Llibaaso
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Libaaso is an Online Market Platform that connects manufacturers and wholesalers. Manufacturers will list their designs and wholesalers can contact them for further dealings if interested in their designs
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This document discusses markets from the perspective of an agri economics group. It defines a market as a place where buyers and sellers gather to exchange goods and services. It then discusses the market place as involving communicating value to customers, delivering value, and benefiting the organization. The document outlines two common approaches to marketing: SIVA (Solution, Information, Value, Access) and the 4Ps (Product, Price, Promotion, Place). It notes that markets play an important role in society, business, careers, and everyday life. Finally, it discusses different types of markets, including geographical, physical, and electronic markets.
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Llibaaso
- 2. INTRODUCTION • We all love products and services getting delivered to our door, and that being done in B2C market has made our life much easier and simpler. We aim to do the same for B2B market starting with sarees. •Libaaso is an Online Market Platform that connects manufacturers and wholesalers. Manufacturers will list their designs and wholesalers can contact them for further dealings if interested in their designs. In future we plan to bring the whole business experience to our portal even including Payment and Logistics.
- 3. Problem •One click and you can buy almost anything, so much advancement has been done in B2C market, but we have forgotten about the bigger players in the supply chain. Doing wholesale business is a dreary task even today, with layer after layer of middlemen adding more cost than value, which results in loss of significant margin as distribution cost. Both sellers and buyers rely on mercy of dealers/brokers for the business, whose vested interests restrict market access of good products.
- 4. Solution Libaaso is an endeavor to fill this gap offering manufacturers based in textile industry an alternative online platform to do business in domestic and overseas markets. Libaaso frees wholesalers/retailers/small traders from captive market of local distributors, empowering them to buy directly from manufacturer at price, quality and brand of their own choice. On the other hand, it enables manufacturers to discover new customers, ending their dependency on brokers.
- 5. VALUE PROPOSITION MANUFACTURER:- • Global Presence •Fastest means of marketing •Reaching target customer WHOLESALER •Gain access to wider marketplace •Diverse portfolios of quality products •Well-informed choice
- 6. 02/11/16 PRODUCT • Developed – Catalogue-wise listing – Live feeds of latest designs – Filtered search – Seller's profile • Under Development – Chat System – Follow Feed – App Development – Product Analytics • Future Aspirations – Online Transaction – Logistics solutions
- 7. Team • Yash Kriplani (co-founder ) •Kumar Siddharth (co-founder) •Kunal Parnani •Karthik Maheswari •Sahil Bedmutha •Himanshu Arean
- 8. Channel •We are approaching manufacturers in person to list their designs and simultaneously verifying them. •Digital marketing techniques is being effectively used by us to reach the diverse group of wholesaler. •Wholesaler based in Delhi are being targeted via offline marketing.
- 9. Target Customers •Saree Manufacturers •Saree Wholesalers •Saree Retailers •Exporters •Importers •Anyone who wants to deal in Bulk
- 10. Revenue Model • Currently working on freemium model . • Revenue model will be features based. • Features will include •Analytics •Chat system •Exclusive designs •Customized Prices •Follow feed •Seller Verification •Notification •Other revenue streams •Sponsored digital marketing •Advertisement
- 11. What differentiate us from existing B2B portal • Catalogue Wise Listing •Better UI/UX •Filtered Search •Exclusive designs feature (Here manufacturer has right to show his exclusive designs to selected set of people to minimize the saree designs theft).