The document discusses managed print services (MPS) and how to successfully sell an MPS program. It outlines a 10 step process for dealers to sell MPS, including performing an on-site assessment of a customer's printing needs, creating an assessment report and cost analysis, presenting a proposal that demonstrates cost savings, obtaining agreement at a consensus meeting, and closing the sale. It also covers preparing the service team by training technicians, implementing remote monitoring and service software, and overcoming potential objections from customers.