This document discusses various media platforms for receiving media content. It defines media platforms as the technologies through which we receive media products like TV, radio, films, websites, newspapers and magazines. It outlines some key media platforms like broadcasting, print media and electronic media. It provides details on broadcasting institutions in the UK, the major broadcasters like BBC, ITV, Channel 4 and BSkyB. It also discusses concepts like public service broadcasting, audience share, convergence and the shift to user generated content on websites through Web 2.0.
Copy of presentation given at BCU to media students about hyper-local in the UK. This is a cut down version of the full 12” pack. Comments, feedback and suggestions are very welcome.
Slides from BBC Innovation Academy session on 21st Century Local News: http://www.bristolmedia.co.uk/2011/3/28/bbc-innovation-academy-21st-century-local-news
Copy of presentation given at BCU to media students about hyper-local in the UK. This is a cut down version of the full 12” pack. Comments, feedback and suggestions are very welcome.
Slides from BBC Innovation Academy session on 21st Century Local News: http://www.bristolmedia.co.uk/2011/3/28/bbc-innovation-academy-21st-century-local-news
Introduction to hyper local media: full 12 inch versionDamian Radcliffe
Full slide pack offering a personal take on hyper-local in the UK. Would very much welcome comments, feedback and suggestions. A cut down version of these slides was presentation at Birmingham City University on 1st December and is also available on SlideShare, as is this pack broken into three due to file size.
Different media platforms – same consumers? (Maša Muster - Mediana)SEMPL
To satisfy the needs of their users, it is imperative the media know them well. Research already shows that the total is more than the sum of individual parts – users are moving from traditional to modern forms of media usage and also transfer among the latter, which consequently means, that they often use our medium from several different platforms.
The potential for reaching new and new users is expending and we can take advantage of that. At Mediana, they already know the answers to several questions regarding the new habits of media users – who are the exclusive users, viewers or listeners over the traditional platforms, how many of them combine different methods of following the media and who are those who no longer care about traditional platforms. By enabling insight into this topic, media planners will gain a better understanding of new media landscape in the region and their decision making about future investments will be made easier.
Introduction to hyper local media: full 12 inch versionDamian Radcliffe
Full slide pack offering a personal take on hyper-local in the UK. Would very much welcome comments, feedback and suggestions. A cut down version of these slides was presentation at Birmingham City University on 1st December and is also available on SlideShare, as is this pack broken into three due to file size.
Different media platforms – same consumers? (Maša Muster - Mediana)SEMPL
To satisfy the needs of their users, it is imperative the media know them well. Research already shows that the total is more than the sum of individual parts – users are moving from traditional to modern forms of media usage and also transfer among the latter, which consequently means, that they often use our medium from several different platforms.
The potential for reaching new and new users is expending and we can take advantage of that. At Mediana, they already know the answers to several questions regarding the new habits of media users – who are the exclusive users, viewers or listeners over the traditional platforms, how many of them combine different methods of following the media and who are those who no longer care about traditional platforms. By enabling insight into this topic, media planners will gain a better understanding of new media landscape in the region and their decision making about future investments will be made easier.
Kerry Kodatt Dallas TX is a successful entrepreneur with years of experience in International and Domestic Consulting, Sales, Business Development, Marketing and Financial Management.
CSS\' Who We Are What We Do presentation covers our portfolio of services and tools that allow clients to leverage existing and emerging technologies in practical ways to mitigate risk and protect information assets.
Bachelor of Communication (Communication and Media Studies)
“Archiving Print, Screen & Broadcast Media”
Or….. a glimpse into the history of
Communication & Media Studies
Introduction to hyper local media, part one: audience data, definitions and U...Damian Radcliffe
12" pack broken into three, due to file size. This is part one which looks at audience data, definitions, and different UK examples.
Comments, feedback and suggestions are very welcome.
ys jagan mohan reddy political career, Biography.pdfVoterMood
Yeduguri Sandinti Jagan Mohan Reddy, often referred to as Y.S. Jagan Mohan Reddy, is an Indian politician who currently serves as the Chief Minister of the state of Andhra Pradesh. He was born on December 21, 1972, in Pulivendula, Andhra Pradesh, to Yeduguri Sandinti Rajasekhara Reddy (popularly known as YSR), a former Chief Minister of Andhra Pradesh, and Y.S. Vijayamma.
Welcome to the new Mizzima Weekly !
Mizzima Media Group is pleased to announce the relaunch of Mizzima Weekly. Mizzima is dedicated to helping our readers and viewers keep up to date on the latest developments in Myanmar and related to Myanmar by offering analysis and insight into the subjects that matter. Our websites and our social media channels provide readers and viewers with up-to-the-minute and up-to-date news, which we don’t necessarily need to replicate in our Mizzima Weekly magazine. But where we see a gap is in providing more analysis, insight and in-depth coverage of Myanmar, that is of particular interest to a range of readers.
‘वोटर्स विल मस्ट प्रीवेल’ (मतदाताओं को जीतना होगा) अभियान द्वारा जारी हेल्पलाइन नंबर, 4 जून को सुबह 7 बजे से दोपहर 12 बजे तक मतगणना प्रक्रिया में कहीं भी किसी भी तरह के उल्लंघन की रिपोर्ट करने के लिए खुला रहेगा।
Future Of Fintech In India | Evolution Of Fintech In IndiaTheUnitedIndian
Navigating the Future of Fintech in India: Insights into how AI, blockchain, and digital payments are driving unprecedented growth in India's fintech industry, redefining financial services and accessibility.
In a May 9, 2024 paper, Juri Opitz from the University of Zurich, along with Shira Wein and Nathan Schneider form Georgetown University, discussed the importance of linguistic expertise in natural language processing (NLP) in an era dominated by large language models (LLMs).
The authors explained that while machine translation (MT) previously relied heavily on linguists, the landscape has shifted. “Linguistics is no longer front and center in the way we build NLP systems,” they said. With the emergence of LLMs, which can generate fluent text without the need for specialized modules to handle grammar or semantic coherence, the need for linguistic expertise in NLP is being questioned.
हम आग्रह करते हैं कि जो भी सत्ता में आए, वह संविधान का पालन करे, उसकी रक्षा करे और उसे बनाए रखे।" प्रस्ताव में कुल तीन प्रमुख हस्तक्षेप और उनके तंत्र भी प्रस्तुत किए गए। पहला हस्तक्षेप स्वतंत्र मीडिया को प्रोत्साहित करके, वास्तविकता पर आधारित काउंटर नैरेटिव का निर्माण करके और सत्तारूढ़ सरकार द्वारा नियोजित मनोवैज्ञानिक हेरफेर की रणनीति का मुकाबला करके लोगों द्वारा निर्धारित कथा को बनाए रखना और उस पर कार्यकरना था।
role of women and girls in various terror groupssadiakorobi2
Women have three distinct types of involvement: direct involvement in terrorist acts; enabling of others to commit such acts; and facilitating the disengagement of others from violent or extremist groups.
31052024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
03062024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
01062024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
27052024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
2. Media Platforms
**Key Term**
Media platform – the technology through
which we receive media products/texts.
(Broadcasting, print and e-media).
Text – products or texts are TV/radio
programmes, films, adverts, websites,
newspapers, magazines etc produced for
audiences.
3. Broadcasting
The institutionalised practice of sending
television and radio content to large numbers
of receivers.
A large selection of channels are carried on
satellite, cable, digital and terrestrial
television services.
6 major British broadcasters – BBC, ITV,
Channel 4, Five, BSkyB and Virgin Media.
4.
5. Thinking about Media
Name the BBC radio stations available to listeners. What sort of content
does each carry? How, where and when can listeners access these
stations?
How many non-BBC radio stations can you receive? On which media
platforms are these available? What sort of content is carried?
Name TV channels aimed at the under 10s. What sort of content does
each carry? On which media platforms are these available?
How many TV channels are dedicated to popular music? What type of
musical content does each carry? Where else in the media can you
listen to popular music?
Many broadcasters show films. How many dedicated film channels can
you receive? Where would you see promotional material and trailers for
upcoming films?
On which media platforms might you find local news and events
listings?
On which media platforms could you buy or sell band memorabilia?
6. The BBC
The BBC (British Broadcasting Corporation)
is the largest broadcasting organisation in the
world.
Its main responsibility is to provide public
service broadcasting to the UK.
This means broadcasting intended for the
public benefit rather than for purely
commercial concerns.
It is funded by an annual licence fee (set by
the government) £145.50 – colour £49 b+w
7. Ofcom and PSP
It is the responsibility of Ofcom to regulate broadcast services.
It deals with complaints, regulates competition, monitors standards
and deals with licences.
In 2007, a record 22,500 complaints were made to Ofcom about the
treatment of Indian Celebrity Big Brother star Shilpa Shetty.
The watchdog found that Channel 4 made "serious editorial
misjudgements" in its handling of the incident and was made to
broadcast the report at the start of the next episode.
The 5 main TV channels are legally bound by the Public Service
Remit to provide a wide range of programmes that inform, educate
and entertain.
However, many of the new digital channels are outside of this remit.
8. Scheduling
TV and radio schedules must be filled with
content that attracts audiences.
Media broadcasters produce media content
over a number of channels each with a
particular brand image, aimed at specific
audiences.
Individual channels will have their own
IDENT, a symbol or logo that appears on
screen (on radio it may be a jingle).
10. Cinema – then and now
1896 – the first film screened by the Lumiere brothers.
1898 – cinema advertising is introduced.
1930s – British people visit the cinema twice a week
1950s – invention of TV
1960s – colour TV and decline of cinema audiences.
1980s – cinema audiences at an all time low
1990s – Multiplex cinemas see a rise in audiences
Being able to exhibit a film in more than one place –
cinema, television, DVD, internet – increases the
opportunity for recovering money.
11. Films are marketed across a
range of media...
Harry Potter and the Deathly Hallows: part 1
Release date – 19th November 2010
Official film website offers content, games and
activities to further promote the film.
harrypotter.warnerbros.com/
Official trailer released on internet prior to
cinema release.
Further promotion through print (Empire
magazine, newspaper articles).
Computer game in production from Playstation.
13. Task:
What broadcast channels do we associate with
the music industry?
Research these different channels and their
target audiences. Type up your findings (either
in PowerPoint or Word).
14. PRINT
Newspapers
Approximately 700 newspapers currently in
circulation in the UK.
A mixture of daily, national and local and
Sunday papers, both paid for and free.
As well as recording events, newspapers also
provide opinions on the events.
They can influence readers.
They have political allegiances.
15.
16. News International
Publishes The Times, Sunday Times, Sun,
News of the World.
A UK subsidiary of News Corporation, a
media empire founded by Rupert Murdoch.
His empire includes 20th Century Fox,
Myspace and BSkyB.
Guardian article.
17. Mastheads
Thetitle of a newspaper gives some
suggestion of its role in passing on news.
Transporting
The Guardian messages
quickly to lots
The Independent of people.
The Express
The idea of
The Sun being able to
observe
The Star events from
a god-like
point of view
18. Ethics
We live in a climate of liberal pluralism –
individual choice and freedom is a human
right and more than one opinion/political view
is allowed.
Journalists are free to investigate stories and
not reveal their sources.
The British press is free to express opinions
and there is no censorship.
Code of practice – the code by which all
journalists abide – is enforced by the PCC.
19. Magazines
Everymagazine uses market research to
gather a profile of its readership to include
age, class, attitudes and aspirations.
20. Cosmopolitan
Today’s fun, fearless female (21 to 35 years old)
who wants to be the best she can be in every
area of her life.
Circulation: 60,000–72,000 copies
Total Monthly Readership: 618,241
Target Market
She prioritizes her family, her career, her love life and her happiness.
She is outgoing, energetic and passionate about life. She maximizes her
time by being always on the go and doing multiple activities day in and day
out.
She works hard because she wants to be able to live a life she feels she
deserves.
She is a young professional and is driven to succeed.
She relies on Cosmo to help her make choices.
21. Task:
What music publications are available in the
current market (popular and niche)?
Choose three magazines and outline their target
audience. Include information on…
Target Market
Reader profile
Circulation
Total Monthly Readership
22. E-Media
Internet
The term world wide web was coined by Tim
Berners-Lee in 1990.
Google's index now stands at over 8 billion
pages.
There are now over a billion Internet Users
and that number is growing rapidly.
23. Web 2.0
Web based communities such as social
networking sites and wikis.
These facilitate collaboration and sharing of
user generated content.
Posting comments on websites, uploading
videos, photos and music and commenting
on others’ contributions.
24. Regulation
No one owns or controls the internet.
Legal actions have been taken against the
use of the internet for criminal purposes.
The downloading of music and film is an
increasing problem.
Issues surrounding on-line bullying remain
unresolved.
25. **Key Terms**
Public Service Broadcasting
Institutions
Audience Share
Convergence
Web 2.0
Media platforms