Mahindra & Mahindra was founded in 1945 in India to assemble Jeeps from Willys. It made the first indigenous Jeep in India in 1949. Today, Mahindra has grown into a large business conglomerate with core businesses in automotive, technology, finance, and farming. It focuses on social initiatives like education, healthcare, disaster relief, arts, culture, sports and the environment through organizations like the K.C. Mahindra Education Trust and the Mahindra Hariyali initiative.