We held a recent webinar with Ali Abdel Khalek from the leading construction and engineering company Consolidated Contractors Company where they shared insights on how you can leverage LinkedIn to find and recruit talent in a very challenging industry in the Middle East: Construction, Oil and Gas.

1. Finding and Recruiting Top Engineers with LinkedIn
Starting at 10 am Dubai Time

2. ©2014 LinkedIn Corporation. All Rights Reserved.
Your Speakers Your moderator

3. Connect the world’s professionals
to make them more productive
and successful
Our mission

4. Create economic opportunity
for every member of the global
workforce
Our vision

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members

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MENA
12+ Million

7. GLOBALLY
5.2M are located in MENA
10%
Members in Construction and Engineering, Oil & Gas, and
engineering

8. Who are they?
Construction & Engineering Oil & Gas

10. Where should you look for talent?

11. Top Employers in the Building Materials &
Construction Industry

12. What do they look for in a job in the Building
Materials & Construction Industry?

13. A selection of Oil & Gas clients in MENA and Globally

14. A selection of Construction and Engineering clients in MENA

16. About CCC
• Consolidated Contractors International Company (CCC) was
originally formed in 1952 in Lebanon
• CCC, with it’s managing office based in Athens - Greece, currently
employs approximately 114,000 people in its worldwide operations
• CCC is predominately a construction company, providing project
management, engineering, procurement and construction services to
the industry
• Currently ranked 24th in ENR Top International Contractors (2014)

17. CCC Manpower Development

18. Challenges in the Construction and Engineering
1. Attracting top talent in a highly competitive industry
2. Headhunting critical roles with niche skill sets
3. Responding to massive workforce requirements
4. Reducing dependency on agencies

19. CCC Strategy : iRecruit
• Proactively headhunt professionals: Build CCC CV
Intranet
• Automate the full process from sourcing, candidacy,
review until offer
• Lead the era of social recruitment
• Develop Brand Awareness

20. iRecruit Careers portal

21. iRecruit’s Power search on top of CCC CV Intranet

22. LinkedIn at the heart of iRecruit
• Target Active Candidates
• Utilize Job Posting
• Targeted Ads
• Warm up Passive Candidates
• Engage and build relationships
with prospective hires
• Utilize LinkedIn inMails
• Branding
• Show what it takes to join our family
• Direct candidates to build their profiles on our careers
portal

23. Facts to Bear in Mind
• Professionals join LinkedIn to develop their careers not
only to search for jobs
• Talent Acquisition is an ongoing process
• LinkedIn is not simply a Search Engine!
• Your employees are your brand ambassadors

24. Using the LinkedIn Career Page to showcase our
employer brand

25. Targeting the right candidate with Recruitment ads

26. Engaging members every time they network with
company employees
• Warm Up passive candidates

27. The Results
• 78K Followers: 45K increase in the
past 12 months
• Off-the-rack CV Intranet of 200K
profiles!
• 140 applicants per Job Post on
average
• High inMail Response Rates: 42%
• Time to hire reduced by around 40%
• Reduce dependency on agencies

28. If a company wants to survive in the war for talent
today, it must delve into the realm of social
recruitment not only to attract new hires but also to
retain its existing employees and maintain a
competitive edge. Hence, investing in the number
one professional network, LinkedIn is vital and we
continue to realize the benefits from this!
Aref Boualwan, Manager & Business Process Re-engineering

30. Build
Build your brand with
Clients, Candidates
and potential
Consultants
Recruit
Do what you do best!
Engage
Engage with them to
position yourselves
front of mind and as a
thought leader

31. Questions?