Social Media In Financial Services Supriya Sharma You Tube

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This document provides 5 tips for leveraging video on YouTube for financial service brands: 1) Upload relevant video content and tag it properly; 2) Create a branded YouTube channel and promote it; 3) Don't be afraid of user feedback; 4) Understand your audience and test different creative content; 5) Utilize the free YouTube API to innovate. It emphasizes experimenting with video on YouTube to engage audiences and tell brands' stories.

Economy & Finance Technology

Leveraging Video
in a Social context
Google / YouTube
Supriya Sharma
ssharma@google.com

1
11

4,700,000,000
ONLINE VIDEO STREAMS PER MONTH

Source: comScore Video Metrix, April 2009

Huge rise in time spent on YouTube Worldwide
2nd biggest site in minutes. 3rd biggest in terms of audience.

Mary Meeker 2009 – Comscore global, 08/09

20 hrs of video uploaded every minute
So how much is that exactly, put in context?

Source: ‘Did you know 4.0’ video. XPLANE, The Economist, Karl Fisch, Scott McLeod and Laura Bestler

Tip # 1
Upload it. Tag it. Make it relevant.

Upload all your video assets

Commentary
Testimonials
How to
Product Reviews
TV ads

Make content relevant
The lines between content and creative blur

Tip # 4
Understand your audience.
Test your creative.

Understand your audience. Test your creative.
YouTube Insight, and YouTube Insights for Audiences

• YouTube Insight gives you in depth data • Insights for Audiences provides a window
about how popular your videos are, who’s into your specific interest group: who they
watching, where and how they got there are, what they watch, search for, and where
they are concentrated.

Remember to have fun! Experiment. Innovate.
It’s your story

And their story

New to YouTube
Promoted Videos Pre Roll Ads

Mass reach on our partner watch pages
1 Discover Videos by
Entering Keywords

2 Watch Videos and Click
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2

Proliferation of film technology has benefited independent film producers by making high-quality equipment more accessible and affordable. This has allowed independents to produce films that rival major studio productions in quality, despite smaller budgets. Specifically, the independent war film '71 was able to use various cameras and capture fast-paced shots that increased the professionalism and quality of the film through the widespread availability of advanced filming technology.

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“Amidst Tempered Optimism” Main economic trends in May 2024 based on the results of the New Monthly Enterprises Survey, #NRES On 12 June 2024 the Institute for Economic Research and Policy Consulting (IER) held an online event “Economic Trends from a Business Perspective (May 2024)”. During the event, the results of the 25-th monthly survey of business executives “Ukrainian Business during the war”, which was conducted in May 2024, were presented. The field stage of the 25-th wave lasted from May 20 to May 31, 2024. In May, 532 companies were surveyed. The enterprise managers compared the work results in May 2024 with April, assessed the indicators at the time of the survey (May 2024), and gave forecasts for the next two, three, or six months, depending on the question. In certain issues (where indicated), the work results were compared with the pre-war period (before February 24, 2022). ✅ More survey results in the presentation. ✅ Video presentation: https://youtu.be/4ZvsSKd1MzE

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高仿英国伦敦艺术大学毕业证（ual毕业证书）文凭证书原版一模一样

Dr. Alyce Su Cover Story - China's Investment Leader

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1比1复刻(ksu毕业证书)美国堪萨斯州立大学毕业证本科文凭证书原版一模一样

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Social Media In Financial Services Supriya Sharma You Tube

1. Leveraging Video in a Social context Google / YouTube Supriya Sharma ssharma@google.com 1 11

2. 4,700,000,000 ONLINE VIDEO STREAMS PER MONTH Source: comScore Video Metrix, April 2009

3. Huge rise in time spent on YouTube Worldwide 2nd biggest site in minutes. 3rd biggest in terms of audience. Mary Meeker 2009 – Comscore global, 08/09

4. 20 hrs of video uploaded every minute So how much is that exactly, put in context? Source: ‘Did you know 4.0’ video. XPLANE, The Economist, Karl Fisch, Scott McLeod and Laura Bestler

5. Video

6. Using YouTube Top 5 tips on leveraging Video for Financial Service brands Understand the environment, get started, and innovate! 1. Upload content. Tag it. Make it relevant. 2. Give your brand a home. Promote it. 3. Don’t be afraid of feedback. 4. Understand your audience. Test your creative. 5. Utilize the API. It’s free!

7. Tip # 1 Upload it. Tag it. Make it relevant.

8. Upload all your video assets Commentary Testimonials How to Product Reviews TV ads

9. Tag it right : Be found in the masses

10. Make content relevant The lines between content and creative blur

11. Tip # 2 Give your brand a home. Promote it.

12. Give your brand a home : Brand Channel

13. Promote your channel: Promoted Videos

14. Tip # 3 Don’t be afraid of feedback.

15. Don’t be afraid of feedback Let them interact with your brand, and learn from it.

16. Tip # 4 Understand your audience. Test your creative.

17. Understand your audience. Test your creative. YouTube Insight, and YouTube Insights for Audiences • YouTube Insight gives you in depth data • Insights for Audiences provides a window about how popular your videos are, who’s into your specific interest group: who they watching, where and how they got there are, what they watch, search for, and where they are concentrated.

18. Tip # 5 Use the YouTube API. It’s Free!

19. Utilize the YouTube API: It’s Free!

20. Remember to have fun! Experiment. Innovate. It’s your story And their story

21. Thank you

22. New to YouTube Promoted Videos Pre Roll Ads Mass reach on our partner watch pages 1 Discover Videos by Entering Keywords 2 Watch Videos and Click on Related Videos Channel 4 Discover Videos on the Deal 3 Google Content Network Shows Pre Roll Ads on Google Video Network 2

23. Custom gadget examples... 2 3

24. ...and more... 2 4

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