The document discusses different types of media including print media like newspapers and magazines, radio, television, and films. It provides details on various media formats, describing characteristics of newspapers versus magazines, public versus private radio stations, genres of television programs, and television systems in countries like the UK and USA. Key points covered include the role of mass media in society, popular classifications of media types, and examples of media content in different categories.

1. Media
Print Media
(Magazines, Newspapers)
Radio, Television

2. What is the role of media?
Mass media are the means of communication,
that reach large numbers of people in a short time.
Listen to: http://www.buzzle.com/articles/types-of-media.html

3. What is the role of media?
Mass media:
 play a very important role in our everyday life,
 bring the newest information from the whole
world,
 are source of entertainment and relaxation,
 are source of knowledge and education,
 are means of promotion (advertisement),
 influence the way people look at the world.

4. What types of media do you know?
A classification called the "seven mass media"
became popular.
These media are:
1) Print media (books, press) - from the late 15th
century
2) Recordings (cassettes, CDs, DVDs) from the
late 19th century

5. What types of media do you know?
3. Cinema - from about 1900
4. Radio - from about 1910
5. Television - from about 1950
6. Internet - from about 1990
7. Mobile phones - from about 2000

6. What kinds of print media do you know?
Press – newspapers and magazines
Books
Brochures
Leaflets
Billboards

7. What is a difference between a newspaper
and a magazine?
Newspapers:
 are published daily
 are larger in size to magazines
 are less colourful
 the quality of paper is lower
 there are articles about the latest national
and international events

8. What is a difference between a newspaper
and a magazine?
Magazines:
 are published weekly or monthly,
 have more pictures than newspapers,
 are more expensive than newspaper,
 the quality of paper is better in magazine,
 can focused on special area (cars, living,
fashion…).

9. What is in the newspaper?
Advertisements
Articles
Business news
Cartoons
Crosswords
Fashion page
Foreign news
Front page
Headlines
Home news
Interviews
Sports news
TV programmesWeather forecast

10. Radio
Radio broadcasting started at the beginning
of the 20th
century.
It gives us a lot of information from the world,
local events and also music.
Types of broadcasting:
- public broadcasting
- private/commercial broadcasting

11. Public radio stations
ČRo1 – Radiožurnál, ČRo2 – Praha, ČRo3 - Vltava
• Regular news
• Mostly pop music
• Political discussions
• Programmes on various topics
• Weather forecast

12. Private/commercial radio stations
Frekvence 1, Evropa 2, Blaník, Impuls
• Short news
• Focus on some kind of music
• Competitions and quizes
• Sports reporting
• Discussions with famous people
• Advertisements

13. Television
In our country from the year 1953.
Probably the most common type of media.
Public TV channels – income from government
Private TV channels – income from advertisements

14. TV Channels
Public channels
• ČT 1
• ČT2
• ČT 4
• ČT 24
Private channels
• Nova
• Prima
• Barrandov
• Fanda

15. TV programmes
News -Televizní noviny, Události
Sport programmes - Branky-body-sekundy
Reality shows - Farmář hledá ženu, Výměna manželek
TV competitions – Superstar
Cookery programmes – Prostřeno
Soap operas - Ordinace v růžové zahradě, Ulice
Series - Gympl, Cesty domů
Films

16. TV programmes
Fairy tales - Tři oříšky pro Popelku
Cartoons - Simpsnovi
Talk shows - Uvolněte se, prosím
Documentaries
Educational programmes
Do-it-yourself programmes
Weather forecast
Look at: http://en.wikipedia.org/wiki/Category:Television_genres

17. Films
Action film
Comedy
Thriller
War film
Western
Historical film
Science fiction
Horror film
Adventure film
Love story

18. Television in Britain
Broadcasting in Britain is controlled by:
The British Broadcasting Corporation – 4 public
channels (BBC 1, BBC 2, BBC 3, BBC 4).
The Independent Broadcasting Authority – 5 private
channels(ITV 1, ITV 2, ITV 3, Channel 4,
Channel 5).
There are also satellite and cable channels.

19. Television in Britain
The first daily TV programmes in the world
were on the BBC in 1936.
Popular soap operas are:
East Enders (about people in the east of London).
Coronation Street (about a street in Manchester)
since1960 !
On average, people in Britain watch TV
23 hours a week.

20. Television in the USA
There are three big private national networks:
ABC, NBC and CBS.
There exist more than 1300 commercial and 370
non-commercial television programmes.

21. What is your favourite TV channel?
What types of programmes can you see on TV?
Example of sentence:
My favourite TV channel is Nova. I like adventure
films and thrillers. I also watch news on CT24
and documentaries on ZOOM.