The document introduces the Nordic Enterprise Trust (NET) and discusses a partnership approach to developing local TV and broadband services. It describes moving from Society 1.0 which was decentralized and disconnected to Society 3.0 which aims to be decentralized, connected, and allow presence on a network. The partnership enterprise model is discussed, comparing public vs private models. A new type of legal entity, the Limited Liability Partnership (LLP), is presented as a possible structure that aligns stakeholder interests. Examples are given of how capital partnerships could work to fund community media projects on a not-for-loss basis through revenue sharing agreements between investors, communities, and service providers.

1. Highlands Local TV Forum Chris Cook, Inverness 02 June 2010 'Not for Loss' TV – a Partnership Approach

2. Introducing Nordic Enterprise Trust (NET)

3. Society 1.0 - Decentralised and Disconnected

4. Presence in person

5. Society 2.0 – Centralised but Connected

6. Presence via intermediaries

7. Society 3.0 - Decentralised and Connected

8. Presence on the network

9. Media & Platform Convergence 01/06/10

10. Packets of Internet Protocol (IP) Data reach us in two ways 01/06/10

11. Broadcast delivery - 'One to Many' 01/06/10

12. Web delivery - 'One to One' 01/06/10

13. Broadcast/Web Convergence 01/06/10

14. But no-one has yet developed the right devices 01/06/10

15. ...or the right enterprise model 01/06/10

16. Let's have a look at Enterprise Models 01/06/10

17. Public means State... 01/06/10

18. ...funded by taxes and public borrowing 01/06/10

19. Private means Limited Liability Company 01/06/10

20. Funded by Equity - shares with a par value eg £1.00... 01/06/10

21. ...or Debt - loans secured by legal claims eg mortgages 01/06/10

22. ...giving two conflicting claims over the same productive asset 01/06/10

23. Scots know it's not a case of 'either/or' 01/06/10

24. 'Not Proven' verdict is both...or neither 01/06/10

25. NET works in this 'quantum' zone of uncertainty 01/06/10

26. There’s a new legal animal out there.... 01/06/10

27. There are now 60,000 UK Limited Liability Partnerships (LLP)... 01/06/10

28. ...even in the Public Sector, where Glasgow has five municipal LLPs 01/06/10

29. An LLP is a corporate body with limited liability.... 01/06/10

30. ...and...errrr...that’s it!... 01/06/10

31. As far as the Tax Man is concerned it is a Partnership 01/06/10

32. Capital Partnership Capital Partnership Investors Customers Custodian % % £ 01/06/10 Managers

33. Equity Shares - % age shares in revenues or production... 01/06/10

34. ...or Units - redeemable in production 01/06/10

35. Example: “The Art of Flirting” – a film incorporated as an LLP 01/06/10

36. The actors received nth’s of the gross revenues... 01/06/10

37. ...I got 5%...and the producer the rest... 01/06/10

38. ...except that we needed lights, cameras, pizza, coffee 01/06/10

39. Two Capital Partners invested £10k for 20% of revenues 01/06/10

40. ...if there are any 01/06/10

41. Art of Flirting Partnership Art of Flirting Partnership Financial Capital (Investors) Viewers Custodian % % £ 01/06/10 Human Capital (Actors, Producer, Me)

42. The Capital Partnership aligns stakeholder interests.... 01/06/10

43. ...but it’s not a magic bullet 01/06/10

44. Conventional finance requires binding contracts 01/06/10

45. Partnership finance requires consensual agreement 01/06/10

46. But there may be no magnetism.. 01/06/10

47. ...or partners may fall out... 01/06/10

48. A Capital Partnership is not an Organisation 01/06/10

49. ...it does not own anything, do anything, employ anyone, or contract with anyone... 01/06/10

50. ...it is simply a framework within which the stakeholders self organise ... 01/06/10

51. Community Media Partnership Community Partnership Investor Community 'Club' Custodian (CIC?) % % £ 01/06/10 Manager

52. … .is a framework for provision of 'micro' TV and broadband 'not for loss'

53. How does it work? 01/06/10

54. Community .....joins the Club 01/06/10

55. Neither Public - taxes/ licence fee paid for open access.... 01/06/10

56. ...nor Private 'walled garden' – invoices/ subscriptions and closed access 01/06/10

57. A Club is Closed because only members have access.... 01/06/10

58. ...but also Open because anyone consenting to club rules may join 01/06/10

59. Service Providers – an open consortium 01/06/10

60. Provides platform, devices, billing and content.... 01/06/10

61. ...on an agreed revenue sharing basis 01/06/10

62. Investors – share revenues of productive assets – Fixed Capital 01/06/10

63. Working Capital? - 'Sell it forward' – Units redeemable in payment for use 01/06/10

64. Community Media Partnership Community Partnership Investor Community 'Club' Custodian (CIC?) % % £ 01/06/10 Service Provider

65. If we link together and network 'micro'... 01/06/10

66. ...we get 'Macro' 01/06/10

67. UK Media Partnership UK Media Partnership Investor Users Custodian % % £ 01/06/10 Service Provider

68. ...offers a completely inclusive framework for media 01/06/10

69. Thank You 01/06/10