The document provides information about 6 e-commerce websites: Flipkart, Amazon, Indiamart, Alibaba, Myntra, and Snapdeal. It discusses their founders, business models, key features and competitive strategies. For example, it notes that Flipkart was founded in 2007 and is now India's largest e-commerce platform, while Alibaba connects Chinese manufacturers with overseas buyers through its B2B marketplace.
i am really appreciate to know about flipkart because this company to close relationship with me to many sponsership given to me and also iit kharagpur to meet the ceo.
The world is now connected with sites like TWITTER FACEBOOK, PINTEREST, LINKED IN, YOUTUBE and many more. The company are taking social media to there advantage and one such company being FLIPKART
Flipkart is an electronic commerce company headquartered in Bengaluru, India. It was founded in October 2007 by Sachin Bansal and Binny Bansal.
The Presentation is about how Flipkart emerged their business in Global Context. The presentation tell you the complete details about the company's history, sales, marketing, finance and other operations.
Introduction of company, History and growth of flipkart, Revenue vs loss-2016, its various Acquisitions, Objective, Strategies, SWOT Analysis, Future Road-map, conclusion.
After studying the consumer insights for e-commerce industry, we have advised flipkart, topdog in its category, on how to increase and sustain its market share. There are also strategies to complete with new and existing entrants
Flipkart : Strategies for an Industry Top-dog in the E-commerce space Suhasini Jain
The presentation was created for an industry leader : Flipkart and how it can retain its position in the market with respect to its competitors using a few basic strategies .
Complete marketing analysis of Flipkart. Piyush Kapoor
consist of marketing analysis of flipkart which includes
History
environmental analysis of flipkart
pest analysis of flipkart
marketing mix of flipkart
i am really appreciate to know about flipkart because this company to close relationship with me to many sponsership given to me and also iit kharagpur to meet the ceo.
The world is now connected with sites like TWITTER FACEBOOK, PINTEREST, LINKED IN, YOUTUBE and many more. The company are taking social media to there advantage and one such company being FLIPKART
Flipkart is an electronic commerce company headquartered in Bengaluru, India. It was founded in October 2007 by Sachin Bansal and Binny Bansal.
The Presentation is about how Flipkart emerged their business in Global Context. The presentation tell you the complete details about the company's history, sales, marketing, finance and other operations.
Introduction of company, History and growth of flipkart, Revenue vs loss-2016, its various Acquisitions, Objective, Strategies, SWOT Analysis, Future Road-map, conclusion.
After studying the consumer insights for e-commerce industry, we have advised flipkart, topdog in its category, on how to increase and sustain its market share. There are also strategies to complete with new and existing entrants
Flipkart : Strategies for an Industry Top-dog in the E-commerce space Suhasini Jain
The presentation was created for an industry leader : Flipkart and how it can retain its position in the market with respect to its competitors using a few basic strategies .
Complete marketing analysis of Flipkart. Piyush Kapoor
consist of marketing analysis of flipkart which includes
History
environmental analysis of flipkart
pest analysis of flipkart
marketing mix of flipkart
Includes :
About the Company : FlipKart
Acquisitions
Challenges Faced by the Company
SWOT Analysis
Marketing Strategy Used
Flipkart’s Success MANTRA !
Marketing Strategy Evaluation
Conclusion
Strategies for market expansions by Ruchi soya bean. It is a case study solution in which the company is looking for expanding its market. Through from the case study you can analysis the various problems and challenges which are being faced by the company in Indian market. The presentation includes environmental analysis, competitor analysis, marketing mix, BCG matrix, GE matrix, DPL matrix and use of other major tools which are helpful in designing the strategies for any marketing company.
Whether samsung mobiles are losing its market inPiyush Kapoor
The presentation give about the details of the losing market share by Samsung mobiles with the entrance of new competitors in the market. Samsung need to focus on the price point as the competitors are bringing new device at much lower cost then Samsung.
Learn cross culture communication for UAE.
Presentation includes information about UAE Business culture and practices and other (some) attraction points in UAE along with their culture and sports.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
4. • Flipkart- Worlds top 10 most visited E-commerce website in India with
regards to traffic.
• Multiple payment methods available for customers to make payment
more easy.
• Also know as the Indian Amazon
• Fastest growing e-commerce website in India
• It sells nearly 30 products per minute.
5. Founded in 2007 by Binny Bansal & Sachin Bansal.
Started with selling of Books,
Operation exclusive to India, with HQ at Bangalore, Karnataka
First book sold- “Leaving Microsoft to change the world” by john Wood
Later expanded business in other products like
• Electronic goods
• Apparels
• Home and kitchen appliances etc.
6. 2007
• We read-A Social Book discovery Tool
2010
• Mime 360
• A digital content platform company
2010
• Champak.com
• A Bollywood news site which offers updates, pictures videos etc.
2012
• Letsbuy.com
• An e-retailer in electronics
8. • To become the global leader in the fashion industry
• To eradicate the competition because to the other competitor in the market like
Snapdeal, Amazon etc.
9. • Initially when they started out, it wasn’t easy to earn the trust of the customer
• Handling customer complaints, without having a ‘face’ to the customer service proves to be bit of a challenge
at times.
• Display space and promotional tools were not available initially.
• Security issues with credit card payments.
• They have now tried to address that by introducing the ‘cash-on- delivery’ option.
• The fact that highest number of orders and sales get registered during weekends proves to be tough at times for
logistics and customer service.
• They have to work 24/7 and customer perception about it also bring some difficulty.
10. • Started with a funding of INR 4,00,000 by the owners and now a billion dollar company.
• Flipkart is operating online since the beginning of the company
In 2013:
• Flipkart Raised USD 160 Million from private equity investor
In 2014….. The big innings
• First offline store opened in Bangalore named fliptomania
• Company is going ahead with more offline store in Metro cities like Delhi, Kolkata, etc.
11. • Flipkart has a B2C business model
• Various seller and manufactures like Samsung, Motorola etc. are allowed to sell their products
online to the end customers.
• Customer satisfaction is the major concern of Flipkart always.
• Various delivery methods were given for customer satisfaction such as:
• In a day delivery
• Emi
• and multiple banks linkage.
14. •Flipkart has multiple payment methods
• Emi
• Cash on delivery
• Credit/ Debit card payments
• E wallet
• Other major feature of Flipkart is E-gifting where buyer can
send gift to the someone.
• For this the buyer need to pay Rs. 25 extra as a packing charge.
15.
16. Order is
placed
Pick list is
generated
Bill labels
generated
Packed
Logistic
department
Barcode of
the product
is
generated
Order is
dispatched
Customer
Flipkart India pvt.
Ltd
WS retail E Kart
24. • New players coming in with
low margin rates.
• More Brand space to
promote by competitors
• Better discounts
• Shifting of existing
customers to substitutes
• Better discounts availability
• Price competitions
• Exclusive deals
• Low investment
• High technological skills
of the competitors.
Threat of
New
Entrants
(Low)
Bargaining
power of
Buyers
(Very High)
Bargaining
power of
supplier
(Low)
Threat of
Substitutes
(Low)
26. • Founded by Jeff Bezos.
• Founded in 1994 in Seattle, USA.
• Global leader in e-commerce.
• Wide range of products.
• Worldwide network of fulfilment.
• Focus on customer experience.
27.
28. ‘ To leverage technology and the expertise of our invaluable
employees to provide our customers with the best shopping
experience on the internet.’
‘To be earths most customer centric company to build a place where
people can come to find and discover anything they might want to
buy online.’
30. • Direct to consumer online model
• Reap benefits of technology expansion
• Category expansion
• International expansion
31. • Online bookstore to online shopping
• Amazon market place: fixed price online marketplace.
• 64% revenue from books, music videos
• Affiliate partnership marketing- Amazon pays commission to site owners.
• Negative operating cash flow cycle- Amazon is paid by customers before it needs to
pay suppliers.
33. • FOUNDED : April 1999
• HEADQUATERS : Hangzhou, China
• CEO : Jonathan Lu
• FOUNDER : Peng Li, Jack Ma
• PRODUCTS : E-commerce, online auction hosting, online money transfer, mobile
commerce
• SERVICES : online shopping
34. •Chinese e-commerce company that provides C 2 C, B 2 B, B 2 C sales
service via web portal
•Provides electronic payment services, shopping search engine, data
centric cloud computing services.
•Connects chinese manufacturers with overseas buyers.
35. • From 1999 to 2000, Alibaba Group raised a total of US$25 million from Soft Bank,
Goldman Sachs, Fidelity and some other institutions.
• In May 2003, Taobao was founded as a consumer e-commerce platform.
• In December 2004, s, which started as a service on the Taobao platform, became a
separate business.
• In September 2009, Alibaba Group established Alibaba Cloud Computing in
conjunction with its 10-year anniversary.
• In July 2011, Alibaba Cloud Computing launched its first self-developed mobile
operating system, Aliyun OS over K-Touch Cloud Smartphone
39. About IndiaMART.com
India’s largest B2B marketplace connecting both
buyers and suppliers worldwide and declared
world’s second largest online B2B marketplace
by Economic Times.
It has 60% market share in India’s online B2B
marketplace.
3 million unique visitors per month.
0.8 million business enquiries generated per
month.
Enables US$ 1.5 billion worth transactions per
month.
It has 1.5 million suppliers, with as many as 1
crore buyers visiting company’s platform every
month.
Funded by Intel Capital and BCCL(Times of
India Group)
More than 85% Indian SMEs prefer
“IndiaMART”.
Only B2B marketplace ranked amongst top 100
most visited websites in India
40. • The challenge arises when “Alibaba” comes into play, which have fairly large global
database of buyers.
• On the other hand, “IndiaMART” has large database of sellers.
• When the buyers preference will change, they will start logging more on
IndiaMART.com because “Alibaba” provides Chinese suppliers.
• By the entry of “Alibaba” in India, the supplier base will be more educated, more
competition is more market development.
41. B2B Business Model
Subscription Model
IndiaMart creates websites, microsites and catalogs.
- Designing
- Hosting
- Higher Listing
- Search Engine Optimization
Lead Generation Model – Lead Generation is the generation of Consumer
Interest or inquiry into products or services of a business. Pricing is done on
the basis of –
- CPM (cost per mile)
- CPC (cost per click)
- CPA (cost per action)
42. • Other Services –
- Pure Advertising Services
- Premium Listing Services
- Banner Advertising on relevant category
- Special Listing on Product Search
44. 1. Myntra.com is into the e-commerce online shopping business. It is an online
retailer of fashion and lifestyle products in India.
2. It began its operations in the B2B (business to business) segment with the
personalization of gifts, which included :- clothing, footwear, cosmetics
3. In 2010, the company shifted its strategy to becoming a B2C (business to
customer) oriented firm, expanding its catalogue to fashion and lifestyle products.
4. Myntra.com is ranked among the top 10 e-commerce companies in India . In the
last 3 years, Myntra has become the most popular destination for personalized
products in the country.
5. Myntra pioneered the customization of sports jerseys of several cricket and
football teams such as Team India, IPL & FIFA.
45.
46. Myntra.com is an aggregator of many
brands. Its business model is based on
procuring current season merchandise from
various brands and making them available
on the portal at the same time as in
respective retail brand outlets. All these
products are offered to customers on MRP.
CUSTOMER
CUSTOMER
ORDERS FROM
WEBSITE AND
MAKES PAYMENT
SUPPLIER
ORDER
PROCESSING
PACKAGING
SHIPPING
47. 1. SALES
• PERSONALIZATION BUSINESS MODEL
• STORE FRONT MODEL
2. MARKETING
• ADVERTISING BUSINESS MODEL
3. REVENUE
• BROKERAGE BUSINESS MODEL
4. OPERATIONS
• HYBRID LOGISTICS MODELS
48. • Logistics is an important part of any ecommerce company and Myntra’s model for
success is Hybrid logistics models. They have distributed the operational logistics
between themselves and third party service providers on the basis of geography
• Some of the smaller towns and third tier cities, they have outsourced their logistics
to third party service provides while in bigger cities they take care of the logistics.
• This is primarily because they couldn’t find reliable third party service providers
who could provide world class delivery experience for their customers. So almost
out of necessity they had to build that infrastructure.”
52. Started in February 2010
Inspired by Groupon.com
Expanded in September 2011 to become an online marketplace.
Grown to become the largest online marketplace in India
Offering an assortment of 4 million+ products across diverse categories from
over 50,000 sellers, shipping to 4,000 towns and cities in India
53.
54.
55.
56.
57.
58. Can Signup using FB account/basic details
Only CVV/3D secure no. can be used
Fraud detection at merchants site
Priority score for each customer
59. DAILY PAGE VIEWS PER VISITOR 5.48
DAILY TIME ON SITE 6:50
WHO VISITS SNAPDEAL.COM?
Male are 70%
Graduate School
At work 60%
97 % OF TRAFFIC IS FROM INDIA ONLY
11.7 % OF VISITS TO THIS SITE COME FROM A SEARCH ENGINE
5457 SITES LINK TO SNAPDEAL.COM