The document describes the process of creating and refining a logo and business card. It discusses experimenting with different designs using a free online logo creator. Feedback was gathered from others on 6 drafts of the logo, with the final draft using a gray background and red accent color being most liked. A business card was then designed to match the logo design, with feedback indicating people liked how the color scheme and symbols matched the logo and made the information clear.

1. Logo experimentation
B1

2. How did you
create your logo
• To make my logo I
used looka which is a
free logo creator which
allowed me to
experiment with
different fonts, colour
schemes and symbols

3. Why do you need
a logo
I need a logo as it will help make
my brand recognizable to others
it will also grab people's
attention. I will use my logo in my
work and on my business card. I
will also use it on places where I
share my media work such as my
create Britain account and my
YouTube

4. Research into
existing logos • After researching into existing
logos, I found that many logos are
quite small and simple this is so
people can recognize the logo.
Logos often use bright colors to
attract people towards there brand.
A good logo also uses a good font
that is easy to read.

5. 1st and 2nd
This is the first logo that I created I liked
the simplicity of the font but I did not like
how the logo was in a circle I knew that
this was something I wanted to change
when it came to me making my second
draft.
This is the second draft of my logo I
changed the format from a circle to a
rectangle and I preferred this a lot more
as I felt like it looked a lot more
professional. However I felt like the black
and white logo did not stand out and
bring people in.

6. 3rd and 4th
This is my 3rd draft of my logo I kept the
same format as the 2nd draft
For my 4th draft I thought that my logo would
look better with a white background I felt like
this would give it a more professional look.

7. 5th and 6th
I felt like the white background did not
work so I added a grey background to
make my logo seem more professional. I
also changed the symbol so that people
would recognise that it is related to
media
this is the final draft of my logo I added the
red to draw attention to my logo

8. Feedback
• After showing the 6 drafts of
my logo to a group of people
the majority liked the 6th
draft the best.

10. Feedback
• After looking at the feedback
i decided that I will use my
final draft as my logo as I got
the most positive responsive
about that logo and I feel
personally that it is the most
professional looking logo.

11. Business cards

12. Research into
business cards
• Business cards often feature the company's
name and logo and slogos on the front of the
card. On the back of the business card, it has
the contact information such aa the phone
number and the location of the company.

13. first and second draft of business cards
2nd
1st

14. My business card
This is my business card the front has of the
card shows the logo and the back of the card
also has my name and contact information
and location. I also added the same colour
scheme as my logo and added symbols next
to the information to make it more appealing
MEEHAN PRODUCTIONS
MADDISON MEEHAN
07544088639
mmeehan05@outlook.com
Sunderland, Ryhope

15. Feedback
• After I completed the third draft of my business
card I asked people for feedback
• The majority of people who took part in my
survey liked the 3rd draft the best as they said
they liked how the colour scheme matched the
logo.
• Another comment I got was that the symbols
such as the phone symbol made the business
card look more professional and easier to
understand.