1. LIIAR ANALYSIS
Katrina Morton

2. Conventions
Masthead
Main
image
Headline
Barcode
Splash

3. Media Language
Masthead: The title at the top of the magazine which
can easily be identified and label what the magazine is.
Headline: The main headline with the biggest font
which relates to the main article in the magazine
Main Image: The main image draws attention as to
who the key focus is to be throughout the magazine
and in which will have the most detailed, added
storyline behind the magazine.
Barcode: Barcode provides the pricing of the magazine
when scanned and can also show the availability of the
existing product and general information needed about
it.
Splash: This is which the main story of the front page is
allocated with a headline and a photograph

4. Institution
Publisher and its company?...
•
Tommy Page is Billboard's Publisher. He joined
the company in June 2011 after many years at
Warner Bros./Reprise Records.
•
Headquarters are in New York City owned by
Prometheus Global Media.
•
The company Prometheus Global Media was
created by the sale of the entertainment, also
the media division of Nielsen Business Media in
December 2009.

5. Ideology
The overall message?...
•
Billboard maintains many international
recognized record charts, which follow the
most popular songs and albums across
different categories on a weekly basis
•
The publishing agency describes the
magazine as "a leading publisher of music
and entertainment titles“
•
Tries to bring in a range of people for a
interest in music and elaborate on it by
reading what's new within the magazine,
also allows the audience to see what's new

6. Audience
Target Market? Who it appeals to?...
•
Reaches the audience of both boy and
girl, as it isn't allocated to one gender
•
Ranges from the of about 16, to a adult
in their late 20’s as it is suitable for a
range of people due to the fact that it
allocates all new music but of different
genres too
•
It is a very matured lay out not
targeting it at one age group
•
Covers the likes of genres such as
rock, R n B, metal, etc.
•
It also doesn’t convey gossip about
different singers, but gives basis
information of what's new in the charts

7. Representation
How is it represented?...
•
Drake is looking directly at the camera with a
stern and sharp effect. The image is black
and white giving it more of an effective way
of looking at the magazine while everything
else allocated around him has got aspects of
colouring within it.
•
He head is tilted towards the side but still
looking eye on, the banner going across his
forehead giving it more of a effect but also
to show he is the main story within the
magazine as he is the only image situated on
the fronting of the magazine.

8. Analysing Front Cover 2

9. Codes and Conventions…
Masthead: The
title at the top of
the magazine
which can easily
be identified and
label what the
magazine is
Sub-Story: This is
the section where
an additional story
is added on which
may not always
particular link to
the main headline,
but is what is also
found inside.
Barcode: provides the
pricing of the magazine
when scanned and can
also show the
availability of the
existing product and
general information
needed about it.
Media Language
Main Image: The main
image draws attention as
to who the key focus is to
be throughout the
magazine and in which will
have the most detailed,
added storyline behind the
magazine.
Splash: This is which
the main story of the
front page is
allocated with a
headline and a
photograph
Headline: The main
headline with the
biggest font which
relates to the main
article in the magazine

10. Institution
Publisher and its company?...
• Q Magazine Publisher is: Bauer Media
Group is a multinational media company
headquartered in Germany, which operates
in 16 countries worldwide
• Q was first published by the EMAP media
group in October 1986
•In January 2008 EMAP sold its consumer
magazine, including Q, to the Bauer Media
Group

11. Ideology
The overall message?...
• Aim is to set their selves apart from other
music magazines and to try get the audience
attention by producing higher standards of
photography and printing
•Much of the magazine is dedicated to interviews
with popular musical artists

12. Audience
Target Market? Who it appeals to?...
• Q felt that instead of the average target
audience being the younger generation, to
instead aim it those at a older age, both gender,
the age range depending on the over 25’s
•It also aims at music back in the past which the
younger generation may not know so fits the
older type
•The cost is a little more over average but can be
affordable for those at a older age

13. Representation
How is it represented?...
•With this ‘Adele’ the icon of this release is
looking directly at the camera but with a
turned back, looking over shoulder. This is to
give it a bigger effect, also with her finger on
her lip.
•The Headline as to the image is situated at the
bottom of her and the Lure of what else is to
be featured in the bottom left of the magazine
front cover

14. Analyse Magazine Cover 3

15. Codes and Conventions…
Masthead: The
title at the top of
the magazine
which can easily
be identified and
label what the
magazine is
Headline: The
main headline
with the biggest
font which
relates to the
main article in
the magazine
Lure: Section of
a story which is
printed on the
front page to
emphasis a story
where it draws
attention to the
reader making
them want to
read more
Media Language
Splash: This is
which the main
story of the front
page is allocated
with a headline
and a photograph
Main Image: The
main image draws
attention as to who
the key focus is to be
throughout the
magazine and in which
will have the most
detailed, added
storyline behind the
magazine.
Barcode: provides the
pricing of the magazine
when scanned and can
also show the availability
of the existing product
and general information
needed about it.

16. Institution
Publisher and its company?...
•NME magazines company is IPC Media Ltd
(formerly International Publishing
Corporation) is a consumer magazine and
digital publisher in the United Kingdom, with
a large portfolio selling over 350 million
copies each year
• Is a UK weekly pop/rock music journalism
publication, published since March 1952

17. Ideology
The overall message?...
•NME is the longest published and most
respected music magazine in the world
•Every week it gives its readers the most
exciting, most interesting coverage of the
very best in new music, including awardwinning features, the latest releases, live
reviews, as well as a regular look back
through the magazine's incredible 60 year
heritage.

18. Audience
Target Market? Who it appeals to?...
• It often aims at 17 to 25 years old, both
genders, although has been proved that
more men are interested in this particular
magazine.
•It appeals to those who have a high
interest in music and are constantly
wanting to read on, purchasing the every
release
•Also can be a more descriptive item to
read when wanting to find out more
about a certain song but doesn’t have a
strict target audience criteria, instead
ranges for all

19. Representation
How is it represented?...
•It is represented in a way that the main
image is located in the middle of the page
but there is still the background shoeing,
‘Rihanna’ is looking directly into the camera
with a hand on hip look
•The headline is situated right in the middle
of the page and a quoting underneath to
draw the audience in
•The lure of the other stories are again at
the bottom left corner, making the target
market want to read on.

20. Content Page

21. Codes and Conventions…
Content Page- Media Language
Sub Heading/Page
Reference: With this
aspect, the sub heading
allows you to see what
will be featured
throughout the
magazine and is bold
enough for the reader to
identify. The page
references allows the
reader allocation as to
where about each
section is within the
magazine.
With this highlights
what is in the music
magazine every month
and the page numbers
as to where you can
find them, also in a way
is the editors section as
it is to be done in each
issue.
Date/issue: With this it
allows us to see what
date the magazine is
published, and also the
issue number shows the
release of the amount of
different issues and what
issue it currently is.
Cover line: In aspect, the
cover line allocates the
image above and the page
reference but summarises
what is going on in the
headline and has a quoting
underneath to show what
the interview is to be like.
Secondary Image: This is
only minor but is a separate
section in the magazine
highlighted which is set aside
from the main headlining
story, as to why in reference
it is smaller not being as big
as the other feature.

22. Double Page Spread

23. Main
Image: The
main image
draws
attention as
to who the
key focus is
to be
throughout
the
magazine
and in which
will have
the most
detailed,
added
storyline
behind the
magazine. In
this case
shows who
the text is
referring to
throughout
the text
portrayed
on the other
side.
Text: The detailed
text indicates the
factor that it is the
headline story and
is the main feature
throughout the
magazine, it
allows us to know
that it is either a
interview with the
individual or is a
section of what is
in about them at
that period of
time. Due to the
excessive reading
it enables us to
know that it is
going to following
a structure and
scheme.
Feature: The featuring makes the text all that more exciting and anticipating to
read, The ‘L’ featured highlights the importance of ‘Lady’ representing who she is
and how she is portrayed, works in such a way that it is visible to read and the
target audience straight away know it is to be about her. The emphasised ‘S’
highlights a new paragraph and structures what is to be need said, it allows the
audience to know a new paragraph is going to start and also drags down a few lines.