The document provides an overview of using social media, particularly LinkedIn, for financial advisors and planners. It notes that social media is important for reputation management, differentiation, and building trust. It emphasizes investing time in one's LinkedIn profile to highlight expertise, shape personal brands, and find and share contacts in order to get noticed by consumers who are increasingly researching financial advice online.
Social Media for Financial Services Providers: How to Engage with IFAs and F...Philip Calvert
How Financial Services brands: life, pension, investment and protection providers can use Social Media, LinkedIn and conversational marketing to engage with IFAs and financial advisers online.
Contact Philip Calvert for information on conference speaking, in-house training and consultancy for Financial Services and regulated industries.
http://www.philipcalvert.com and http://www.ifalife.com
Developing a More Compelling Social Media Presence for Tourism Professionals ...Philip Calvert
Slide deck for Philip Calvert's presentation at the Indian Association of Tour Operators (IATO) convention in Kochi, Kerala.
Philip Calvert is a LinkedIn / Social Media strategist and professional speaker specialising in how to apply online networking in the changing world of Sales. www.philipcalvert.com
Social Media for Financial Services Providers: How to Engage with IFAs and F...Philip Calvert
How Financial Services brands: life, pension, investment and protection providers can use Social Media, LinkedIn and conversational marketing to engage with IFAs and financial advisers online.
Contact Philip Calvert for information on conference speaking, in-house training and consultancy for Financial Services and regulated industries.
http://www.philipcalvert.com and http://www.ifalife.com
Developing a More Compelling Social Media Presence for Tourism Professionals ...Philip Calvert
Slide deck for Philip Calvert's presentation at the Indian Association of Tour Operators (IATO) convention in Kochi, Kerala.
Philip Calvert is a LinkedIn / Social Media strategist and professional speaker specialising in how to apply online networking in the changing world of Sales. www.philipcalvert.com
Webinar handouts for the small business marketing club.
7 common LinkedIn mistakes
Publishing, metics and ROI
Learn more on our LinkedIn Program https://linkedinvas2.eventbrite.com.au
Winning Listings and Converting Buyers With Google PlusHSA Home Warranty
Today's home buyer will search online at some point during the home buying process. When they do it's crucial that your business and contact information show up at the top of the search results. Many people think that it costs thousands of dollars to have your name and business show up as a top search result but in this webinar you will learn a free and easy shortcut to get to the top of Google search results. Learn how to set up a Google Plus page that will appear at the top of local search results when a buyer is searching for homes or a real estate agent in your market.
This session was created specifically for real estate agents and will review the best practices for using LinkedIn to generate inbound leads and increase your sphere of influence.
In this free live 45 minute webinar you will learn how to:
* Build your personal brand on LinkedIn to showcase your expertise, experience and credibility to differentiate yourself online
* Implement best practices for updating your profile so that it serves as a selling tool
* Increase your visibility and search rankings compared to other real estate agents
Watch the recording now: http://youtu.be/-cnTUEba90Y
A quick overview of social media and how organizations can take advantage of its benefits. Learn the basics about popular social media platforms including Facebook, Twitter, LinkedIn, Pinterest, YouTube, Instagram, as well as suggested ways to build your audience on these sites.
Presentation for small business owners at the Business Centre in Newcastle Australia on 30 November 2016 to help them get across the basics of why and how to use LinkedIn.
Real, No B.S. Social Media Marketing StrategiesManny Sarmiento
What is Social Media? Is Facebook really a good tool to grow my business? Is Pinterest better than Instagram? How come no one "Likes" me on Facebook?
There's a lot of misinformation about Social Media on the web. So how do you really manage a great Social Media Marketing Strategy!?
It's simple, understand that Social Media has two levels, Level-1 and Level-2 tools. You post on Level-1s and share on Level-2s.
This simple distinction and many other practical Social Media strategies are covered in the Social Media Marketing Mastery seminar.
This Social Media Training presentation will change your life!
Using Google Plus To Get Your Real Estate Business On Top of Search ResultsHSA Home Warranty
90% of home buyers start their search on the web. For small local agencies and brokers it's hard to beat out the nation wide companies like Zillow and Trulia in search rankings. In order to do so you need to us their size against them and unlock the power of Google Plus Local to jump to the top of search results. Find out how.
Startup Annex Presentation Business IncubatorManny Sarmiento
Learn How to Swim with Sharks!
What has kept you from taking your dreams to market?
Is it lack of Time? Motivation? Knowledge? or Money?
In this workshop we will show you that it is easier than you think to launch your business!
Join us and learn how to Take Your Dreams to Market like the pros:
Network: Connect with other like minded individuals and learn how to tap into our network of business coaches, and mentors.
Discover: Many programs and resources available to entrepreneurs like you.
Learn: What it takes for you to Get Started and Succeed!
� How to Validate, Protect, & License your ideas.
� Prepare your business for investors.
� Learn the strategies of the Lean Startup Business Model.
�
Who Should Attend?
Whether you're an existing entrepreneur, a new startup or simply have a great idea, the Miami Shark Tank Workshop will show you how to take your dreams to market!
Free (Save $99) with DREAM2MARKET Promo Code from the Startup Annex.
Saturday, July 30th at 8:30 a.m. to 12:30 p.m.
Keiser University Miami Campus
2101 NW 117th Ave, Miami, FL 33172
Schedule: 8:30 a.m. - 9:00 a.m. - Registration & Networking
9:00 a.m. - 12:30 p.m. - Transformation Time (Seminar)
Promo Code: DREAM2MARKET for Comp.Tickets from the Startup Annex
Please join us for this valuable workshop! Use the DREAM2MARKET FREE Promo Code for free admission! This workshop is the beginning of transformation of your dreams!
THE SPEAKERS:
Our Master Speakers:
Manny Sarmiento - Presenter
Emmanuel “Manny” Sarmiento is the CEO and Co-Founder of Marketing Annex, Inc., dba, Startup Annex and New Media, New Marketing, Inc., an internet and Social Media Marketing consulting, outsourcing and education company, since 2009.
Manny Sarmiento is also the President and Co-Founder of the Doral Chamber of Commerce, Inc., a 501 (c)(6) non-profit, community professional service organization, founded on January 2008.
Myriam Ochart is the Lean Six Sigma Director and Founder of Lean Compliance Partners, LLC, and President and Founder of O-CHART Management Consultants, Inc.
Myriam has been on the Voice of Customer Committee (VoCC) for the American Society for Quality (ASQ) since 2008, overseeing ASQ’s “Voice of the Customer” system and its key processes.
The Startup Annex is a great resource to help startups position themselves for investors like myself who are looking to invest in a great opportunity.
Winning Listings and Converting Buyers With Facebook (Part 1)HSA Home Warranty
Interested in learning how to win listings and convert buyers with Facebook? The time to get started is now and we're here to help. Learn how to set up a Facebook business page and all the basics of using Facebook as a lead generation tool.
Social Media and LinkedIn for IFAs and Financial Planners - Full-day workshop...Philip Calvert
Slide deck from Philip Calvert's Social Media and LinkedIn workshop for IFAs and Financial Planners on 26th September 2013
For in-house LinkedIn workshops or conference speeches on how to apply Social Media and LinkedIn in the changing world of sales, please contact Philip Calvert via www.philipcalvert.com
Join our Internet Marketing and Social Media Club for IFAs and Financial Planners here:
http://www.ifalife.com/InternetMarketingClub
Webinar handouts for the small business marketing club.
7 common LinkedIn mistakes
Publishing, metics and ROI
Learn more on our LinkedIn Program https://linkedinvas2.eventbrite.com.au
Winning Listings and Converting Buyers With Google PlusHSA Home Warranty
Today's home buyer will search online at some point during the home buying process. When they do it's crucial that your business and contact information show up at the top of the search results. Many people think that it costs thousands of dollars to have your name and business show up as a top search result but in this webinar you will learn a free and easy shortcut to get to the top of Google search results. Learn how to set up a Google Plus page that will appear at the top of local search results when a buyer is searching for homes or a real estate agent in your market.
This session was created specifically for real estate agents and will review the best practices for using LinkedIn to generate inbound leads and increase your sphere of influence.
In this free live 45 minute webinar you will learn how to:
* Build your personal brand on LinkedIn to showcase your expertise, experience and credibility to differentiate yourself online
* Implement best practices for updating your profile so that it serves as a selling tool
* Increase your visibility and search rankings compared to other real estate agents
Watch the recording now: http://youtu.be/-cnTUEba90Y
A quick overview of social media and how organizations can take advantage of its benefits. Learn the basics about popular social media platforms including Facebook, Twitter, LinkedIn, Pinterest, YouTube, Instagram, as well as suggested ways to build your audience on these sites.
Presentation for small business owners at the Business Centre in Newcastle Australia on 30 November 2016 to help them get across the basics of why and how to use LinkedIn.
Real, No B.S. Social Media Marketing StrategiesManny Sarmiento
What is Social Media? Is Facebook really a good tool to grow my business? Is Pinterest better than Instagram? How come no one "Likes" me on Facebook?
There's a lot of misinformation about Social Media on the web. So how do you really manage a great Social Media Marketing Strategy!?
It's simple, understand that Social Media has two levels, Level-1 and Level-2 tools. You post on Level-1s and share on Level-2s.
This simple distinction and many other practical Social Media strategies are covered in the Social Media Marketing Mastery seminar.
This Social Media Training presentation will change your life!
Using Google Plus To Get Your Real Estate Business On Top of Search ResultsHSA Home Warranty
90% of home buyers start their search on the web. For small local agencies and brokers it's hard to beat out the nation wide companies like Zillow and Trulia in search rankings. In order to do so you need to us their size against them and unlock the power of Google Plus Local to jump to the top of search results. Find out how.
Startup Annex Presentation Business IncubatorManny Sarmiento
Learn How to Swim with Sharks!
What has kept you from taking your dreams to market?
Is it lack of Time? Motivation? Knowledge? or Money?
In this workshop we will show you that it is easier than you think to launch your business!
Join us and learn how to Take Your Dreams to Market like the pros:
Network: Connect with other like minded individuals and learn how to tap into our network of business coaches, and mentors.
Discover: Many programs and resources available to entrepreneurs like you.
Learn: What it takes for you to Get Started and Succeed!
� How to Validate, Protect, & License your ideas.
� Prepare your business for investors.
� Learn the strategies of the Lean Startup Business Model.
�
Who Should Attend?
Whether you're an existing entrepreneur, a new startup or simply have a great idea, the Miami Shark Tank Workshop will show you how to take your dreams to market!
Free (Save $99) with DREAM2MARKET Promo Code from the Startup Annex.
Saturday, July 30th at 8:30 a.m. to 12:30 p.m.
Keiser University Miami Campus
2101 NW 117th Ave, Miami, FL 33172
Schedule: 8:30 a.m. - 9:00 a.m. - Registration & Networking
9:00 a.m. - 12:30 p.m. - Transformation Time (Seminar)
Promo Code: DREAM2MARKET for Comp.Tickets from the Startup Annex
Please join us for this valuable workshop! Use the DREAM2MARKET FREE Promo Code for free admission! This workshop is the beginning of transformation of your dreams!
THE SPEAKERS:
Our Master Speakers:
Manny Sarmiento - Presenter
Emmanuel “Manny” Sarmiento is the CEO and Co-Founder of Marketing Annex, Inc., dba, Startup Annex and New Media, New Marketing, Inc., an internet and Social Media Marketing consulting, outsourcing and education company, since 2009.
Manny Sarmiento is also the President and Co-Founder of the Doral Chamber of Commerce, Inc., a 501 (c)(6) non-profit, community professional service organization, founded on January 2008.
Myriam Ochart is the Lean Six Sigma Director and Founder of Lean Compliance Partners, LLC, and President and Founder of O-CHART Management Consultants, Inc.
Myriam has been on the Voice of Customer Committee (VoCC) for the American Society for Quality (ASQ) since 2008, overseeing ASQ’s “Voice of the Customer” system and its key processes.
The Startup Annex is a great resource to help startups position themselves for investors like myself who are looking to invest in a great opportunity.
Winning Listings and Converting Buyers With Facebook (Part 1)HSA Home Warranty
Interested in learning how to win listings and convert buyers with Facebook? The time to get started is now and we're here to help. Learn how to set up a Facebook business page and all the basics of using Facebook as a lead generation tool.
Social Media and LinkedIn for IFAs and Financial Planners - Full-day workshop...Philip Calvert
Slide deck from Philip Calvert's Social Media and LinkedIn workshop for IFAs and Financial Planners on 26th September 2013
For in-house LinkedIn workshops or conference speeches on how to apply Social Media and LinkedIn in the changing world of sales, please contact Philip Calvert via www.philipcalvert.com
Join our Internet Marketing and Social Media Club for IFAs and Financial Planners here:
http://www.ifalife.com/InternetMarketingClub
Understanding Social Media Networks for Financial Advisors - A Webinar for Ac...Jay Palter Social Advisory
Social media networks are rapidly changing the communications landscape for many businesses, including financial services. There is an explosion of new ways to connect and new places to do so online. Consumers are leading the way, armed with a dizzying array of new devices and tools - and businesses risk being left behind.
In this webinar, we will introduce Financial Advisors to the human and technological aspects of social media networks and how consumers are using them to find, research and engage with professional service providers. Emphasis will be placed on understanding the key elements of effective social media strategy and not on any specific tactics.
Jay Palter is a social media consultant with a career spanning two decades in financial services, software development and marketing. He writes a regular column for Advisor.ca on social media strategies.
Social media training for Otago Southland Employers AssociationRebecca Caroe
Businesses need to understand both WHAT and WHY social media may help or hinder their business marketing. This deck explains the basics so you can make up your own mind.
Social Media Boot Camp Kuala Lumpur Malaysia November 2014Shane Gibson
Shane Gibson social media speaker (Malaysia Seminar)
It is not who you know but who knows you in today’s hyperconnected marketplace. The consumer and the crowd now own your brand, and in order to profit from this new dynamic, you need a solid strategy and set of principles to engage the marketplace.
Social media has a new set of rules that marketers can follow or break (often at their brand’s peril). The tools will change over time, but the rules of engagement will stay the same. These are principles that your team can apply today and they are also business strategies that they can take with them as technology and the web evolve.
In this full multi-day social media boot camp series, our course leader will share with your team on understanding the role social media. He will also unearth how the social networking play in this new dynamic will be paramount to your future success as sales professionals, marketers, and corporations.
Key benefits for attending this event:
· GOVERN the“7 Rules of Engagement” in sales and marketing for better impact when using social media
· ENRICH tips and approaches to using tools like blogging, Twitter, Facebook and Video to stay top of mind with clients
· GAIN insight by using hyper-local social media and networks to own your local market
· INCORPORATE strategies and tips on influencing online “Thought Leaders” and influencers (tapping into vast source online word-of-mouth referrals)
· MAGNIFY the use of Social Media to connect, attract and grow profitable client opportunities
· INTEGRATE online and offline media for your business profitability
· APPLY 7 easy steps launch your business into the social media space
· UNCOVER specific tips on measuring success, developing easy to implement plans and keeping things organized and simple to execute (and keep your team on-track)
Who Should Attend
VPs, GMs, HODs, Directors, Team Leader, Senior Managers and Managers of:
· Social Media
· Marketing/ Marketing Strategist/ Marketing and Communication
· Brand and Communication
· Digital Strategist/Digital Media and Social Engagement/Digital Marketing
· Corporate Communication
· Public Relation
· Brand and Product Management
· E-commerce
· Media Relation
· Corporate Affair
· Customer Service
· Entrepreneurs
FREE TAKEAWAY!!
Social Media Plan Template including sample social media calendars, social media policies and event marketing template and guide.
Delegates are required to bring laptop to benefit from the hands-on
Social Media for Real Estate Agents (2011)PR 20/20
Presented Feb. 23, 2011 to Northeast Ohio real estate professionals. Includes updated information from the 2010 NAR Technology Survey Report. The event was sponsored by First Federal of Lakewood.
TOP 5 MISTAKES THAT ALL WEBSITE OWNERS MAKESemrush
Doyle Buehler
Supermodel' for Digital Brand Leadership
For some people, being online is a breeze. Nothing really to worry about; just open up your ecommerce shopping cart and within a few days, your paypal account will be full, so you can get that yellow Lamborghini that you have been admiring the last few days while planning your internet riches. And, if you are one of these 'people', then fantastic news! For the rest of us, however, we all know that it isn't as easy as we originally thought or were told.
It's a brutal landscape: your audience doesn't really know you exist at times, and your customers don't really care about you and your business. If you are not delivering your value with relevance and authority, then you might as well not exist online. How do you build that relevance to your audience? Well, it starts with one of the many aspects of a proper digital platform - your website.
In this webinar session, we will go through the Top 5 Mistakes that All Website Owners Make with their online business. Contrary to the TV adverts, it's not as easy as DIY website and the traffic will come. We'll explore some of the key elements that you need on the site, as well as how to really extract that value to impress your audience and make them into repeat customers. Whether your online business is about selling products, or about your defining service, we'll investigate what you can do differently to pull all these pieces together, to become the remarkable digital leader in your industry.
Speaker: Doyle Buehler
Doyle Buehler is an author, entrepreneur, speaker and online business strategist. From several successful start-ups and retail franchise businesses in Canada, the United States, Europe and Australia, to helping other companies succeed with their ideas and strategies, he has spent over 14 years in the business world making things happen – both online and off. He is a Leading innovator in the online, ecommerce worlds, and at the intersections of entrepreneurship and digital innovation. His experience has been utilised in various global industries, including travel, insurance, pharmaceuticals, banking, investment, hospitality, finance, events and learning domains.
His newest book, "The Digital Delusion: How To Overcome The Misguidance and Misinformation Online", discusses the reality of the online industry, and what business leaders can do to get beyond the clutter, confusion and distraction of the online world, to become a true digital leader.
He now runs the world's first "anti-agency", The Digital Delusion, helping entrepreneurs and business leaders become less reliant on "guru's", and "experts", and getting rid of the bullsh*t online, by empowering and enabling them to become accountable (& awesome) online.
Social selling for B2B Salespeople: Why, What & Personal BrandingAlice Myerhoff
The slides I used in the first of 3 Social Media for Salespeople presentations I'm making for EMC's Data Protection Division. Special thanks to A Sales Guy Consulting, Brandyourself.com and Brandiam for having some great source material.
How to Implement Social Selling Strategies into your Sales Department - Assoc...Dent
How to Implement Social Selling Strategies into your Sales Department.
LinkedIn and social media have evolved the game of sales. The buyer behaviour has shifted and requires new ways of connecting and engaging with your clients and prospects...
Welcome to the world of Social Selling!
Meeting Content Demand in Regulated Industries through Social MediaPhilip Calvert
Strategies and Best Practice to Win Hearts, Minds and Customers - with Philip Calvert, Social Media Sales Strategist
Special breakfast event with Northplains and Elateral, 2nd Dec 2015. Visit http://www.northplains.com/ for digital asset management expertise.
Follow Philip Calvert @PhilipCalvert
and on LinkedIn https://www.linkedin.com/in/socialmediaspeaker
How to Use LinkedIn to Skyrocket your SalesPhilip Calvert
How to Use LinkedIn to Skyrocket your Sales: Slide deck and video link from Philip Calvert's speech at Successful Selling 2013 - the UK's foremost Sales conference.
View the video of Philip Calvert's full speech on YouTube here:
http://www.youtube.com/watch?v=HK9ErbYjjrg
Find out how Philip Calvert can help you to apply and leverage LinkedIn and Social Media in the changing world of Sales by visiting his website at http://www.philipcalvert.com
Need help or a proven speaker for your conference? Email philip@philipcalvert.com
Social Media In Travel and Tourism - International Conference on Travel Techn...Philip Calvert
Slide deck from Philip Calvert's presentation Social Media In Travel and Tourism - at the International Conference on Travel Technology India in Kerala
For IFAs & Financial Advisers: How to Plan, Promote and Present Successful S...Philip Calvert
For IFAs, Financial Planners, Wealth Managers and Professional Financial Advisers: How to Plan, Promote and Present Successful Client Seminars.
Slide deck from April 2013 workshop. For information on when Philip Calvert is hosting the next 'seminar on seminars' for financial advisers, please contact: events@ifalife.com
MPI Meeting: Mastering LinkedIn as a strategic business asset, to improve br...Philip Calvert
Slide deck from presentation to Meeting Professionals International. How to master LinkedIn as a strategic business asset, to improve brand awareness and increase sales
How to Use LinkedIn (Dorking Business Show 2012)Philip Calvert
Philip Calvert's presentation on how to use and leverage LinkedIn at the Dorking Business Show 2012.
Get 300 proven tips on how to leverage LinkedIn at http://www.philipcalvert.com/products.html
Philip Calvert - Professional Speaker on Social Media and LinkedIn StrategistPhilip Calvert
Philip Calvert is an author, social network founder and specialist professional speaker, consultant and strategist helping businesses in highly regulated industries and the professional services market to leverage Social Media.
I give motivational speeches at conferences on how to use LinkedIn and social media as part of your marketing and communications strategy; in particular industries such as financial advisers, IFAs, accountants, lawyers, pharma and others in specialised niches.
My main focus is on helping businesses to win business by using LinkedIn, and have produced a powerful Tips booklet: http://www.ifalife.com/LinkedInforBusiness
As the founder of the world's first social networking site for Financial Services professionals, I bring real-world experience and an eye-opening 'behind the scenes' view to using Social Media in highly regulated industries.
My conference speeches are energetic, animated, humorous and packed with real-life examples of how companies are successfully using Social Media to engage with their customers. Every speech is tailored to suit the needs of the client.
I have delivered speeches on Social Media to directors at Hitachi, Eden Project, Estee Lauder, Crossrail, Blockbuster Video, Royal College of Surgeons, DTI, Del Monte, Oracle, River Island, Scottish & Newcastle, BUPA, Zurich, Personal Finance Society, Royal Institution of Chartered Surveyors, BP, University of London, British Medical Association, National Express, Oxfam, Ford, George Wimpey, Domino's Pizza Group, HM Prison Service, Littlewoods Gaming, Fullers, Food Standards Agency, Police Complaints Commission, Miele, Institute of Financial Planning, John Lewis and many others.
I'm looking to connect with:
* Meeting planners, conference organisers and speaker bureaus
* Financial advisers and financial services brands
* Professional services providers
SpeakerMix: http://speakermix.com/philipcalvert
BrandYourself: http://philipcalvert.brandyourself.com/
Specialties:
Social Media use in highly regulated industries
Social Media in the professional services market
LinkedIn strategy
Professional Speaker
Motivational Speaker
Social Media
Social Network founder
Lead Generation for Financial Planners and IFAs
Social Media Consultant for CFP Financial Planners and IFAs
Financial Planning social network
Social network for financial advisors
Expert in Social Media in Financial Services
Internet marketing for financial planners and IFAs
When you need an Authentic and Proven Social Media SpeakerPhilip Calvert
Looking for a Professional Speaker on Social Media for your conference?
Whilst a search on the Internet reveals tens of thousands of Social Media ‘experts’, Philip Calvert is one of a very small handful of people around the world who actually founded and runs a thriving social networking site.
This brings him unique insight into the planning, development, marketing and growth of online communities and how to use them to engage with customers and niche markets with a view to increasing awareness online, increasing sales and ‘humanising their brand’.
Watch this short presentation to discover how Philip Calvert can educate, entertain, inspire and motivate your conference delegates.
How IFAs and Financial Planners can Differentiate with Social MediaPhilip Calvert
Social Media for IFAs and Financial Planners - how to use it to differentiate in a post RDR world - by Philip Calvert, Social Media Marketing Speaker and Founder of IFA Life - the Social Network for IFAs and Financial Planners
How to leverage LinkedIn - what every IFA and Financial Planner needs to know.
Full webcast with audio available at
http://www.ifalife.com/LinkedInforIFAs
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Skye Residences | Extended Stay Residences Near Toronto Airportmarketingjdass
Experience unparalleled EXTENDED STAY and comfort at Skye Residences located just minutes from Toronto Airport. Discover sophisticated accommodations tailored for discerning travelers.
Website Link :
https://skyeresidences.com/
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Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
LinkedIn and Social Media for IFAs and Financial Planners
1. The IFA and Financial Planner’sThe IFA and Financial Planner’s
Guide to Social MediaGuide to Social Media
and LinkedInand LinkedIn
With Philip Calvert
Founder of LifeTalk and
Professional Speaker on Social Media Sales Strategy
Twitter: @PhilipCalvert
2. The IFA and Financial
Planners’ guide to Social
Media and…
9. Introductions
• Who are you?
• Your current biggest
marketing challenge?
• What appeals to you about
Social Media/LinkedIn?
• How are you using it?
• Concerns?
• Fun outside work?
18. Why is Social Media important?
Reputation is Everything
19.
20. “We’re not going to use Social Media
because all our clients are
grandparents – and they aren’t
interested in all this nonsense.”
The average age of becoming a
grandparent in the UK is 47.
Daycare Trust Survey 2012
21. Do you know how your clients are
using the Internet?
Have you ever asked them?
22. “I’m not very good at technology”
…is no longer an excuse.
Make learning about the Internet part
of your personal and professional
development.
23. Three significant trends in Social Media
• Visualisation of Content
• Sharing (via mobile)
• Commenting on great long content
• Short content
24. 3 tech trends advisers need to know
• Your client wants it now
– Not just data, but access to their advisers too
• Fewer numbers, more visuals
• Clients know more than you think
– Asking questions they didn't five to seven years ago
– More prepared to shop around
As clients deepen their understanding of their finances,
advisers need to deepen relationship with their clients
– and technology will help
34. Social Media explained
Forget “Social Media”.
Remember Image, Identity and
Reputation Management.
LinkedIn is a key component of your
Trust Development Toolkit.
39. Social Media – all about Marketing?
• To listen
• Improve knowledge
• Share best practice
• Thought leadership
• Networking/Relationships
• Search engines/traffic
• Collaboration
• Engage
• Comment/share expertise
• Add value/contribute to
discussions
40. Social Media – all about Marketing?
• To listen
• Improve knowledge
• Share best practice
• Thought leadership
• Networking/Relationships
• Search engines/traffic
• Collaboration
• Engage
• Comment/share expertise
• Add value/contribute to
discussions
• Cement relationships
• Brand loyalty and buzz
• Customer service
• Identify influencers
• Promotion/Sales
• Idea feedback
• Build Community
• Show a human face
• Events
• PR
• Recruitment
• Employee engagement
41. Financial Advisers are struggling to get noticed
• 29% believe their knowledge is as good
Compeer March 2009 Financial DIY Report
42. Financial Advisers are struggling to get noticed
• 29% believe their knowledge is as good
• 34% believe that ‘advice’ is a disguise for ‘sales’
Compeer March 2009 Financial DIY Report
43. Financial Advisers are struggling to get noticed
• 29% believe their knowledge is as good
• 34% believe that ‘advice’ is a disguise for ‘sales’
• 38% don’t believe advisers add enough value to
justify their fees
Compeer March 2009 Financial DIY Report
44. Financial Advisers are struggling to get noticed
• 29% believe their knowledge is as good
• 34% believe that ‘advice’ is a disguise for ‘sales’
• 38% don’t believe advisers add enough value to
justify their fees
• 44% view the Internet as ‘an essential source of
financial information and advice’
Compeer March 2009 Financial DIY Report
45. Financial Advisers are struggling to get noticed
• 29% believe their knowledge is as good
• 34% believe that ‘advice’ is a disguise for ‘sales’
• 38% don’t believe advisers add enough value to
justify their fees
• 44% view the Internet as ‘an essential source of
financial information and advice’
Compeer March 2009 Financial DIY Report
But...
46. Financial Advisers are struggling to get noticed
• Consumers still want access to your expertise
• They don’t always want to meet you
– Permanent Insurance
47. Financial Advisers are struggling to get noticed
• Consumers still want access to your expertise
• They don’t always want to meet you
– Permanent Insurance
• Are Financial Planners, Solicitors and Doctors under
threat from the Internet?
48. Perceptions of IFAs and Financial Advisers
“I don’t like my financial adviser.
Apart from the fact that he has grey
hairs sticking out of his nose, I don’t
believe a word he says and I don’t
trust him.”
49. Perceptions of IFAs and Financial Advisers
“I don’t like my financial adviser.
Apart from the fact that he has grey
hairs sticking out of his nose, I don’t
believe a word he says and I don’t
trust him.”
“Every time he comes round he tries
to sell me a policy and I always do
what he says because I feel I ought
to.”
51. The problem with consumers
• They have too many choices
• You don’t stand out enough
• They don’t have enough time
• The Internet is seen as a shortcut
• You don’t stand out enough online
59. How do you differentiate and
promote your business?
We ignore the disruption of the
Internet at our peril.
60.
61.
62.
63. Marketing Post RDR
• Strategy!
• Differentiation
• Trust
• Credibility
• Professionalism
• Niche
• See and experience
• Engage and listen
• Share and help
• Add value
• Loyal advocates
(followers and fans)
• Income generating
Do it live!
64. Your Differentiation Plan
• In the industry
• In your community
• In your niche
Your most powerful differentiator is...
76. Ways to use Video
• Pitch or Intro video
• Intro video for LinkedIn etc
• Meet the team
• Day in the life
• Testimonials
• Seminar / event video
• Seminar testimonials
• For Ask LifeTalk channel
• Commercial/advert
• Tutorial/How to
• Case study
• FAQ
• Short film
• Public speaking
• Expert interview
• Video Blog (Vlog)
• Industry news
• Company news
• Paper reviews
• Weekly Update
• Service process walk
through
77. Blogging
1. Your own Blog
1. Your site
2. WordPress
3. Blogger
4. Weebly
5. Typepad
6. Social Networking site status updates
7. Images
2. Get others to Blog about you
78. Get others to talk about you
• Ideally it should be a Blogger
– Greater click-through rate, more views and more leads
than from self promotion
• Have an objective
• What type of Blogger? And what tools do they use?
• Use Google Blog Search
• Pitch to Bloggers
– Search: How to pitch to Bloggers
• Retweet, Like, Comment and Share their blogs
• Measure results
79. Keep track of your mentions online
• Google Alerts
• HootSuite
• Social Mention
• Kurrently
• IceRocket
• BoardTracker
• Google, Bing etc
83. “Our greatest asset is our staff”
"The use of workers to humanize corporate entities has been a
time-honored marketing tradition, of course.
But in an era of Web 2.0 transparency, their visibility takes on
greater meaning, signalling the higher importance of customer
service in the marketing mix... staffers offer a kind of peer
credibility as corporate advocates.“
Noreen O'Leary in AdWeek
84. But do we trust them enough to
allow use of Social Media to
communicate with:
Customers
Stakeholders
Each other?!
85.
86. How do staff/employees/colleagues
currently communicate?
• Email
• Face to face
• Telephone/SMS/BBM
• Skype and Video
• Coffee machine
• Hallways
• Lunchtime
• Pub
• Sports and Social
• Official meetings/briefings
87. Social Media – internal benefits
• Better engagement = better
performance
• Engages younger staff
• Retains good performers
• A new staff benefit/motivator
• Evidence of open and trusting
management
• Quick and easy communications
• Fast and honest feedback
• Ideas hub
• Competitions
• Increase collaboration
• Creates sense of Community
• Weekend Warriors
• Vacancies become more
engaging
• Easy to identify Brand
ambassadors
• Easy to identify good
communicators
• Humanises management /
Reduces corporate speak
88. Social Media – internal benefits
• Better engagement = better
performance
• Start small
• Forget the tool (Twitter etc)
• Ask what employees would find
useful
• Expect very little engagement
at the start
• Don’t accept “No” for an
answer from Management
• Train Management if they
don’t understand it
– What the tools are
– What the tools do
– Why Social is important
• “Communication is King”
89. Social Media – identifying Brand
Ambassadors
• Good communicators
• They ‘get’ the objective of the
Brand
• Can articulate the objective
• They evangelise the brand
• Strong sense of Mission/Vision
• Consistent in behaviours
• Factually accurate in
communications
• Can handle pressure
• Can handle argumentative people
• Relaxed and friendly – but get
things done
• They ‘get’ and use Social Media
• They are open, random and
supportive online
• They can articulate the dangers
• They can tell stories
• They are trustworthy
• At ease with all levels of
Management – internally and
externally
• They know competitors’ products
• Keen to give feedback on own
performance
• Fizzing with ideas and quick
witted
90. Points to think about
• Social Media policy throughout
• Guidelines for stepping outside
policy (and who)
• Leap of faith for Management
• How to reward ambassadors
• How to measure performance
• Management are watching and
listening closely
• Does the company culture and
tone match the messages?
• Ambassadors can become
‘celebrities’
• Have a defensive strategy for
when someone is offended
• Everyone is an ambassador
• You won’t get it perfect
• Requires leadership and the
ability to trust staff
• Special approach for Key
Accounts
• Don’t introduce it without some
sort of plan
• Don’t plan anything!
• Don’t expect results overnight
• This is not a replacement for
traditional staff communication
channels
92. Google+ is a social layer that has been
put over all of Google’s services.
A great way to learn and share.
It’s all about sharing information.
93. Search is changing.
Search results will include posts from
people you are connected to.
So you will influence the search results
of everyone in your network.
94. We increasingly prefer and trust
results from people we know.
Search engines >>> Recommendation engines
Search Plus Your World (S + YW)
95. Many Google+ posts which share a
blog post, are ranking higher in search
results than the original blog.
100. What is
• May 2003
• 200m users. 2 members per second
• 200 countries, 10 languages
• 21 m visits pm (US) (47m globally)
• Up 63% on 2010
• 50% in US, 11+ million in UK
• Viadeo (35m), Xing (10m), Fast Pitch,
Ecademy
• Shift from a Jobs site to real-time
networking
• 1 m groups
• 2.6 m company pages
• Value: $1.5 - $2 bn
• Mobile 2008. 400% growth in page
views per year
• 5,300,000,000 searches
in 2012
• A HUGE mine of data.
All LI products help you
leverage that data
• Invest time because it’s
a People Search Engine
101. Name
Active user
accounts
Facebook 750 million
Tencent QQ 674 million
Qzone 480 million
Netease 360 million
Windows Live
Messenger
330+ million
Tencent Weibo 233 million
Habbo 203 million
Twitter 200 million
Sina Weibo 200 million
Skype 145 million
Vkontakte 135+ million
Badoo 121+ million
Orkut 120+ million
Bebo 117 million
LinkedIn 200+ million
102.
103.
104.
105. Why are you on LinkedIn?
• Find contacts
• Find likeminded
• Share contacts
• Highlight expertise
• Shape your personal brand
• Get/give answers
• Get/give company news
• Find/advertise jobs
• Find/promote events
106. Why are you on LinkedIn?
• Share status
• Find personalised news
• Career discussions
• Build Community
• Search topics and
people
• SEO
• Share content
• Find contacts
• Find likeminded
• Share contacts
• Highlight expertise
• Shape your personal brand
• Get/give answers
• Get/give company news
• Find/advertise jobs
• Find/promote events
107. Why are you on LinkedIn?
• Share status
• Find personalised news
• Career discussions
• Build Community
• Search topics and
people
• SEO
• Share content
• Find contacts
• Find likeminded
• Share contacts
• Highlight expertise
• Shape your personal brand
• Get/give answers
• Get/give company news
• Find/advertise jobs
• Find/promote events
PEOPLE BUY
PEOPLE BUY
PEOPLE!
PEOPLE!
111. Invest time in your Profile
“Specialties: Exceptionally good with sarcastic,
smart ass remarks.”
“Able to sit in my chair for extended periods of time
without numbness or fatigue.”
“Invented the 2 hour lunch break, which has been adapted by sales slackers
everywhere.”
“Attempted to train dealer staff until I realized most were too stupid to accept
the training. Once I realized that fact, I would just take them to lunch.”
Art Flater
112. Invest time in your Profile
“Sat on my chair and bitched at sales reps.”
“Sometimes I make a sales call.”
“Went to lunch a lot.”
“I avoid meaningful engagement and work, if at all possible.”
“Talked on the phone and hung out. Took credit for others accomplishments.”
Art Flater
121. Profile
• Decide your keywords – Very important
• Add them to these key profile sections:
– Headline
– Current work
– Past work
– Website
– Public profile URL
– Summary
– Specialities
– Contact settings
• Interests
• Skills
• Honours and Awards
• Groups and Associations
• Add extra sections
122. 10 most overused buzzwords
on LinkedIn profiles
• Creative
• Organisational
• Effective
• Extensive experience
• Track record
• Motivated
• Innovative
• Problem solving
• Communication skills
• Dynamic
125. LinkedIn profile photo
• Relaxed, professional
and friendly
• Avoid colours that are
close to skin tone
• Avoid the 70s look
• Avoid clothing extremes
• Dress for your ideal
customer
• Experiment with
different backgrounds
• Wear makeup
• Shave, trim, haircut
• Drink water to improve
skin
• Tea and coffee
discolours teeth
• Avoid alcohol for a
couple of days
• Sleep
149. Profile add ins
• Applications
– Events
– Polls
– Projects
– Trips
– WordPress blog
– SlideShare
• More Applications
– Company Buzz
– Amazon reading list
– Box.net
– Google presentations
– iPhone App
– Paid advertisements
Change the order to suit what
you want people to see
159. Profile add ins
• Applications
– Events
– Polls
– Projects
– Trips
– WordPress blog
– SlideShare
• More Applications
– Company Buzz
– Amazon reading list
– Box.net
– Google presentations
– iPhone /Android
Change the order to suit what
you want people to see
161. Show you care
• Volunteers are developing valuable skills
• Can make the difference when networking,
pitching for business or looking for a job
• Including your social impact as part of your
professional identity is becoming the norm
162. • Companies are using Social issues
as a differentiator:
– KPMG
– Abercrombie and Fitch
– Salesforce.com
– Victoria’s Secret
Show you care
164. Companies
• Build followers by
– Adding value
– Engaging
– Informing
• They may never become customers, but are
still advocates for your business
165. Companies – Pro tips
• Promote it as an asset of
your business
• Keep it short
• Occasionally ask questions
• Include a link
• Include an image
• Be different and intriguing
• How-to articles
• ‘Like’ competitions
• Ask for a ‘Like’
• Test what works
– Topic types
– Questions
– News
– Articles
– Contests
– Events
– Day and Time
– Style and Tone
174. Groups
• Join (50) and/or create your own
• Groups tab > Groups you may like
• Build Community around You
• Join groups that your target markets join
• Follow specific content
• LinkedIn emails your content to your contacts
• Visibility in Google search results
• Promote your group on other Social sites
175. Groups
• Don’t just post a link to your site/Blog
• Do ‘engage’ on existing posts
– Like
– Comment
– Share
• “Feed the fish and they’ll keep coming back”
– Polls
– Questions
– Give people the chance to self-promote
– Webinars and paid materials
185. New and Important!
• Search results will show content from people you know
• Your content will show up when other people search
• Search results about you, will be based on what other
people say about you
• (Authentic) Content will rank higher in search results
• Engage with people and content
– Share, Comment, Like and +1
– Answer questions
• Adviser Apps
186. Through our connections, links, likes, locations,
interactions, reputation, interests, content,
persona, behaviour and emotions – computers
will tell us who we should meet and why.
Google will bring to our attention people and
information that we didn’t know we needed.
And even newer…!