine out from the restaurant, they starting to evaluate what they experience According to the National Restaurant Association,
the food service industry are still one of the economy's top employers. The major segments of restaurant industry are full service industry, quick
industry, fine dining, casual dining and others. On the website of the National Restaurant Association 2015, food service industry sales are highly
expected to hit a record high in 2015. ... Show more content on Helpwriting.net ...
Some things they are looking for is speedy drive–through at limited service restaurants, elegant ambience and cuisine provided at fine–dining
establishments, the coffee shop, and the relaxed atmosphere of a casual–dining concept .Food service industry is segment in to many categories, for
example full service restaurant, café, bars, street stalls, kiosks, fast food restaurant and self–service cafeterias. Foodservice Profile Malaysia (July 2014)
.According to the Frost & Sullivan Report, the food service industry in Hong Kong and China can be further categorized based on the models of
restaurants and types of cuisine such as fine dining, casual dining, fast food and other food service

Short Story
Chapter Seventeen The kiss replayed in her mind on a loop. It couldn't have been a forever goodbye kind of kiss, but nothing else made any sense. Still,
she'd waited five minutes in the hall, expecting Nico to return. He never did, and he also didn't respond the three text messages she sent. They were
done. The part the killed the most was they never stood a chance. Doomed to fail from the second they met, and it tore her heart to pieces. Her level of
despair skyrocketed and she couldn't even bring herself to go back to her condo. The memories of them littered the space. Her father had given her
some melatonin to help with sleep. She couldn't be angry with him, not when he comforted her and granted her the space she needed to process her ...
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Only yesterday, Caroline had boasted about the new venue and the possibilities. The owner had connections in the business and had the potential to
open many doors. It all seemed so insignificant now. "I'm looking forward to it. I've booked a day of pampering for you and Madison? You'll look your
best when you get on that stage tonight." She figured that was his way of mending bridges while telling her she resembled a mangy dog. "That's sweet
of you, but I'm not in the mood to go out." "Nonsense, I spoke with Madison already and she'll be here to get you at noon." He folded the newspaper
and stood. Caroline balked. "You spoke with Maddy? Daddy, really you didn't have to do this." She peered down at the table and the article showed a
recent picture of Spence Northcote with the team. The headline was only half visible and said the rich aren't safe or something like that. "What's the
paper saying now?" Her father made the news frequently. She'd learned to tune most of it out. "They caught wind of your sister's momentary
disappearance. It's fear mongering mostly. See for yourself." He spun the paper sideways and pushed it towards her. Nico's smiling face caught her eye
more than the article. Her chest hurt, like her heart was being split open with a serrated knife. That might have hurt less. She concentrated on the words.
The writer condemned the police for the growing crime rates. It showcased a list of names of recent missing teens and listed the attempt made against

Summary Of The Mcdonaldization Of Society
As to perfectly punctuate the paper "The McDonaldization of Society" by George Ritzer, I got tired of reading it and made my computer read it to me
while I listened, which although efficient added an emphasis on all the topics Ritzer discussed in his writing. McDonaldization is the sociological term
used to describe the wide spread affects of fast food restaurants on society, whose affects can be seen in almost all aspects of todays society. The first
aspect of McDonaldization as highlighted in the article is the "assembly line" structure, as used by fast food restaurants; it provides an efficient way for
food to be prepared, served, eaten and disposed of as fast as possible. It utilizes multiple employs at different stations to make food

Swot Analysis Chipotle Mexican Grill
Chipotle Mexican Grill (CMG)
1 INDUSTRY
Chipotle is a part of a large industry of restaurants. Of these restaurants, Chipotle best fits in the fast casual Mexican segment. In this market, Chipotles
main competitors are Taco Bell, Del Taco, Qdoba Mexican Grill, and Moe's Southwest Grill. Several of their competitors compete by offering menu
items that are explicitly branded as lower in carbohydrates, fat, and calories. Some may claim that their products are improved for customers, or they
would target their market at particularly dietary preferences. Quite a few may put emphasis on lesser–cost or even value meal options +
(http://ir.chipotle.com/mobile.view?
c=194775&v=202&d=3&id=aHR0cDovL2FwaS50ZW5rd2l6YXJkLmNvbS9maWxpbmcueG1sP2lwYWdlPTEwMDM5ODM1JkRTRVE9MSZTRVE9M
... Show more content on Helpwriting.net ...
The Company operates 1,755 restaurants in the United States, seven in Canada, six in England, three in France, and one in Germany. The Company's
restaurants also include nine Shop House Southeast Asian Kitchen restaurants. The Company owns and operates two Pizzeria Locale restaurants. It also
provides a variety of extras, such as guacamole, salsas and tortilla chips seasoned with fresh lime juice and kosher salt. Its restaurants also offer sodas,
fruit drinks, organic milk, beer and margaritas. This proliferation to international waters has allowed additional profits to Chipotle while marketing their

Burger Ranch
Service or Complementary Goods
Burger Ranch's restaurant has been shut down and this creates an opportunity for Burger Ranch to search for new ways in attracting customers, "most
products exist in an ecosystem of complementary goods and services, each of which influences the others' sales and prices" (Garr). For example, by
Burger Ranch offering free Wi–Fi connectivity inside their restaurants, Burger Ranch has created a potential advantage over other nearby fast food
restaurants. Offering Wi–Fi connectivity allows Burger Ranch to tap into the pool of consumers who own some type of technological device. Even if
customers decided to enter the restaurant for the sole purpose of using free Wi–Fi, customers who linger inside the restaurant would ... Show more
In other words, McDonalds works efficiently and it is reflected in the way it operates its workers, all workers specialize in a specific task while
practicing specialization and it creates highly knowledgeable and productive workers. Having highly productive workers is important for Burger Ranch
because it could mean avoiding a disgruntled customer who chooses the next best alternative. It is more productive for Burger Ranch to implement a
division of labor in their business, which will provide customer's meals with timeliness and accuracy. This will also benefit managers as they will be
able to see the flow of work, ensuring each employee takes full accountability for their responsibility in the assembly line. Writer Jenn Harris says,
"The speed of service at McDonald's has gone up to 189.49 seconds, a minor increase from 188.83 seconds, while the average wait time for an order at
Chick fil–A is 203.88 seconds, 13 seconds more than last year" (Harris). Ultimately, having specialization in the assembly line will take away from
employees having to juggle multiple tasks and can focus on the task at hand whether it is assembling the burger, handing over the order or ringing up

Classifications of Restaurants
Restaurant Classification Restaurants are found throughout the United States as well as other countries. Restaurants are found in many different places
such as street corners in mobile businesses, buffets found in mid–sized towns and cities, as well as upscale restaurants that are most always found in
larger and more populated areas. All of these places serve one purpose in common; to aide to the desired food cravings of countless people. A person
might say that there are no noticeable differences of each type of restaurant, but hidden beneath their common goals are various differences that set
each apart. Mobile food businesses have become very popular in middle class areas and serve people of all kinds. Although the food may seem ... Show
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These types of restaurants are found mainly in big cities where they can charge people hundreds of dollars for their meals. The meals may be smaller in
size, but superior in quality. These places have a fancy and elegant feel to them. Their customers wear formal clothing and eat their meals by
candlelight. The food is made of better quality ingredients so it is not unusual for food to take much longer to be prepared and finally arrive at the
customers table. Most of the

Business Analysis of Outback Steakhouse Essay
Business Analysis of Outback Steakhouse
This essay answers the following questions.
1) What are the standout business and economic characteristics of the restaurant industry?
2) What are the key success factors in the casual dining portion of the restaurant industry?
3) Do a SWOT analysis of Outback Steakhouse. What does it suggest?
4) Is the ?Principals and Believes? Policy Successful?
5) Evaluate Outback?s Financial Performance and present conditions.
6) What major issues and conditions is the restaurant industry facing?
7) What recommendations would you makes to Outback Steakhouse to keep increasing sales and profit margins in his stores?
1) What are the standout business and economic ... Show more content on Helpwriting.net ...
2) What are the key success factors in the casual dining portion of the restaurant industry?
Casual dining has become the biggest trend in the restaurant industry.
Customers no longer visit restaurants just to eat. They want to invest in time shares of virtual vacation; they long for a place to rest and eat without
worry. Restaurants that provide an express holiday from everyday commotion have become the meeting place for families, couples, business meetings
and parties. The idea is simple: offer quality food, an entertaining atmosphere, and an escape from the outer world. Fitting your restaurant to your
customer's life–styles is the key to casual dining success.
Today's restaurant patrons expect great food and top quality service from the restaurants they visit. In addition to this, they long for an experience, a
type of transportation from the hustle and bustle of the real world. At the end of the night, the check should be the souvenir of an exciting excursion. In
America's fast paced society, people treasure quality time with family and friends as priceless. Offering the public a dining experience ensures success.
This depends on all aspects of the restaurant: food, environment, service, and entertainment. 3) Do a SWOT analysis of Outback. What does it suggest?
One of the company?s strengths is its unconventional

Restaurant Seasonality Essay
Seasonality of the Restaurant Industry: Friend or Foe? The restaurant industry can be a fickle friend. Business trends directly with the economy and is
linked with a dizzying amount of other factors, enough to make any manager go crazy. Yet at the same time the industry is lucrative and therefore
enticing. The industry has been a contributing factor in the slow recovery from economic recession and is showing growth in sales (Stensson, 2011).
Specifically, the fast food industry if projected to grow at a slightly higher rate of 3.3% over that of the full service industry at 3.1% (Stensson, 2011).
With expanding sales comes higher demand and restaurant jobs are estimated to rise by 1.3 million positions by 2021 (Stensson, 2011). ... Show more
Funding the tourist season faculty can be fickle as well. Many restaurants that rely on snow or sun for the tourist crowd must close down in the off
season while still paying the fixed costs associated with restaurant ownership like rent and utilities (Brumback, 2000). Though tourism in the U.S. is on
the rise in 2011 and 2012 it has a direct link to weather trends and when $1 of every $3 spent in the restaurant industry, according to the National
Restaurant Association, is tourism related the reliance on weather can be huge (Elan, 2011). Obviously restaurants have been able to "weather the
seasons" of food service seasonality. It is not a new topic but a continuous challenge which must be addressed, met, and overcome. But how? Over the
years owners and managers alike have tried several angles in combating seasonal lulls and drops in business. There are five basic areas that seem to
have the most success: seasonal marketing, seasonal menus, seasonal posturing, using holidays or seasonal peaks as targeting opportunity, and brand or
business loyalty. When a corporation recognizes where the seasonal weak points in business are during the year it can use promotions and strategic
marketing to even out inconsistencies in sales. Seasonal menus can be twofold assets due to current customer demands as well as cheaper cost of
production. Seasonal posturing refers to being prepared for high and low seasons by managing staff size and raw

Analysis Of Porcini 's Inc.
Porcini's Inc., a high quality Italian cuisine in most of North Eastern US region, operates a chain of 23 full–service restaurants. It is known for its
excellent service and high quality food. However, Porcini is currently experiencing a stagnation with low growth rate. As a result, its management is
considering to expand its business by launching 2 new chains of lower cost and limited menu restaurants, Porcini Pronto. They will be located along the
highway exists, targeting both travelers and locals. The company is hoping that this will increase its brand image internationally. However, there are
number of issues attached to this notion. The restaurant has very limited access to capital. Also, not a lot of consumers are aware of Porcini's new brand,
Pronto. Thus, the main issue is that Porcini must maintain the well–known, high quality of its food and service not only while it is expanding its market
through Pronto but also while it is competing with the famous, equally competitive restaurants, and exceed 6% hurdle rate. In this paper, the case is
analyzed though various models. 5 forces analysis
1. Threat of new entrants – In Pronto's case, this factor is low because it would be difficult for new entrants to find the prime locations that Pronto is
targeting. These include downtown area, shopping mall, interstate highway exists, gas stations, close to office building and distant from other already
existing Italian restaurants. Furthermore, new entrants would require

Stigma Within the Fast Food Industry Essay
When working at a fast food restaurant, more often than not it is accompanied with a stigma. People tend to believe that those who work in fast food
restaurants are not capable of anything better. They assume people working at fast food restaurants are slow and uneducated, or they simply look down
upon them because these jobs have become known as "dead–end jobs." This so–called "dead–end job" is what people might describe as low–wage
labor that employees have a susceptibility to become trapped in. Fast food employee's face many challenges, morally and socially.
High school students take jobs at fast–food restaurants because they are convenient and can work around their schedules. High school students who
work in fast food use the ... Show more content on Helpwriting.net ...
I had a firm understanding of what was happening around me, and I was able to perform my job with relative ease.
To explain the how the fast food industry affects the lives of it's employees, I have prepared a set of questions to ask employees who have a
fundamental experience of working in the fast food industry (appendix[i]). I also have a similar set of questions to ask people who have never worked
in the fast food industry (appendix[ii]).
Someone working at a fast–food restaurant is bound to face torment either by their peers, and have the social stain of being viewed as poor or dirty. In a
personal interview with another fast food worker, Whitney said, "...a lot of them [fast food workers] do tend to have that lower class background. Also,
whenever you find adults working in the fast food industry, it generally means they lack an education." A lot of younger adolescents will take jobs at
fast food restaurants because very few places will hire kids when they first get their legal working papers, but fast food restaurants tend to flood their
restaurant with these juvenile employees.
Working in the fast food industry is a differing experience from person to person. The fast food industry is fast paced, customer oriented, and extremely
stressful. In an interview with someone who has never worked in a fast food restaurant, Wade says "[t]he main difference between my job, and that of
fast food, is that I have a greater amount of freedom, and higher rate of pay."

employee turnover Essay
Employee Turnover
Michelle Carter
Michael Brizek
HTM 150
October 29, 2013
Employee Turnover This will describe the restaurant industry and its main employees. I will summarize three primary the primary reason that the
turnover is high in this industry. I will also recommend a method that address the reasons that turnover is high. I will make a recommendation on how
to improve job satisfaction in the industry. The restaurant industry can be described as providing refreshments and meals in a sit–down dining facilities
and take–out establishment. The American restaurant industry has become a major contributor to American culture. It is significant part to the economy,
the industry ... Show more content on Helpwriting.net ...
They are responsible for taking customer orders, handle transactions and deliver food to tables and making sure customers are satisfied. Restaurant
turnover has become a major in the restaurant industry. In the restaurant industry the employee turnover rate is between 75 to 80 percent yearly. This
industry includes casual dining, quick service and fine dining. There are some sector in the industry could have high turnover than others. The work
force characteristics in the restaurant industry the average is fairly young, majority of the workers are under the age of 30, and this influences to the
high turnover. Low compensation is another reason that the turnover rate is high. Hourly restaurant employee work make up most of the earnings from
tips, but make low minimum wage. For an example, in California the hourly minimum wage for tipped employees is $8.00 per hour and servers in
Michigan get $2.65 per hour. Restaurant work schedule may vary from week to week and covers early morning and late nights. Employees burn out is
the result working this type of schedule. This type of schedule can disrupt an employee work–life balance. As a result, employees may quit their jobs
for others jobs that have set schedules in efforts to achieve a work–like. To address the problem of workforce characteristic restaurant should examine
their interview process. During this process interview can add a few question to

Chipotle Case Study
The trends that once favored fast casual chains like Chipotle are slowly shifting back to the fast food and casual dining sector. The swing has favored
big names like McDonald's and Buffalo Wild Wings that have seen consistent growth after pushing out strategic system wide changes over the past 2
years. And for those not named Chipotle, fast casual operators haven't had it all that bad. In fact, Panera is coming off a superb first quarter that proved
growth wasn't a foreign concept. Tomorrow's results from Panera, McDonald's and Buffalo Wild Wings highlight each category of the restaurant
industry and paint a clearer picture of the state of consumer spending. McDonald's kicks things off with its second quarter results in the morning,
followed ... Show more content on Helpwriting.net ...
Its approach to sustaining this success includes the implementation of Panera 2.0, executing operational efficiencies, hiring dedicated staff and
increasing expansion capabilities. Its expected that positive same store sales and traffic trends will deliver strong Q2 results. Analyst are looking for
earnings per share of $1.76 on $700.52 million in revenue, according to the Estimize consensus data. The current estimates represent a projected 9%
increase on the bottom line and 3% on the top compared to a year earlier. Shares are up over 10% since the start of the year. Consistent with the general
theme, Buffalo Wild Wings has enjoyed positive comps over the past several quarters driven by a robust events calendar and new menu launches. The
full service restaurant kicked off its fiscal 2016 with double digit gains on both the top and bottom line. However weaker than expected same store sales
was enough to send the stock tumbling. Shares are down nearly 11.5% since the start of the

Varsity Club Research Paper
Where do you enjoy eating? That restaurant down the street since it's so close? Or do you drive a little out of the way for good food and fresh
ingredients? Do you go where there is good service? Or do you dine based on your mood and the atmosphere and ambiance?
Typically, consumers go out to eat not only for good food, but we also expect good services, fresh ingredients, proximity, and an atmosphere to match.
My client is The Varsity Club Tavern in Morgantown, WV. Usually just referred to as The Varsity Club, but the tavern part gives a little hint to the
overall feel of the restaurant. As you may know, taverns are places that sell beer and other beverages and some of the time food. The Varsity Club offers
an extensive beer selection and

Chipotle Industry
Between fast casual and fine dining, the fast casual industry remains a rapidly growing industry in the hospitality sector. From its early stages in 2000
to 2014, the fast casual industry has grown 550 percent with Americans spending over $21 billion at fast casual restaurants in 2014. Separating itself
from fast food, fast casual provide consumers with fresh ingredients, customization and superior customer service. Founded in 1993, Chipotle (CMG) is
widely recognized as the cornerstone of the fast casual industry. With over 1600 locations worldwide, Chipotle continues to grow with revenue
increasing 27.8 percent from 2013 to 2014. Since Chipotle went public in 2006, investors have longed for a new company to replicate Chipotle's
success. ... Show more content on Helpwriting.net ...
With only 63 stores in operation, Shack Shacks lofty ambitions of opening 450 stores run the risk of over expanding and drastically lowering profit
margin. As it is, Shake Shack relies heavily on Manhattan for revenue and profit margins. It is reported that opening in new markets are likely to be less
profitably and may carry higher operating costs than existing locations. Likewise, Shack Shack's expansion to new markets run the company in direct
competition to recently publicly traded Habit Restaurants (HABT). Similar to Shake Shack, Habit Burger Grill operates in the fast casual sector with 98
restaurants and $120.4 in revenue for

SIC Code 5812: Eating Places
Introduction
SIC code 5812 encompasses eating and drinking places, ranging from buffets, cafeterias, fast food, caterers, and more. It specifically describes,
"Establishments primarily engaged in the retail sale of prepared food and drinks for on–premise or immediate consumption. Caterers and industrial and
institutional food service establishments are also included in this industry." (1). These establishments can be found anywhere in the country and it
would be more unlikely to find a city or town without one of these establishments than to find one with one. This report will help break down and
understand the many components that are involved in the starting and maintaining of these establishments, looking at a variety of factors and analyzing
the overall industry.
Industry Analysis
The Industry listed under SIC code 5812: Eating Places, offers a wide variety of prepared food and drinks. The profoundly differentiated types of
companies within this industry generates a large scale competitive atmosphere including anywhere from coffee shops to fast food restaurants, or
catering services to ice cream stands. The extensive variety of foods and drinks provides many options for consumers.
Figure 1 below identifies the different levels of competition within this industry. The competition can be defined through determining strategic
groupings. A strategic group is a concept that is used by groups of companies within an industry that share similar business models and/or

Individual Assessment Cover Sheet / Plagiarism Declaration...
Individual Assessment Cover Sheet / Plagiarism Declaration Form
This form must be completed and included with each assessment you submit for marking to the School. Although this assessment is submitted
electronically, you must still complete and include this form with your assessment.
Student Number:
Unit Code No.:
Unit Title:
Assessment No.:
Lecturer:
Submission Date:
Declaration:
I have read the School's Policy on Plagiarism and Improper Conduct and all the materials pertaining to plagiarism.I declare that, to the best of my
knowledge and belief, this assessment is my own work, all sources have been properly acknowledged, and the assessment contains no plagiarism.I
further declare that I have not previously submitted this work or any version of it for assessment in any other unit or award offered by the School, or
any other institution, without first ensuring that an explicit provision has been made and that I have obtained written permission from the Deputy Head
of School for doing so.
INTRODUCTION TO THE HOSPITALITY INDUSTRY
(MHC–602)
LEARNING PORTFOLIO– PART 2
–by Karamjeet singh
Student ID: 201514195
Submitted to: Dr.Rajka Presbury Table of Contents
TABLE OF CONTENTS 3
EXECUTIVE SUMMARY 5
TOPIC 5 – THE RESTAURANT BUSINESS 6
SYDNEY RESTAURANT 6
TARGET MARKET: 7
LOCATION: 8
THE MENU: 8
ATMOSPHERE 9
SERVICE: 9
INVESTIGATE THROUGH SOCIAL MEDIA: 9
RECOMMENDATION: 10
TOPIC 6 – BARS 10
BARS: 11
.DAN MURPHY'S 11
TOP SELLERS: 11

Examples Of Trends And Trends In Restaurants
INTRODUCTION
A task commissioned to observe and analyze trends and existing problems globally in any restaurant industry. Then I have to choose one restaurant and
interview with manager of this entity about the three main issues in his restaurant. After this, I should offer suggestions, which can come up with proper
solutions to these concerns.
TRENDS AND ISSUES IN ANY F&B ENTITIES Many people are willing to run the restaurant business, and the number of individuals is very high.
According to the latest statistics, 60% of restaurants fail within their first 3 years of operations. In addition, other facts signpost that the figure may be
about 90%.
Through extensive market investigation and by talking with the struggling restaurant manager, I have come up with top trends and with the reasons why
restaurants fail.
Restaurants do more than feed us. They make our lives easier. They connect us with our family, friends and colleagues. Restaurants introduce us the
new variety of meal selections. They excite us with the new trends and keep us coming back for more.
Guest Facing Technology
The largest trend for 2015 is turning the ... Show more content on Helpwriting.net ...
Every time guests enter your restaurant, they should experience the same food quality and service. Managing a customer's expectations is an essantial
part of running a restaurant and consistently providing the same quality product ultimately can determine the success or failure of your restaurant. This
does not mean that it has to be a great product, just it has to be the same product every time. It should not matter which chef or waiter is working on any
given day. Customer experience should be the same each time they come in. According to Mr. Sarvar Azimov the manager of restaurants the meal can
be good today and dissapointed next time or the service is different every time, he says that it is very dificult to preserve the identity every

The Idea Of Chipotle Company
I. Overview
The idea of Chipotle started with its founder, chairman and co–CEO, Steve Ells. His idea was to offer higher quality food, combined with the speed and
convenience of fast food, giving birth to a new trend: "fast casual". Chipotle offers a focused menu of burritos, tacos, burrito bowls (a burrito without
the tortilla) and salads made from fresh, high–quality raw ingredients, prepared using classic cooking methods and served in a distinctive atmosphere.
Chipotle opened with a single restaurant in 1993, in 1998 McDonald's made an investment that allowed Chipotle to grow from 14 stores to about 500
stores in 7 years. McDonalds was a major contributor to Chipotle's success, notwithstanding McDonalds' decision to divest its stake in 2006, Chipotle
has been able to maintain a robust growth ever since and became a huge success. Today Chipotle operates more than 2,000 restaurants, including 26
Chipotle restaurants outside the US and 14 ShopHouse Southeast Asian Kitchen restaurants, and is an investor in an entity that owns and operates four
Pizzeria Locale restaurants.
One of the success drivers of Chipotle is their emphasis on simplicity and high quality through their vision of Food with Integrity, where they claim to
use the best ingredients that are sustainably grown and raised responsibly. Coupled with the overall social trend of more conscious food consumers
seeking for healthier options, Chipotle's offering seems like the perfect formula for growth.
II. Porter's

Manhattan Fish Market Expand to Australia
1. Melbourne & Perth, Australia Executive Summary The purpose of this report is to provide insights into the Australia's fast casual restaurant
industry and the level of competition of Manhattan Fish Market were in the new market, Australia. Through the brief overview of Australia's Political,
economic, Social, Technological and Environmental factors to gain a better understanding of the external environmental factors of Australia. With the
application of Michael Porter's three out of five forces of the model, 1. Bargaining power of buyer 2. Threats of substitutes 3. Intensity of rivalries in
fast casual dining to access the level of competition that Manhattan Fish Market were to face if it were to decide to expand into ... Show more content
on Helpwriting.net ...
Hence with higher gross income of households also means that Australians has higher disposable income which allows them to spend more on dining
outside. "In real terms, spending on food has increased 30 percent (over the past 20 years) while incomes have risen 36 percent," according to the
Department of Agriculture, Fisheries and Forestry 2012 foodmap report. Thus, this increases the bargaining power of buyers as Australians are able to
spend more on food due to a higher gross household income. A restaurant is characterized by their food standards and service standards. The way how
food is cooked and its taste differs from restaurant to restaurant. The key to success for restaurants is by differentiation from other restaurants. For
example, Manhattan fish market signature dish is their flaming seafood platter whereby their sea–cret agent would flame it up when it is served this.
While in comparison fish n co serves up their fish and chips in different sauces according to the country's favorite sauce such as for Singapore; Chili
crab, India ; Curry and so on. This product differentiation allows for brand loyalty; when a customer likes a particular restaurant and is used to the taste
he/she would come back again repeatedly. Thus since the product on offer differs from restaurant to restaurant it makes the bargaining power of buyers
low as they are unable to easily find a

Caribbean Beaches Research Paper
Travel to Caribbean Countries and Beautiful Beaches There are a few extraordinary approaches to travel to Caribbean islands and one of the most ideal
routes is to book a long Caribbean voyage. You can book your travel to Caribbean ports with one of the top journey lines online and spare much more
cash. Travelzoo has an awesome advancement that they convey week after week to their email supporters. It is called "'This Week's Top 20 for
Travelzoo VIPs" and you have to go on their site and agree to it. A common exceptional would be something like "$379 – Bermuda: Cruise 7 Nights
This Spring w/$50 Credit" or "$1149 – 2–Week Panama Canal Cruise incl. $150 Credit and Air". These and other phenomenal exceptional
arrangements get sent straightforwardly

The Delivery Is Online Order Service
Kungfu Delivery is online order service, focused on Asian food, establish service communication platform for diners and stores. On the one hand,
"take–away family" will know have a comprehensive understanding of the takeaway store information through our network ordering platform,
including menus, prices, delivery restrictions, reservations, please call etc; on the other hand, restaurants can also promote themselves into the Kungfu
network ordering platform. Dinners can leave messages to communicate, which helps the restaurants to improve their service to win the competitive
advantage.
It will adopt O2O business model. O2O stands for online to offline, its website helps business owners in customer acquisition by doing a part of the
business online and the rest of the part offline.
Our company is a small and startup Internet Company, and will launch in New York at first as a pilot.
From a recent global briefing, , mentioned that Asian flavors have grown in popularity in the United States, due both to the spread of Asia–based
chained concepts and to increased interest in Asian flavors and cuisines in other markets all over the world.
According to the survey, in United States, sales at Asian fast food restaurants have grown by 135 percent since 1999, well outpacing the growth seen in
any other segment.
Roughly half of all sales at Asian fast food restaurants came from chains in 2014. The viability of that model points to a certain level of demand. U.S.
chains like

Descriptive Essay On Olive Garden
The second place I went to was Olive Garden. My uncle and his family from New Jersey decided to visit us and as a family get together, we arranged a
dinner date at the Italian chain restaurant Olive Garden. To some, Olive Garden is fancy while to others it's casual. Olive Garden has a different
approach than the fast–food restaurants. First, each plate was around 15 dollars, the cost of both my lunch and sister's lunch from Chick–fil–A. Also,
Olive Garden promotes dining in and promotes a family friendly atmosphere. The restaurant wasn't silent, as people chattered with one another, but it
wasn't too loud like a cafeteria. I went dressed in jeans, flats, and a simple blouse. The men and boys in my family all wore jeans and either plain tees or
button downs. The women and girls in my family all wore jeans, nice blouses, and either flats, sandals, or low heels. Everyone else in the restaurant
seemed to be dressed somewhat similar, in clothes that were informal but not too casual. There was a couple, however, that was on a date and were
dressed more formally. The woman was wearing a simple, little black dress and her partner was wearing a button down shirt with slacks. Their choice
to dress up could not as much be influenced by the restaurant but more so by the person they're with and the occasion, whether it be something like an
anniversary dinner or first date. The service was great and convenient as we had a waitress take our order, bring us drinks and food, and clean up

Humanization In Max Weber's The Mcdonaldization Of Society
In our current society, patterns and innovation turn out to be such a vast piece of regular day to day existence that individuals begin to utilize them as
verbs and descriptors. For instance, when's the last time you "Googled" something, "blogged" about a current trek, or saw that another amusement had
been "Facebooked?" George Ritzer essentially did likewise with the fast food eatery McDonald's in his smash hit book, The McDonaldization of
Society. He characterizes McDonaldization as the procedure by which standards of fast food eateries have come to command basically every part of
society.
McDonald's and other fast–food eateries offer a contrasting option to work escalated, home–cooked suppers that have been alluring to occupied
families since the 1950s. Two of their most engaging qualities are comfort and moderateness. These qualities and comparative standards are winding up
progressively vital in all parts of our cutting edge society.
The building square of McDonaldization is Max Weber's idea of legitimization, which is the way toward supplanting customary and enthusiastic idea
with reason and proficiency. Weber trusted that most social orders all through history were represented by convention and that the most noteworthy
pattern in present day humanism is an expanding legitimization of all aspects of our day by day lives. He likewise trusted that defense would proceed
until the point when our general public would turn into an iron enclosure, dehumanizing everybody

Speech For My Personal Speech
For my personal speech, we had to pull three items to describe us from the past, present, and future..My first item for the past was my wrestling patch
because I was a dedicated wrestler who gave my best everyday to the sport. My second item was a Jack Daniel bottle because I drank with my friend to
enjoy life while I have it to release stess and moivate each other to be the best we can. My third item was an athetic tape to show I am in school
studying to be an athletic trainer for my career. For my demonstration speech, I describe how to properly cook a kabob from scratch on what you need
of food and spices, prepping it, and cooking it at the end on a grill. For my informative speech, I informed everyone about emotional abuse. I talked
about what is it, how people get it by being lonely and unloved, what it cause people to do like depression and suicide, and on how to treat it. I also
mention on how I turned out, the lucky one who affect turned out fine, and I end up being normal with no big effect to ruin my life. For my final
speech, the persuasive speech, I tried to persuade my class on why we should maintain our body to be strong and healthy, so we do not get obese, and
what we can do if we are overweight on how to lose weight. For my first speech, personal narrative, I felt confidence because it was a small about
myself, so I was able to give the speech fine. But before I gave the speech, I remember my hand were shaking when I pulled out my items to show to
the

Chipotle Case Analysis
Chipotle first opened in 1993 in Denver Colorado with a goal of providing a quick dining experience using fresh, high–quality ingredients. Their
founder, Steve Ells, had launched 16 restaurants in Colorado before McDonalds became its leading investor in 1998. McDonald's bought into the
company for $350 million and helped finance much of the company's rapid growth early on. In the 7 years from 1998 to 2005 Chipotle increased its
locations from 16 to 500. They increased annual revenues from $2.26 billion in 2011 to $2.73 billion in 2012 then again to $3.21 billion in 2013 a
growth of over 42%. From 2006 to 2011 their revenue nearly tripled. During 2014 they saw an increase in same store growth in Q1 of 13.4% followed
by 17.3% growth in Q2 (Edwards 2015). 2011 saw 12 month growth of 11% and their profit margin was nearly 26%, well above industry average.
Chiptole benefited greatly from the fast casual trend in dining. From 1999 to 2005, the fast casual segment of the market has grown by 504% (Ferdman
2015). In 2014 consumers spent over $21 billion in fast causal food and Chipotle was second in market share. This led to a spike in stock prices sending
them from $47.52 at the beginning of 2006 up to a company high in June ... Show more content on Helpwriting.net ...
coli in Seattle in July in 2015 but gained public momentum in August when nearly 100 people got sick with E. coli in Simi Valley CA. Later that year
more than 64 more cases broke at 22 different locations. As the news went viral Chipotles stock plummeted to $452.97 by January 1 2016. By the Q2
2016 sales dropped 23.6% and year to date profit fell 82%. Revenue was down to $998.4 from $1.2 billion last year. Government officials believe the
outbreak came from produce, most likely lettuce however, Chipotle believes it stemmed from tainted Australian beef and spread to other foods (Jargon
2016). Either way, there a combination of issues ranging from the product itself (the source), and the handling of the

Explain The Five Dimensions Of Service Quality
Nowadays, customers have been continually aware about quality of service (Soriano, 2002). Service also plays an importance role in a restaurant. A
good service can attract customer purchase in their restaurants. Service quality is usually defined as the customer's judgment of the overall excellence
or superiority of the service to the customer (Zeithaml, 1988). Based on the theory, Parasuraman et al. (1988) developed SERVQUAL to measure
service quality. SERVQUAL consists of five dimensions which are reliability, responsiveness, empathy, assurance, and tangibles. Customers evaluate
the service quality based on these 5 distinct dimensions. Firstly the tangibility refers to appearance of physical facilities, equipment, and appearance of
personnel. Reliability indicates ability to perform the promised service dependably and accurately while responsiveness represents the ability to provide
prompt service and willingness to help customers. Besides that, assurance is defined as an employee's knowledge and courtesy and their talent to
provide trust and confidence to the customers. Last but not list is empathy means caring, individualized attention the firm provides to its customers.
According to (Andaleeb & Conway, 2006) , among the ... Show more content on Helpwriting.net ...
According to (Harr, 2008), the firm is delivered service reliability essentially to their customers. This service dimension is critical because customers
are more willing to deal with the firms that are able to give the promised service to them. Furthermore, it is more successful to deliver the promised
service (reliability) to the customers compare to deliver the staff knowledge and courtesy (assurance) in fast food restaurants (Forjoe jnr, 2011). Service
reliability is important for the fast food restaurant to maintain reliable customer relationship which is critical to business

Medical Terror Narrative
Medical Terror
(An analysis and dialogue of one of a significant moment in my life)
Every moment in our life shapes who we are. Everyone has stories about the moments that have changed their lives, for better or for worse. These
moments are etched into our mind, haunting our dreams. These moments can be big or small, but they are equally important to the person we become.
One of the most significant moments in my life is when I got my tonsils out. It is one of the simplest operations there is, a procedure that nearly all
people have performed on them, but it scarred me for life. It also made my life much easier. The operation to take out my tonsils gave me an eternal
fear of surgeries, it helped keep me healthy, and it brought me closer ... Show more content on Helpwriting.net ...
"Five." "Are you excited for Christmas?" "Yes!" "Good, because it 's only five days away!" I smiled at the nurse; she was nice. The whole time we
talked, she was doing something with the mask. I wasn 't sure what it was, but I was too scared to ask. After a few minutes, I was told to sit still while
the nurse covered my mouth with the mask. She told me that once my whole mouth was covered I had to inhale deeply. Then she put the mask over my
mouth. Once my face was all covered with the mask, I inhaled the sweet tasting gas just like I was told. I thought about how good it tasted, then I
thought about nothing. Suddenly, I woke up. It was daytime, and I was in a hospital room. The T.V was on and Chance was eating food, lunch I
assumed. The strange part was that it wasn't real food; all he had to eat was jello, yogurt, pudding, and ice cream. Just then my mother walked into our
room. "How do you feel?" She asked. I began to say fine, but it never came out. I grabbed the bowl that was next to me and threw up. My mom ran to
the bathroom to retrieve a cup of water for me. She came back and gave me the water. Then she took the bowl to the bathroom and cleaned it out.
"Mom," I asked when she got back. "Why did I throw up blood?" "When the doctors were taking out your tonsils, one of them was stuck to the side of
your throat. When the doctors started to take it out, they accidently cut your throat a little. Now it's bleeding. Don 't worry,

Mongols Bbq
Abstract
Wai–Ling is considering two big changes to his restaurant business. One is the possibility of adding a delivery service or to open a new unit a few
blocks away from the current restaurant (Rao, 2004). Wai–Ling has a variety of challenges with both of these options; marketing, operational issues,
inventory, and financial concerns. I recommended that Wai–Ling starts a delivery service because he would have quicker return on his investment
without much capital needed for start–up. Also Mongol BBQ can increase business without significantly increasing regular operation costs or require
expansion of their facilities.
Mongols BBQ
Mongols BBQ was an Oriental stir–fry "buffet bar" located in California. ... Show more content on Helpwriting.net ...
The main reason why I am against Wai–Ling opening up another restaurant is the financial aspect of this business venture. I believe Wai–Ling is
underestimating the start–up capital needed to open and run a new restaurant. A large sum of capital is needed to cover leasing a building, hiring and
training new staff, stocking the kitchen, buying furniture, and decorations. Also many new restaurants do not turn a good profit for several months or
years after opening (Jenkins, 2014).
Being the only Oriental restaurant in this new location is not going to enough for Mongol BBQ to be competitive. The restaurants will need to stand out
from the competition, especially since the restaurant will be in an urban area with high competition. Restaurants in heavily populated suburban areas or
major cities face heavy competition, especially small, independent restaurants such as Mongol BBQ. Large, well–known restaurant chains typically
have an easier time drawing in customers, and independent restaurant owners have to work hard to develop their own customer base (Frisch, 2011).
Marketing is an area where Wai–Ling admits has no experience to be competitive in this new location

Pest Analysis on Fast Food Restourants
Table of Contents
Introduction to Fast Food Industry in Bahawalpur 1
PEST ANALYSIS 1
POLITICAL 1 ECONOMICS2
SOCIAL / CULTURAL 2 TECHNOLOGY 2 SOURCES OF INFORMATION3
Introduction to Fast Food Industry in Bahawalpur
Today, eating out definitely is part of modern lifestyle, or can be said as necessity of modern age. Fast food is mainly targeted to youngster who is
providing the fast food Restaurant the most revenue. The high fat foods taste good to these youngsters, which in turn make them believe that fast food
is quick, easy and satisfying. Fast food restaurants are now making "value" meals. Fast food has become a fashion, as customers are not only eating,
they are enjoying the environment not adults, children are ... Show more content on Helpwriting.net ...
ECONOMICS
As a business entity, AH Hot & Spicy need to face a lot of economic variables outside its business. Dealing with sourcing for its material AH Hot
& Spicy should be aware on the quality supply which is easily available in the city. Remember, AH Hot & Spicy can purchase all kind raw
materials such as beef and potatoes from local market to meet the demand of its product. That will be impacting its cost of purchase. Labor cost is also
very low in Bahawalpur as labor is easily available in market. Working in Bahawalpur AH Hot & Spicy must face government regulations on tax
of profit where it gains from the operation and other tax such as entertainment and restaurant service tax. The economic condition and growth of the
city also is an important indicator to the demand of products that AH Hot & Spicy will offer. As the food priced at normal foods, many people will
have the income range to consume the products.
SOCIAL / CULTURAL
The changing lifestyles of Bahawalpur due to development of Bahawalpur and education should be also taking into consideration. While peoples are
financially strong to eat at more expensive outlet such as fast food restaurant, they have higher expectations. They want to have quality in services and
more conveniences that can differentiate one restaurant from another. Young students studying in Two well know universities and medical college want
technology in their life and

Tribe City Research Paper
Neighborhood Profile: Tribeca Sandwiched in bustling Lower Manhattan between the Financial District, SoHo and Chinatown, Tribeca is an upscale
and historic neighborhood with a lot to offer businesses. Though primarily known as a well–off residential community, Tribeca also holds a large
number of commercial and retail businesses. One of the most desirable neighborhoods in the city, its known for its trendy appeal and large collection of
19th and early 20th century industrial buildings that have since been converted into upscale lofts and offices. Overview Short for "Triangle Below
Canal," the neighborhood is bounded by the Financial District to the south, SoHo to the north, Chinatown to the east and the Hudson River to the west.
The neighborhood was developed rapidly in the 19th century as an industrial and commercial hub, but fell into decline shortly after World War II.
However, like neighboring SoHo, it was reclaimed by artists in the 1970s and today is known as an affluent residential community with a thriving retail
scene. Advantages Tribeca is very close to the Financial District, making it very easy to reach by subway, PATH or ferry from many other parts of the
city as well as the New Jersey waterfront. The neighborhood also holds a large number of historic ... Show more content on Helpwriting.net ...
Similarly, while the neighborhood's numerous landmark districts and strict zoning laws may have helped to preserve its historic charm, they've made
modern office buildings very rare as well, making it difficult to find buildings with cutting–edge amenities, abundant natural light and other features of
contemporary office towers. The neighborhood is also far from commuter hubs like Penn Station, Grand Central Terminal and the Port Authority Bus
Terminal, so companies with large number of suburban commuters may want to look

Opportunity Analysis Report
Opportunity Analysis Report for new Chinese restaurant Prepare for ROBERTA QUERIN Prepared by Benli Lu Date: 16 April Executive summary
Building a new venture is not just decided by the entrepreneur's idea and passions. It needs to be assessed and screened because it can cause business
failure if there is no sound analysis. This report aims to clear whether the idea of starting a Chinese restaurant in Coffs Harbour is feasible or not. It
covers the description of the venture and innovation, the analysis of industry and market, analysis of competitions, assessment of entrepreneurs. And
the next step for the starting business is also mentioned. The new Chinese ... Show more content on Helpwriting.net ...
2.0 descriptions of venture and the innovation 2.1 The descriptions of venture Given the current food outlets in Coffs Harbor, the idea of starting a new
Chinese restaurant which mainly sells the most popular food from south of China has come out. This restaurant will be located in the main street
Harbor Drive. There is a small square where is opposite with the Palm Centre and there are many food outlets located there. Besides, there is a market
on every Thursdays. In the terms of scale, it will be a small sized restaurant and it will provide people with the real Chinese food and some finger food
which are chosen carefully from the cities in south of China. As the size of this restaurant, it only can accommodate a small number of customers. It
encourages people to take away. Therefore, the service staff may be only one or two. This idea not arose by impulse but with thinking about it carefully,
although the business ideas normally arose by entrepreneurs themselves, unanticipated and seemingly by chance from work or hobbies and everyday
observations (Vesper, 1994). If an entrepreneurial venture wants to be successful, it should be underpinned by attractive and well–defined opportunity
which leads to innovation (Kuratko, 2008). The following will show why the idea is innovative. 2.2 Why it is innovative Entrepreneurs who have
alertness can create an idea from what others simply cannot recognize (Kuratko, 2008).

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