Marketing Logistics.ppt
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The document discusses key topics in marketing logistics, including the importance of logistics in reducing costs and handling inventory amid growing competition. It outlines the core functions of logistics management like procurement, transportation, warehousing and distribution. Additionally, it examines the role of technology, strategies for streamlining logistics processes, and local and global challenges faced in logistics management.
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Rights are reserved for this presentation. Please inbox 1st to get permission to use this
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• Outbound Logistics [Downstream Logistics]
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Von Oliver is a national sales manager at Lockheed Martin who starts his typical day at 7:30 AM going through email and prioritizing his schedule. He spends the morning reviewing reports and meeting with sales reps, has lunch with customers, and makes sales calls with reps in the afternoon. Late afternoons are spent wrapping up the day's activities and planning for tomorrow. Oliver is involved in a variety of tasks including interacting with salespeople and customers, planning strategies, and monitoring performance. He performs all the major functions of a sales manager.
Sales Organisation.ppt
The document discusses the key aspects of designing a sales organization, including the role of the sales organization, basis for the design, types of organizational structures, sales force structures, and sales culture. Specifically, it outlines different types of organizational structures like formal vs informal and horizontal vs vertical. It also describes different sales force structures such as product-based, geographic-based, and customer-based. Finally, it discusses the importance of developing an effective sales culture.
Channel Conflict.ppt
This document discusses managing conflicts that can arise in marketing channels. It identifies sources of conflict such as differing goals and perceptions between channels. There are different types of conflicts, including vertical conflicts between levels of a channel and horizontal conflicts between similar channels. The document outlines techniques for managing conflicts, such as negotiation, problem-solving strategies, and utilizing the power and influence of channel leadership.
Territory Management.ppt
This document discusses time and territory management. It outlines the importance of both time management and territory management for better market coverage, reduced costs, improved customer service and accurate sales force evaluation. It describes criteria for designing territories like sufficient potential, reasonable size and adequate coverage. It also discusses methods for designing territories, procedures for developing territories, and operating territory management systems for routing, scheduling and coverage.
Evaluating Sales formance.ppt
This document discusses evaluating sales force performance, including determining factors that influence it, selecting criteria for evaluation, establishing performance standards, and monitoring performance. It outlines internal factors like motivation and external factors like the environment that affect sales force performance. Methods of evaluation include rating scales, rankings, and management by objectives to assess sales volumes, orders, costs, and provide feedback to improve sales.
Channel Integration.ppt
This document discusses different types of integrated marketing channel systems. It describes vertical marketing systems, where one channel member exerts control over other members. There are three types: corporate, administrative, and contractual. Horizontal marketing systems involve unrelated firms collaborating at the same channel level. Hybrid systems use multiple channel levels. The document outlines considerations for designing and managing hybrid systems, and compares advantages and disadvantages of different integrated approaches.
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• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
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Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
SEO SMO SMM CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Gokila digital marketer
Coimbatore
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Myself Janani Digital marketing consultant located in coimbatore I offer all kinds of digital marketing services for your business requirements such as SEO SMO SMM SMO CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Janani Digital Marketer
Coimbatore,Tamilnadu.
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Practical Progress from a Theory by Steven Kingpdf
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Marketing Logistics.ppt
- 1. Chapter - 17 Marketing Logistics
- 2. Marketing Logistics 2 Objectives Logistics and its importance Functions in logistics management Importance of communication in logistics Technology in logistics Streamlining the logistics process Strategies issues in logistics management Local and global challenges in logistics management
- 3. Marketing Logistics 3 Logistics and Its Importance Liberalization of markets across the world. Reducing the costs of transportation & inventory Growing competition Growing complexity of product lines Helps in handling inventory control crisis
- 4. Marketing Logistics 4 Functions of Logistics Management Procurement Inward transport Receiving Warehousing Stock control Order picking Material handling Outward transport Physical distribution management Recycling, returns, and waste disposable
- 5. Marketing Logistics 5 Technologies in Logistics Electronic data interchange Artificial intelligence Expert systems Communication technology Bar coding and scanning
- 6. Marketing Logistics 6 Streamlining Logistics Process Points to be considered while streamlining the logistics process Cost factor Understanding needs and requirements Reduce the cycle time Communicating with suppliers Identifying the lead time Reducing the number of suppliers
- 7. Marketing Logistics 7 Local and Global Challenges in Logistic Management Local Changes Integration of logistics activities Lack of qualified personnel
- 8. Marketing Logistics 8 Local and Global Challenges in Logistic Management Global challenges Distance Modes of transports Documentation Coordination of intermediaries Cultural differences Political differences Globalization of firms Flexibility of speed Supply chain integration Green logistics
- 9. Marketing Logistics 9 Summary Logistics and its importance Functions in logistics management Importance of communication in logistics Technology in logistics Streamlining the logistics process Strategies issues in logistics management Local and global challenges in logistics management
- 10. Thank you