This document provides an overview of different types of mass media, including print media (newspapers, magazines, books), radio, television, and the internet. It describes key characteristics of newspapers and magazines, as well as different types of newspapers like tabloids and broadsheets. The document also discusses public and private radio and television stations, common TV program genres, and television industries in the UK and USA.

1. Media – Press, Radio,
Television
(Média – tisk, rádio, televize)

2. Mass Media
 Role of media
 Types of media
 Press
 Tabloids
 Broadsheets
 Radio
 TV channels
 TV programmes
 Internet
 www
 Information on the net
 Favourite websites

3. What is the role of media?
Mass media are the means of communication, that
reach large numbers of people in a short time.
Mass media:
 play a very important role in our everyday life,
 bring the newest information from the whole
world.

4. What is the role of media?
Mass media:
 are source of entertainment and relaxation,
 are source of knowledge and education,
 are means of promotion (advertisement),
 influence the way people look at the world.
Listen to:
http://www.buzzle.com/articles/types-of-media.html

5. What types of media do you know?
A classification called the "seven mass media"
became popular.
These media are:
a) Print media (books, press) - from the late 15th
century
b) Recordings (cassettes, CDs, DVDs) from the
late 19th century

6. What types of media do you know?
c) Cinema - from about 1900
d) Radio - from about 1910
e) Television - from about 1950
f) Internet - from about 1990
g) Mobile phones - from about 2000

7. What kinds of print media do you know?
Press – newspapers and magazines
Books
Brochures
Leaflets
Billboards

8. What is a difference between a newspaper
and a magazine?
Newspapers:
 are published daily.
 are larger in size to magazines.
 are less colourful.
 the quality of paper is lower.
 articles cover the latest national and international
events.

9. What is a difference between
a newspaper and a magazine?
Newspapers:
 there are commercial, financial and public affairs,
 the radio and TV programmes are printed there,
 contain fresher content than magazine,
 are divided in to tabloids and broadsheets.

10. What is a difference between a newspaper
and a magazine?
Magazines:
 are published weekly or monthly,
 are smaller in size to newspaper,
 are more expensive than newspaper.

11. What is a difference between a newspaper
and a magazine?
Magazines:
 have more pictures than newspapers,
 look more attractive than newspapers,
 the quality of paper is better in magazine,
 can focused on special area (cars, living,
fashion…).

12. Tabloids
Newspaprers which:
 focus on sensational scandals and gossips,
 use attractive headlines on front page,
 are smaller in size,
 have shorter articles,
 have a lot of pictures.
Examples of tabloids in the CR: Blesk, AHA, Super, Spy
Examples of tabloids in the UK: the SUN, the Daily Expres

13. Broadsheets
Newspaprers which:
 focus on serious information,
 contain political, industrial and cultural reports,
 there are reviews of new films or books,
 are larger in size.

14. Broadsheets
Newspaprers which:
 have longer articles,
 have only a few black and white pictures.
Examples of broadsheets in the CR: - Mladá fronta Dnes,
- Lidové noviny
Examples of broadsheets in the UK: - the Independent
- the Times (since 1785)

15. People connected with the press
Correspondent
Editor
Journalist
Publisher
Reporter
Paparazzi

16. What is in the newspaper?
Advertisements
Articles
Business news
Cartoons
Crosswords
Fashion page
Foreign news
Front page
Headlines
Home news
Interviews
Sports news
TV programmes
Weather forecast

17. Radio
Broadcasting by radio started at the beginning of
the 20th
century.
It gives us a lot of information from the world,
local events and also music.
Types of broadcasting:
- public broadcasting
- private/commercial broadcasting

18. Public radio stations
ČRo1 – Radiožurnál, ČRo2 – Praha, ČRo3 - Vltava
• Regular news
• Mostly pop music
• Political discussions
• Programmes on various topics
• Weather forecast

19. Private/commercial radio stations
Frekvence 1, Evropa 2, Blaník, Impuls
• Short news
• Focus on some kind of music
• Competitios and quizs
• Sports reporting
• Discussions with famous people
• Advertisements

20. Television
In our country from the year 1953.
Probably the most common type of media.
Many people prefer watching TV to listening to the
radio.
Public TV channels – income from government
Private TV channels – income from advertisements

21. TV Channels
Public channels
• ČT 1
• ČT2
• ČT 4
• ČT 24
Private channels
• Nova
• Prima
• Barrandov
• Fanda

22. TV programmes
News -Televizní noviny, Události
Sport programmes - Branky-body-sekundy
Reality shows - Farmář hledá ženu, Výměna manželek
TV competitions – Superstar
Cookery programmes – Prostřeno
Soap operas - Ordinace v růžové zahradě, Ulice
Series - Gympl, Cesty domů
Films

23. TV programmes
Fairy tales - Tři oříšky pro Popelku
Cartoons - Simpsnovi
Talk shows - Uvolněte se prosím
Documentaries
Educational programmes
Do-it-yourself programmes
Weather forecast
Look at: http://en.wikipedia.org/wiki/Category:Television_genres

24. Television in Britain
Broadcasting in Britain is controlled by:
The British Broadcasting Corporation – 4 public
channels (BBC 1, BBC 2, BBC 3, BBC 4).
The Independent Broadcasting Authority – 5 private
channels(ITV 1, ITV 2, ITV 3, Channel 4,
Channel 5).
There are also satellite and cable channels.

25. Films
Action film
Comedy
Thriller
War film
Western
Historical film
Science fiction
Horror film
Adventure film
Love story

26. Television in Britain
The first daily TV programmes in the world were on
the BBC in 1936.
Popular soap operas are:
East Enders (about people in the east of London).
Coronation Street (about a street in Manchester
-since1960 !).
On average, people in Britain watch TV 23 hours a
week.

27. Television in the USA
There are three big private national networks:
ABC, NBC and CBS.
There exist more than 1300 commercial and 370
non-commercial television programmes.

28. What is your favourite TV channel?
What types of programmes can you see on TV?
Examples of sentences:
When I don’t want to go out, I can stay home and
listen to the radio or watch TV, video or DVD.

29. What is your favourite TV channel?
What types of programmes can you see on TV?
I listen to the radio every night
when I go to sleep /every day in my
car, my favourite radio station is………
because…………..