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Managing an 

Online Newsroom
NESPA –– May 2014
!
Jason Wallestad
The high school newsroom has been built
around a print paradigm
●Number of stories
●Length of stories
●Timeline – Assignments, Writing
Process, Deadlines
To see what the online newsroom should be,
let’s look at the capabilities of the medium.
●You can publish one story at a time.
●There’s no limit to the number you can publish.
●There’s no length limit on stories.
●Stories will be more likely to be read if they’re
timely and relevant.
●You can publish video, audio, & unlimited
photos
The online revolution in high school media should
fundamentally change your journalism classroom
●Your audience is redefined.
●Your timeline is redefined.
●Your definition of content is
redefined
If we let the needs of an online newsroom
drive our teaching, what we get is…
CHAOS
Managing the chaos – the big picture
Tip 1:
Acceptance.
Embrace the chaos.
Managing the chaos – the big picture
Tip 2:
Empower student leaders.
De-emphasize your role as
teacher.
Managing the chaos – the big picture
Tip 3:
Create a culture of urgency.
Managing the chaos – the big picture
Tip 4:
Motivate beyond the grade.
Managing the chaos – the big picture
Tip 5:
Create a culture of
communication and
collaboration.
Managing the chaos – the big picture
Tip 6:
Set and uphold standards.
Managing the chaos – the big picture
Tip 7:
Make sure that students are
always thinking in terms of
their audience.
Managing the chaos – practical tips
Tip 1:
Have an online EIC.
Managing the chaos – practical tips
Tip 2:
Hold daily staff leadership
meetings.
Managing the chaos – practical tips
Tip 3:
Hold daily staff meetings.
Managing the chaos – practical tips
Tip 4:
Pull together small group
meetings regularly. Make
students physically move.
Managing the chaos – practical tips
Tip 5:
Review analytics daily.
Don’t let your audience be
an abstraction.
Managing the chaos – practical tips
Tip 6:
Have a virtual space for
tracking assignments.
Managing the chaos – practical tips
Tip 7:
Have a virtual space for
communication outside of
class.
Managing the chaos – practical tips
Tip 8:
Use Google Docs
Managing the chaos – practical tips
Tip 9:
Set quotas for both writers
and editors
Managing the chaos – practical tips
Tip 10:
Set up stations/desks for
individual editors
Managing the chaos – practical tips
Tip 11:
Set deadlines realistically
Managing the chaos – practical tips
Tip 12:
Check in with as many
students as you can every
day.
Managing the chaos – practical tips
Tip 13:
Get your EIC to make
rounds.
Managing the chaos – practical tips
Tip 14:
Don’t be stressed out by
downtime.
Managing the chaos – practical tips
Tip 15:
Make all students involved
in a story sit together.
Managing the chaos – practical tips
Tip 16:
Publish stories when they’re
ready. Don’t schedule
them.
Managing the chaos – practical tips
Tip 17:
Have a plan for publishing
breaking news quickly.
Managing the chaos – build systems
Story Assignment Process
Editing Process
Publishing Process
Grading

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Managing the Online Newsroom

  • 1. Managing an 
 Online Newsroom NESPA –– May 2014 ! Jason Wallestad
  • 2. The high school newsroom has been built around a print paradigm ●Number of stories ●Length of stories ●Timeline – Assignments, Writing Process, Deadlines
  • 3. To see what the online newsroom should be, let’s look at the capabilities of the medium.
  • 4. ●You can publish one story at a time. ●There’s no limit to the number you can publish. ●There’s no length limit on stories. ●Stories will be more likely to be read if they’re timely and relevant. ●You can publish video, audio, & unlimited photos
  • 5. The online revolution in high school media should fundamentally change your journalism classroom ●Your audience is redefined. ●Your timeline is redefined. ●Your definition of content is redefined
  • 6. If we let the needs of an online newsroom drive our teaching, what we get is…
  • 8. Managing the chaos – the big picture Tip 1: Acceptance. Embrace the chaos.
  • 9. Managing the chaos – the big picture Tip 2: Empower student leaders. De-emphasize your role as teacher.
  • 10. Managing the chaos – the big picture Tip 3: Create a culture of urgency.
  • 11. Managing the chaos – the big picture Tip 4: Motivate beyond the grade.
  • 12. Managing the chaos – the big picture Tip 5: Create a culture of communication and collaboration.
  • 13. Managing the chaos – the big picture Tip 6: Set and uphold standards.
  • 14. Managing the chaos – the big picture Tip 7: Make sure that students are always thinking in terms of their audience.
  • 15. Managing the chaos – practical tips Tip 1: Have an online EIC.
  • 16. Managing the chaos – practical tips Tip 2: Hold daily staff leadership meetings.
  • 17. Managing the chaos – practical tips Tip 3: Hold daily staff meetings.
  • 18. Managing the chaos – practical tips Tip 4: Pull together small group meetings regularly. Make students physically move.
  • 19. Managing the chaos – practical tips Tip 5: Review analytics daily. Don’t let your audience be an abstraction.
  • 20. Managing the chaos – practical tips Tip 6: Have a virtual space for tracking assignments.
  • 21. Managing the chaos – practical tips Tip 7: Have a virtual space for communication outside of class.
  • 22. Managing the chaos – practical tips Tip 8: Use Google Docs
  • 23. Managing the chaos – practical tips Tip 9: Set quotas for both writers and editors
  • 24. Managing the chaos – practical tips Tip 10: Set up stations/desks for individual editors
  • 25. Managing the chaos – practical tips Tip 11: Set deadlines realistically
  • 26. Managing the chaos – practical tips Tip 12: Check in with as many students as you can every day.
  • 27. Managing the chaos – practical tips Tip 13: Get your EIC to make rounds.
  • 28. Managing the chaos – practical tips Tip 14: Don’t be stressed out by downtime.
  • 29. Managing the chaos – practical tips Tip 15: Make all students involved in a story sit together.
  • 30. Managing the chaos – practical tips Tip 16: Publish stories when they’re ready. Don’t schedule them.
  • 31. Managing the chaos – practical tips Tip 17: Have a plan for publishing breaking news quickly.
  • 32. Managing the chaos – build systems Story Assignment Process Editing Process Publishing Process Grading