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LinkedIn for Nonprofits

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High Five Media
High Five Media

This document discusses how nonprofits can benefit from using LinkedIn. It recommends that nonprofits create a Company Page to showcase their mission and services, highlight volunteer opportunities and causes they support, and connect with donors and potential partners. The document provides best practices for optimizing different sections of the Company Page like Products & Services, Careers and Analytics tabs. It also suggests ways nonprofits can engage their networks and get more value from their LinkedIn presence.

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Are You ? Noland Hoshino | Co-Founder, [B]cause Media | Social Good Marketing Strategist
Photo: ickyfingers.typepad.com LinkedIn is like a library…
h/t Bryan Brekenridge, LinkedIn Nonprofit Success Enabler
Benefits for Nonprofits • • • • •
Get Linked
Volunteer Experience & Causes • •
Example
Photo: yellowbrickroad.com
LinkedIn Company Pages
Nonprofit Page Pluses + • • • • • •
Nonprofit Page Minus -
Nonprofit Company Page • • • • •
Best Practice
Best Practice
Products & Services Tab • • • • • •
Services Best Practice
Services Best Practice Embed Video
Products Best Practice
Careers Tab • • – – – –
Best Practice
Analytics Tab
To Do List • • • • • •
Now You’re @NolandHoshino Linked.com/in/nolandhoshino Noland@bcausemedia.com Noland Hoshino | Bcausemedia.com | 360.607.4462

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