This document describes the author's Create Britain profile. The profile includes their business logo, contact links, and a short summary. It links to their brand identity by using the same colors as their logo and business card. The featured work section displays college projects, videos, and a showreel with descriptions. Additional information is provided for each piece. The creative disciplines wheel rates the author's skills in different areas. The location is also displayed to help with networking. Feedback was gathered on the profile through a Google form to identify areas for improvement.
How to use Linkedin to network yourself, and your business. From a presentation to the Florida Direct Marketing Association by Jim Gilbert of Gilbert Direct Marketing, Inc.
Reach Jim at jimdirect@aol.com, follow him at @gilbertdirect
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3. My profile
This is my profile it is the first thing that
you see as soon as you open my profile.
My profile includes my business logo, and
it also has quick links that lead to my email
and social media so that people can
contact or see my work quicker and easier.
I also included a short summary of who I
am and what I like to do.
4. How my profile links
to my brand identity.
• I wanted my create Britain account to show people my brand to do
this I included my logo that I had previously made I also used the
same colour scheme that I used on my business card and logo on my
profile to give the profile more of a professional look.
5. Featured work
• This is my featured work. It includes work that I have done for
college such as photos, advertisements and a documentary and
videos that I have made for my own social media. I also added a
description to each featured work to explain to people what my
featured work is. I added my showreel as well which is a short
two-minute video that shows my best work including my video
work and my photography.
6. • I also added a short
paragraph about each
piece of my featured work
this explains to people
who view my create
Britain profile what each
piece of work is and why I
have done it.
Additional information on
featured work
7. Creative
disciplines
• This is the creative discipline
wheel each color on the
wheel represents a different
category. The more of a color
on the wheel the better you
are at that skill. This is my
creative discipline wheel it
shows what areas I am good
at and what areas I have
previously worked in.
8. Explaining the
different disciplines
In this section of create Britain you can explain what each
of the section on the creative discipline wheel mean. You
can rank your skill level on the category and say if you
think you are more or less experienced compared to the
other category’s. you can also add a short paragraph to
explain that section as well as images.
9. Location
• This is the location tab it shows
other users on create Britain
where you are located. This is
useful as it can help people in the
industry network with each other
if they are close by one another.
10. Feedback on create
Britain
• I gathered feedback on my create Britain account to see what
my peers opinions on my profile where. To do this I showed
people my profile and then got them to fill in a google forms
answering some questions. Asking these questions helped
me decide what areas I needed to work on.
