The magazine cover features a close-up shot of Justin Bieber smirking which attracts the target teenage female audience. Additional pictures and text on the cover inform readers that the magazine primarily focuses on Justin Bieber. Bold fonts are used for the masthead and main story text to stand out on the white background. A "FREE" banner and barcode with pricing also follow magazine cover conventions. The large central image and additional details are intended to appeal to the target readership interested in pop music, fashion, and boy bands.