Making the Business Case for Building Effective Business LeadersJennifer McClure
Great leaders can turn underperforming companies into success stories and revive businesses from the edge of extinction; however poor leaders can ruin even the best business plan.
The most successful businesses return significant value to shareholders by developing a proven ability to effectively identify and develop successful leaders at all levels of the organization.
In this presentation, Jennifer McClure (President of Unbridled Talent LLC) will help you understand how to create and sell a business case for an effective internal Leadership Development Program that will help your organization achieve optimum business results.
The next stages of your journey to agile performance managementDavid Perks
In a transition from traditional performance management to agile performance management, there are people capabilities that need to be strengthened. This is because everybody leads in an agile environment, and usually leadership development training has not been available wholesale throughout the organisation. You don't need the capabilities in order to begin, but you do need the capabilities in order to master an agile culture and foster an agile performance management mindset among your people.
The new workplace is collaborative, social and fast moving. Traditional approaches to performance management don't work in this new world of work. Yet skills, ongoing development and a purpose are needed now more than ever.
This Slideshare looks at why Agile Performance Management is needed, how we got here and how it works.
Further information about Agile Performance Management can be found at http://www.cognology.com.au/agile-performance-management/
Great organisations are not born, they are made. Learn how to turn your Organisation into an entrepreneurial network with the Way of the original Garage. Vanguard Processes wrapped in a unique toolset. The Result? 100% Entrepreneurship 0% Bureaucracy.
Making the Business Case for Building Effective Business LeadersJennifer McClure
Great leaders can turn underperforming companies into success stories and revive businesses from the edge of extinction; however poor leaders can ruin even the best business plan.
The most successful businesses return significant value to shareholders by developing a proven ability to effectively identify and develop successful leaders at all levels of the organization.
In this presentation, Jennifer McClure (President of Unbridled Talent LLC) will help you understand how to create and sell a business case for an effective internal Leadership Development Program that will help your organization achieve optimum business results.
The next stages of your journey to agile performance managementDavid Perks
In a transition from traditional performance management to agile performance management, there are people capabilities that need to be strengthened. This is because everybody leads in an agile environment, and usually leadership development training has not been available wholesale throughout the organisation. You don't need the capabilities in order to begin, but you do need the capabilities in order to master an agile culture and foster an agile performance management mindset among your people.
The new workplace is collaborative, social and fast moving. Traditional approaches to performance management don't work in this new world of work. Yet skills, ongoing development and a purpose are needed now more than ever.
This Slideshare looks at why Agile Performance Management is needed, how we got here and how it works.
Further information about Agile Performance Management can be found at http://www.cognology.com.au/agile-performance-management/
Great organisations are not born, they are made. Learn how to turn your Organisation into an entrepreneurial network with the Way of the original Garage. Vanguard Processes wrapped in a unique toolset. The Result? 100% Entrepreneurship 0% Bureaucracy.
In advising clients how to work through gnarly issues, manage conflict, and create change, I have found that good questions result in good outcomes. Here are 12 of my favorites.
Create or Sell. There should be nothing in-between.
The RH-Way is a Business Management Strategy, which balances the Organizational and the Human Need for Development.
With a Framework of Democracy, Open Information and fair Gain Sharing RH addresses the Innovation Blockers of Scaling, Hierarchy, Apathy and Ignorance at their Roots.
The RH-Way enables your Organisation to find its own framework to a sustainable Innovation Culture. To that end, it enables to find answers for the following questions.
Sonny Iqbal of Egon Zehnder sent me this wonderful book by Claudio Fernandez Araoz. This is about leadership, it is about hiring great people, it is about figuring out what to look for in great candidates.
The book offers some simple but effective tips on how this can be done.
Will The Role And Influence of the Employee be Different in the New World of...Unstructure
On Unstructure, we’ve been discussing the changing role of the employee in the workplace – strategies for driving employee motivation and engagement, and also how to handle new challenges that are being introduced because of technology – such as deciding whether to integrate social networking into the workplace, how to adopt enterprise collaboration tools into highly regulated industries, and how to best utilize a mobile workforce where everyone is capable of working from anywhere.
So, joining us today to discuss those issues is Julian Birkinshaw, Professor of Strategic and International Management at London Business School, Deputy Dean for Programmes, and a Fellow of both the Advanced Institute of Management Research in the UK, and of the Academy of International Business.
Learning Objective: Support leadership effectiveness in managing remote and virtual teams
Description: Leadership experts challenge leaders to engage employees, carve out more face time, and employ strategies that seem virtually impossible when your team is assembled around the world. This team structure and challenge is becoming increasingly popular with evolving technology. How can leaders increase the effectiveness of remote and global teams? There are several specific tasks and approaches that every leader should consider when managing and leading remote teams. Virtual connections must rely on specific tools, techniques, and skills to effectively build relationships and accomplish tasks. This workshop will enhance your leadership skills and provide you with the essential tools needed to transform your team’s virtual experience.
At the end of this seminar, participants will be able to:
1. Examine how current leaders manage remote and global teams.
2. Explore the limitations and role of technology in leading remote teams.
3. Examine cultural and other factors that impact virtual effectiveness.
How can we sort out the mysteries of talent? Anyone trying to build a great organization faces the same basic challenge, whether we work for a big company, a startup, a Hollywood studio, a hospital, or the U.S. military. We all wonder how to tell really outstanding prospects from ones who look great on paper but then fail on the job. Or, equally important, how to spot the ones who don’t look so good on paper but might still deliver extraordinary performance.
CoCreated Conversations on The Future of HRDoug Shaw
Notes, queries, questions and reflections from conversations on the future of HR, hosted by Meg Peppin and Doug Shaw at the 2015 CIPD Conference in Manchester.
Top 5 Reasons Why Getting in the Trenches MattersKhorus
Wars Are Won on the Battlefield, Not the Command Post
Top 5 Reasons Why Getting in the Trenches Matters
It’s not easy being CEO. With all of its privileges comes much responsibility. Your staff and every employee in your company depend on your leadership. As companies grow, however, the opportunity for personal engagement and involvement diminishes. There are plenty of valid reasons why, but for your troops, no excuse is entirely acceptable. Like every great general, the genius is finding the balance between ruling and serving. You set the tone and plan the strategy from the command post but your job isn’t complete until your troops are willing to fight for your cause. In order to win their faith, you must prove you are ready to fight alongside them on the battlefield.
Small business leaders across technology,
finance, marketing, higher education, retail,
consulting, and more share the biggest
people-related challenges inside their organizations, and
how they seek to solve them.
This power point is the result of the past 3 years of examining the personal risks involved in leadership and how to prepare yourself so that you not only survive but also have strateiges and a tool kit to evolve and thrive as a person engaged with leading change.
In advising clients how to work through gnarly issues, manage conflict, and create change, I have found that good questions result in good outcomes. Here are 12 of my favorites.
Create or Sell. There should be nothing in-between.
The RH-Way is a Business Management Strategy, which balances the Organizational and the Human Need for Development.
With a Framework of Democracy, Open Information and fair Gain Sharing RH addresses the Innovation Blockers of Scaling, Hierarchy, Apathy and Ignorance at their Roots.
The RH-Way enables your Organisation to find its own framework to a sustainable Innovation Culture. To that end, it enables to find answers for the following questions.
Sonny Iqbal of Egon Zehnder sent me this wonderful book by Claudio Fernandez Araoz. This is about leadership, it is about hiring great people, it is about figuring out what to look for in great candidates.
The book offers some simple but effective tips on how this can be done.
Will The Role And Influence of the Employee be Different in the New World of...Unstructure
On Unstructure, we’ve been discussing the changing role of the employee in the workplace – strategies for driving employee motivation and engagement, and also how to handle new challenges that are being introduced because of technology – such as deciding whether to integrate social networking into the workplace, how to adopt enterprise collaboration tools into highly regulated industries, and how to best utilize a mobile workforce where everyone is capable of working from anywhere.
So, joining us today to discuss those issues is Julian Birkinshaw, Professor of Strategic and International Management at London Business School, Deputy Dean for Programmes, and a Fellow of both the Advanced Institute of Management Research in the UK, and of the Academy of International Business.
Learning Objective: Support leadership effectiveness in managing remote and virtual teams
Description: Leadership experts challenge leaders to engage employees, carve out more face time, and employ strategies that seem virtually impossible when your team is assembled around the world. This team structure and challenge is becoming increasingly popular with evolving technology. How can leaders increase the effectiveness of remote and global teams? There are several specific tasks and approaches that every leader should consider when managing and leading remote teams. Virtual connections must rely on specific tools, techniques, and skills to effectively build relationships and accomplish tasks. This workshop will enhance your leadership skills and provide you with the essential tools needed to transform your team’s virtual experience.
At the end of this seminar, participants will be able to:
1. Examine how current leaders manage remote and global teams.
2. Explore the limitations and role of technology in leading remote teams.
3. Examine cultural and other factors that impact virtual effectiveness.
How can we sort out the mysteries of talent? Anyone trying to build a great organization faces the same basic challenge, whether we work for a big company, a startup, a Hollywood studio, a hospital, or the U.S. military. We all wonder how to tell really outstanding prospects from ones who look great on paper but then fail on the job. Or, equally important, how to spot the ones who don’t look so good on paper but might still deliver extraordinary performance.
CoCreated Conversations on The Future of HRDoug Shaw
Notes, queries, questions and reflections from conversations on the future of HR, hosted by Meg Peppin and Doug Shaw at the 2015 CIPD Conference in Manchester.
Top 5 Reasons Why Getting in the Trenches MattersKhorus
Wars Are Won on the Battlefield, Not the Command Post
Top 5 Reasons Why Getting in the Trenches Matters
It’s not easy being CEO. With all of its privileges comes much responsibility. Your staff and every employee in your company depend on your leadership. As companies grow, however, the opportunity for personal engagement and involvement diminishes. There are plenty of valid reasons why, but for your troops, no excuse is entirely acceptable. Like every great general, the genius is finding the balance between ruling and serving. You set the tone and plan the strategy from the command post but your job isn’t complete until your troops are willing to fight for your cause. In order to win their faith, you must prove you are ready to fight alongside them on the battlefield.
Small business leaders across technology,
finance, marketing, higher education, retail,
consulting, and more share the biggest
people-related challenges inside their organizations, and
how they seek to solve them.
This power point is the result of the past 3 years of examining the personal risks involved in leadership and how to prepare yourself so that you not only survive but also have strateiges and a tool kit to evolve and thrive as a person engaged with leading change.
Joe Tye presentation for AHA Rural Health Care Leadership ConferenceJoe Tye
Annotated and expanded slides used by Values Coach CEO Joe Tye in his presentation with Ryan Smith - CEO of Memorial Hospital of Converse County - at the 2018 American Hospital Association Rural Health Care Leadership Conference. Joe's focus is on building a culture of ownership with values-based leadership strategies.
Brand Strategy 101: The Core of Brand StrategyValerie Nguyen
Brand strategy consists of three core components and tapping into an infinite amount of human emotions.
Presented as part of Griffin Farley's Beautiful Minds 2020 program.
Dr. Marty Trevino, the Technical Director & Chief Scientist graced the cover of the renowned World’s Leaders Magazine as one of World's Most Inspiring Leaders to Watch in 2023
Results and analysis from a survey I took of changemakers from May-July 2013. I wanted to better understand the biggest obstacles and sources of support for people trying to change their organizations, their communities, or the world for the better.
Why Attracting and Retaining Diverse Talent is a Strategic PriorityCenterfor HCI
To tackle longstanding workplace discrimination, many future-focused organizations are adding diversity officers to their leadership teams. If organizations want the best talent, they need to address any issues that are keeping diverse talent out of their ranks and out of their boardrooms.
The company aims to celebrate female success within the corporate world in its upcoming edition “The 10 Most Influential Businesswomen to Follow in 2020.
The inclusion of women leaders in businesses is a long-waited change, but now it has become necessary. Women leaders are compassionate, creative, humble, and straightforward, and these qualities of women often cultivate a work culture where the opinions of their team matter.
Leading change is not as easy as it sounds. This slide pack gives an overview of a presentation I gave to a group of front line manager at a regional hospital in Red Deer Alberta. Enjoy! Marlies
Millennials are growing up...and have taken over majority status in today's workforce. As a result, if you lead a company, odds are you have a significant block of employees who fall in this category within your organization. You have probably likewise concluded that this group is a breed apart from those you’ve previously dealt with…so when it comes to constructing an effective pay plan, you’re at a loss. Among other things, you may have bought into the conventional wisdom that says millennials are not loyal to a company and therefore traditional forms of pay won’t appeal to them. If these are issues you’re facing, you will not want to miss this presentation. http://www.vladvisors.com/compensation-knowledge-center/webinars/millennial-pay-what-works-and-what-doesnt
Health UX - Amy Cueva - Design for Change: empathy and purposeMonkeyshot
Empathy elevates our consciousness, inspires our purpose, and helps us imagine the possibilities. This presentation explores how empathy inspired and purpose driven design can help us find our direction as individuals, fuel business innovation, and even guide us to make a positive impact at the societal level.
How can we work together to deliver meaningful change and improve the experience of health? Design is an invitation to change. It helps us get from where we are to where we want to be. Although empathy has achieved buzzword status, it is a philosophy, not a trend. Amy will explore how empathy can inspire our direction as individuals, fuel purpose driven business innovation, and even guide us to make change at the societal level.
Better LinkedIn Campaign Planning - Return to Growth 2021LinkedIn
Laying groundwork for B2B ad campaigns can be difficult, but doesn’t need to be. Make it easy with this simple template for LinkedIn campaign planning.
This slide deck reveals how one buying committee (at a startup called Relativity Space) prefers to work with salespeople. It's great insight into how all salespeople should be connecting with prospects and customers.
A Brief History of LinkedIn Sales NavigatorLinkedIn
LinkedIn Sales Navigator launched as a standalone product in 2014. Here are the highlights of the product's evolution and how it helps more sales professionals every day.
A Brief History of LinkedIn Sales Navigator LinkedIn
LinkedIn officially introduced Sales Navigator on July 31, 2014. In the five years since its launch, the product has become indispensable for sales teams. This timeline tracks the biggest milestones in Sales Navigator's development.
LinkedIn Pages: New Features to Drive Organic Growth on LinkedInLinkedIn
At LinkedIn, we’re driven by one mission: to create economic opportunity for every member of the global workforce. To do this, we’re helping organizations big and small grow their professional community through their LinkedIn Page, leading to more revenue, more jobs, and more people #inittogether to change the world.
Join us to learn about the newest Pages features (such as Communities Hashtags, Content Suggestions, and Invite to Follow) and our best tips for making the most of your Page. You’ll get actionable advice on how to complete your Page for 30% more page views, how to post content that drives 2x the engagement, and tried-and-true strategies for growing your followers.
As the way we communicate continues to shift toward being faster and more conversational, it’s important that advertisers adopt this style of communicating to make sure their messaging is heard.
Learn about trends in the messaging space and how LinkedIn can help you drive success with Sponsored InMail.
Mastering Lead Gen Forms for Higher EducationLinkedIn
Lead Gen Forms are one of the most impactful performance marketing products for universities looking to drive quality students on LinkedIn. To make sure you’re getting the most out of your campaigns, we’ve developed valuable best practices after working with successful universities on our platform.
In an ongoing effort to make creating campaigns on LinkedIn easier for everyday marketers, we've redesigned campaign manager to lead with objectives. Learn what's changing and hands-on tips for creating campaigns in the new experience.
Five Steps for Supercharging Your Economic Development Marketing in 2019 LinkedIn
The LinkedIn platform presents an enormous opportunity for economic development marketers. Learn a simple, five-step process on how to get started with LinkedIn in 2019.
Five Steps for Supercharging Your Economic Development Marketing in 2019LinkedIn
The LinkedIn platform presents an enormous opportunity for economic development marketers. Learn a simple, five step process on how to get started with LinkedIn in 2019.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
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Source: The Mindset Divide: Spotlight on LinkedIn Content
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12. Topic Article Description Tactical
Insight
The Case for a
Diverse Health Care
Workforce
Cletis Earle, VP & CIO, Kaleida Health,
Chapter 3
Recently there’s been more talk about the
lack of diversity in healthcare IT leadership,
and while it’s important to have that
discussion, what’s even more important is
doing something about it, says Cletis Earle.
Take a person-led
approach.
Healthcare Diversity Starts from the Top
Down
When asked what diversity in healthcare
leadership means to her, Nurse Amelia
Roberts of RN Solutions writes: “Diversity in
leadership means that…”
Joan Reede Q&A: Diversity in Health Care
Leadership — A Longstanding Problem
Read/listen: Q&A with Joan Reede, Diversity
& Community Partnership Dean, Harvard
Medical School, on tackling
underrepresentation in healthcare
leadership.
Weuseddatatodeterminethescript.
13. Topic Article Description Tactical
Insight
The Case for a
Diverse Health Care
Workforce
Cletis Earle, VP & CIO, Kaleida Health,
Chapter 3
Recently there’s been more talk about the
lack of diversity in healthcare IT leadership,
and while it’s important to have that
discussion, what’s even more important is
doing something about it, says Cletis Earle.
Take a person-led
approach.
Healthcare Diversity Starts from the Top
Down
When asked what diversity in healthcare
leadership means to her, Nurse Amelia
Roberts of RN Solutions writes: “Diversity in
leadership means that…”
Joan Reede Q&A: Diversity in Health Care
Leadership — A Longstanding Problem
Read/listen: Q&A with Joan Reede, Diversity
& Community Partnership Dean, Harvard
Medical School, on tackling
underrepresentation in healthcare
leadership.
Take a person-led
approach.
Weuseddatatodeterminethescript.
Takeaperson-ledapproach.
19. The blockbuster template helped us
scale our creative development in
an efficient way, enabling moreA/B
testing and better results.”
Sophia Lewis, Sr. Communications Consultant
“
24. By integrating paid media and
Elevate, we were able togenerate
much greater reach and
much stronger performance.”
Kieran Fagan, Vice President, Communications
“
34. The blockbuster program gave us
a better approach tocontent
marketing and a competitive edge
in the healthcare space.”
Daryl Drabinsky, Director Of Digital Strategy + Innovation
“