Laura Williams, from LinkedIn’s Economic Graph team shares proprietary LinkedIn data and trends on workforce hiring and the skills gap.

1. Laura Williams
Sr. Manager, Public Policy and Engagement,
LinkedIn
Leveraging Economic
Graph Data to Shape
our Industry

2. Create economic
opportunity for every
member of the
global workforce
LinkedIn’s vision

3. The
Economic
Graph

4. 575M
Members
26M
Companies
15M
Open Jobs
50K
Skills
60K
Schools
109B
Updates viewed

5. 15M+ Canada
150M+ United States
12M+ Mexico
6M+ Columbia
34M+ Brazil
4M+ Chile
6M+ Argentina
97M+ Europe
1M+ Morocco
6M+ South Africa
3M+ Nigeria
1M+ Kenya
6M+ Turkey
1M+ Israel
3M+ Egypt
3M+ Saudi
Arabia
50M+ India
42M+ China
2M+ Japan
2M+ Republic of Korea
1M+ Hong Kong
6M+ Philippines
10M+ Indonesia
9M+ Australia
1M+ New Zealand
2M+
Singapore
4M+
Malaysia
The world’s largest professional network

6. Compare hundreds
of countries & cities
Global
Breakdown by
location, industry,
function, etc.
Granular
Members constantly
update their profiles
Real-time
Monitor data-like-
migration patterns
over time
Historical
Advantages of LinkedIn data

7. AI and automation Skill gaps Independent work
The role of LinkedIn in a changing workforce

8. The Economic
Graph team
Policy makers and influencers
Uncovering data insights to enhance
access to jobs and training
Individual workers
Connect middle-skill and frontline
workers with economic opportunity
What we do

9. Economic research
Describing the global economy through the lens of LinkedIn data1
Data for impact
Applying LinkedIn data to help solve labor market challenges2
Civic engagement
Workforce system innovation through pilot projects and partnerships3
Our approach

10. • Hiring | Summer of strong hiring
continues through July
• Skill gaps | Demand for data
scientists is off the charts
• Migration | Austin’s job market has
never been hotter
Key insights:
Workforce Report September 2018

11. Workforce Report September 2018
0
0.2
0.4
0.6
0.8
1
1.2
1.4
1.6
Sep. Oct. Nov. Dec. Jan. Feb. Mar. Apr. May. Jun. Jul. Aug.
Same 12 monthes previous year Past 12 months
1.28 Aug, 2018
1.25 Aug, 2017
Hiring is up
2.9% from
August 2017
Hiring on LinkedIn in the United States: Hiring on LinkedIn by industry:
Health care
Software and IT
Education
Finance

12. 1. New York City, NY
2. San Francisco Bay Area, CA
3. Los Angeles, CA
4. Boston, MA
5. Seattle, WA
Cities with the largest skills shortages
6. Washington, D.C.
7. Chicago, IL
8. Austin, TX
9. Denver, CO
10. Dallas-Ft. Worth, TX
Workforce Report September 2018
1
4
6
7
10
8
9
3
2
5

13. Top skills shortages in New York City Top skills surpluses in New York City
1 Oral communication 149,174 people
2 Digital literacy 68,244 people
3 Leadership 67,318 people
4 Social media 65,827 people
5 Business management 59,994 people
6 People management 46,724 people
7 Research 44,861 people
8 Graphic design 38,477 people
9 Time management 36,778 people
10 Data science 36,218 people
1 Negotiation 13,267 people
2 Procurement 11,119 people
3 Management accounting 9,592 people
4 Real estate 7,898 people
5 Healthcare management 7,509 people
6 Insurance 7,477 people
7 Educational administration 6,867 people
8 Property management 5,365 people
9 Personal coaching 4,455 people
10 Management consulting 4,355 people
Workforce Report NYC September 2018

14. 7
2
6
1
4
8
3
8
3
2
7
10
1
5
9
6
4
Cities that gained the most workers
Population gain per 10,000 members
Cities that lost the most workers
Population loss per 10,000 members
Seattle, WA 80.4
Portland, OR 53.3
Denver, CO 92.9
Las Vegas, NV 74.8
Phoenix, AZ 57.9
Austin, TX 105.0
Tampa-St. Petersburg, FL
72.8
Nashville, TN 82.1
Raleigh-Durham,
NC 68.5
Charlotte, NC 75.8
Hartford, CT
-50.3
Gainesville, FL -
142.3
Tallahassee, FL -136.9
Bryan-College
Station, TX -223.4
Lincoln, NE -118.5
Wichita, KS -280
Urbana-Champaign, IL -
204.800
Lansing, MI -
106.1
Tuscaloosa, AL -158.7
Workforce Report September 2018
5
10

15. Workforce Report cities
1. Atlanta
2. Austin
3. Boston
4. Chicago
5. Cleveland-Akron
6. Dallas-Ft. Worth
7. Denver
8. Detroit
9. Houston
10. Los Angeles
11. Miami-Ft. Lauderdale
12. Minneapolis-St. Paul
13. Nashville
14. New York City
15. Philadelphia
16. Phoenix
17. San Francisco Bay Area
18. Seattle
19. St. Louis
20. Washington, D.C
8 3
2
7
10
1
5
9
6
4
11
12
13
14
15
16
17
18
19
20

16. Pilot Project
Cybersecurity in
Colorado

17. Security clearance Colorado Ex-miliary Entry level Others
140K+ Cybersecurity Professionals in the USA
Understand the current workforce
Powering the economy | Cybersecurity, USA
29% 55%11%3%1%

18. Understand the jobs landscape
Powering the economy | Cybersecurity, USA
0 100 200 300 400 500 600 700 800 900
Networ Administrator
Paralegal
Technical Consultant
Senior System Administrator
Business System Analyst
Risk Manager
Senior System Engineer
System Analyst
Team Lead
Support Associate
System Administrator
System Engineer
Service Technician • Service technician had
the highest number of job
postings
• Risk manager and
technical consultant had
the highest growth
amongst the top 15 jobs
by job postings
0.02
0.02
0.02
0.02
0.02
0.01
0.08
0.01
0.01
0.02
0.06
0.01
0.01
0 0.05 0.1
Top jobs – Number of postings in 2017 X growth – 2016

19. Powering the economy | Cybersecurity, USA
Source: LinkedIn data0% 2.5% 5% 7.5%
Information Technology
Computer Science
Electronical & Electronics
Engineering
General Studies
Business Administration &
Management, General
Computer & Information
Science & Support Services
Computer Engineering
Management Information
Systems, General
Computer & Information Systems
Security / Information Assurance
Build the workforce
Top fields of study pct of total entry level Cyber Security Professionals

20. Build the workforce
Career paths for entry level roles
Powering the economy | Cybersecurity, USA
Internships are a
key source of cyber
security talent for
employers
From student
From Information Specialist
From Administrative Assistant
From Salesperson
From Information
Technology Intern
From Intern
From Security
To Security Engineer
To Cybersecurity

21. Expand the cybersecurity workforce
Professionals with knowledge, skills, and abilities
Powering the economy | Cybersecurity, USA
600K+
Professionals with cybersecurity
KSAs in the USA who are not
yet part of the active
cybersecurity workforce
Washington
3.1%
Oregon
1.1%
Idaho
0.4%
Nevada
0.6%
California
12.9%
Arizona
1.9%
New Mexico
0.4%
Texas 8.6%
Louisiana
0.6%
Florida
5.7%
Montana
0.2%
North Dakota
0.1%
Wyoming
0.1%
Utah
1.0%
Colorado
2.8%
Oklahoma
0.7%
Kansas 0.7%
Nebraska
0.5%
South Dakota
0.2%
Minnesota
1.8%
Wisconsin
1.2%
Iowa
0.5%
Missouri
1.5%
Arkansas
0.5%
Illinois
3.7%
Michigan
2.2%
Mississippi
0.3%
Alabama
1.1%
Georgia
3.7%
South Carolina
1.1%
Main 0.2%
Vermont 0.1%
Connecticut
0.9%
Virginia 7.5%
Indiana
1.3%
Ohio
2.7%
Maryland
4.5%
West
Virginia
0.3%
Pennsylvania
3.2%
New York
5.1%

22. Emerging Skills
& Transferability
Project

23. How far can your skills
take you?
Understanding skill demand changes due to
occupational shifts and the transferability of
workers across occupations.

24. Study results
Transferable skills | IDB partnership
Web design & software
development are two
of the fastest growing
skill categories
3 out of 5 most
declining
occupations are
technology-oriented
support roles
There is a shift in
demand from basic
to advanced digital
skills as jobs become
more digitized
Creative and social
tasks are less likely
to be automated

25. United States: Emerging occupations
Software Developer 1
Recruiter 2
Business Strategist 3
Marketing Strategist 4
Real Estate Broker 5
Consultant 6
Research Fellow 7
Social Media Specialist 8
Food Service Professional 9
Data Analyst 10
Transferable skills | IDB partnership
Emerging & Declining Occupations
Rank United States: Declining occupations
Administrative Employee 1
Information Technology Consultant 2
Owner / Founder 3
Customer Service Specialist 4
Information Technology System Administrator 5
Retail Salesperson 6
Military Officer 7
Accountant 8
Heavy Equipment Supervisor 9
Mechanic and Maintenance Tradesperson 10
Rank

26. Transferable skills | IDB partnership
Mapping pathways
Administrative
Employee
Information Technology
Consultant
Customer Service
Specialist
Technology System
Administrator
Retail
Salesperson
Military Officer Accountant
Office worker
Information technology
system administrator
Staff manager
Information technology
consultant
Merchandiser Program analyst Fund accountant
Event planner
Information technology
support specialist
Technical support
representative
Technology manager Buyer Sourcing
Public safety
professional
Auditor
Database developer
Information security
specialist
Corporate finance
specialist
Information security
specialist
Information technology
support specialist
Personal tax specialist
Technology manager Network engineer
Corporate tax
specialist
Network engineer Database developer
Accounts payable
clerk
Chief information officer
Information technology
engineer
Treasurer

27. Current trends
• Tech is king
• Core skills matter
• Jobs with high mobility on the rise
• Low supply of talent across multiple industries
• Future-proofing skills is critical

28. https://economicgraph.linkedin.com
The Economic Graph blog