The document provides best practices for implementing the Facebook Like button on a website to drive engagement. It recommends adding Open Graph tags to control how the site appears on Facebook, positioning the Like button prominently above content to increase clicks, enabling comments to encourage interactions, showing faces of friends who liked the content to influence others, and using Facebook Insights to optimize button placement based on metrics.
This week, we explain the whys & hows of using Facebook for business, including page anatomy, simple methods for outreach & engagement, and a daily 30 min task list.
This week, we explain the whys & hows of using Facebook for business, including page anatomy, simple methods for outreach & engagement, and a daily 30 min task list.
PBS Annual Meeting : Beyond Social Media 101David J. Neff
A presentation give by myself and Kevin Dando from National PBS HQ on "Moving Beyond Social Media 101" in the community broadcasting space. Check out more of it by searching #PBSam on Twitter.
How to set if fans can or not post on your facebook page (Infographic)Stéphane Baudin
Operating a Facebook Page, you need to manage fans’ posts depending on your needs. Sometimes, you want to allow your fans to participate by posting on your page but you don’t want to see any spam or irrelevant posts. This tutorial tells you how to set if fans can post, or not, on your Facebook Page.
Many people wish to be famous on Facebook since this social media platform has a lot of active users. Thus, reaching out to many potential followers is relatively easy.
I'm uploading a bunch of old slides from various past presentations, in case they help anyone out there. :)
This one is from DBW's Discoverability & Marketing Conference - September 25, 2012 - New York, NY
http://willolovesyou.com/2012/07/im-speaking-at-dbws-discoverability-marketing-conference/
Facebook and Instagram for InfluencersBlitzMetrics
Facebook gives you the opportunity to directly communicate with audiences, with complete control over your message. With a global community of more than 2 billion people on Facebook, you can reach existing and new audiences with a flexible set of publishing tools to share your stories in text, photos, videos, and more.
PBS Annual Meeting : Beyond Social Media 101David J. Neff
A presentation give by myself and Kevin Dando from National PBS HQ on "Moving Beyond Social Media 101" in the community broadcasting space. Check out more of it by searching #PBSam on Twitter.
How to set if fans can or not post on your facebook page (Infographic)Stéphane Baudin
Operating a Facebook Page, you need to manage fans’ posts depending on your needs. Sometimes, you want to allow your fans to participate by posting on your page but you don’t want to see any spam or irrelevant posts. This tutorial tells you how to set if fans can post, or not, on your Facebook Page.
Many people wish to be famous on Facebook since this social media platform has a lot of active users. Thus, reaching out to many potential followers is relatively easy.
I'm uploading a bunch of old slides from various past presentations, in case they help anyone out there. :)
This one is from DBW's Discoverability & Marketing Conference - September 25, 2012 - New York, NY
http://willolovesyou.com/2012/07/im-speaking-at-dbws-discoverability-marketing-conference/
Facebook and Instagram for InfluencersBlitzMetrics
Facebook gives you the opportunity to directly communicate with audiences, with complete control over your message. With a global community of more than 2 billion people on Facebook, you can reach existing and new audiences with a flexible set of publishing tools to share your stories in text, photos, videos, and more.
This eBook looks at the recent opportunities and provides insights as to how Web marketers can use and benefit from Facebook. This 33 page guidebook will you help you create effective partnerships with your audience whether you're new to the Facebook environment or just keeping up with change.
Contagious content - why people share on Facebook.Microsoft
This is not my research, but I do think there's some great examples of categories of posts that really work in social form Pages 15-30. Twitter's new inline delivery of images via mobile means that many of the ideas could work there too.
Balla Bracelets is an online jewelry company who sees 9x return on ad spend on Facebook Offers, 10x increase in sales and up to 50% of total revenue from Facebook sales.
Learn how we're making more advertising data available in our Ads Manager Reports to help you better measure the effectiveness of your ads in real-time.
5 businesses see increased Page likes in their target audience, higher quality comments and engagement, and increased brand awareness by using Promoted Page LIkes to reach more of their audience and find customers.
Facebook & Hubspot Webinar: Everything Starts With Your Facebook PageFacebook
Learn how to grow your business by building a Page to develop your brand and grow relationships with your customers. This is Webinar 1 of HubSpot's 4-session workshop with Facebook on the 4 Steps to Business Success.
Post quality content and promote your posts to engage your fans. Send the latest news, exclusive content, and promotions to fans at least 1-2 times per week.
Connect with customers and new fans using Facebook Ads. Create several well-targeted ads to encourage people to like your Page, and review your performance.
The Plus Three agency helps the National American Latino Museum build awareness by enhancing its Page content and running Facebook Ads, resulting in an 8X increase in visitors to its site.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
The Roman Empire A Historical Colossus.pdfkaushalkr1407
The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
Culturally, the Romans were eclectic, absorbing and adapting elements from the civilizations they encountered, particularly the Greeks. Roman art, literature, and philosophy reflected this synthesis, creating a rich cultural tapestry. Latin, the Roman language, became the lingua franca of the Western world, influencing numerous modern languages.
Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
1. June 2011
Like Button
Best practices
What is it?
The Facebook Like button is the simplest, most
powerful way to create a rich social experience on
your website. Leverage the Like button and Facebook’s
powerful distribution channels to help you build lasting
connections with your current customers and drive
valuable new referral traffic to your website.
How does it work?
The Facebook Like button is a Social Plugin - an embeddable social feature that can be integrated quickly into your
site with just a line of HTML.
When you install a Like button, you create a virtuous cycle of connection that begins instantly when someone clicks
on the Like button on your site. Install the Like button next to any content on your site that you think people will
want to share. News articles or blog posts, photos, things to buy and videos are among the most popular content
shared among people on Facebook.
Like button benefits when implemented correctly
1 A story is published to the 2 A Like is added to the Likes and 3 That person can now find
user's News Feed and to their Interests within the person’s profile, your site in Search
friends' News Feeds and you are connected to them
so your content will continue to
appear in their News Feed
News Feed Profile Search
2. Best Practices
1. Add Open Graph tags
Open Graph tags are part of the Open Graph Protocol,
and without them, pages on your website lack
important context when they appear on Facebook.
Control how your website is referenced on Facebook
by customizing the image, title and description
associated with it.
Image URL
Title Description
Open Graph tags allow you to control how
your Like stories appear in the News Feed
2. Position your Like button for maximum impact
Where you position your Like button can have a profound impact on its performance. In fact, well-placed Like
buttons can achieve over 10x increases in Like button click-through rates.
For best performance, position your Like button:
▶ Above the fold
▶ Adjacent to major graphical elements
▶ At the clear beginning or end of an article,
graphic element or video
▶ Justified to the left, directly under the object
▶ On its own, separated from other icons
The San Jose Examiner's Like button are positioned above 1-800-Flowers' Like buttons are left-justified under the
the fold, at the beginning of the article, and clearly separated product description, separate from other buttons, and has
from other icons plenty of whitespace around it
3. 3. Enable and encourage comments
When you allow people to add comments, you’ll enable richer News Feed stories and encourages their friends to
respond and interact with your content. This makes News Feed stories more interesting, so more people will click
through to visit your website. You should also add copy near the Like button to encourage comments.
Add copy near the Like button
to encourage comments
Did you know?
Likes with comments get 3x
more distribution and 4x more
engagement
4. Show faces
When you add faces to your Like button, people who visit your website will automatically see thumbnail photos and a
list of their friends who have also liked your site. Simply click on the “Show Faces” box when you are installing your Like
button.
Did you know?
People are twice as likely to click
on a Like button when they see
a friend’s face next to it, and 6x
as likely when more than one
friend has already liked it
5. View Insights and optimize
The Facebook Insights tool provides you with real-time
performance metrics on your Social Plugins, so you can
easily test different positions for your Like buttons.
For more information on how to implement it on your website, visit:
https://developers.facebook.com/docs/reference/plugins/like/