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Engaging students and communities through innovative technology use
- 1. Engaging Studentsand CommunitiesthroughInnovativeTechnology UseJohn HamerlinckMinnesota Campus Compact
- 2. You don’t needto be a propeller headSocial media and civic engagementMaps, phones & mashupsImagine it; then do it
- 3. You don’t needto be a propeller head.
- 4. “I think thereis a world market for maybe five computers.”- Thomas Watson, IBM Chairman, 1943
- 5. “There is noreason anyone would want a computer in their home.”- Ken Olson, President,Digital Equipment Corp, 1977
- 9. Sony CassetteWalkman, 1979, $200 ($589 in 2009 dollars)Sony Discman, 1984iPod Shuffle, 2010, $50The richest boy in the world, 1971
- 10. Social media andcivic engagement
- 11. Technology has alreadychanged how we . . .Work (telecommuting, information economy . . .)Learn(Google, distance learning, digital libraries . . .)Play(booking travel, online auctions . . .)Do business (E-commerce, marketing, banking . . . )Communicate(Webinars, texting, tweets . . . )(And a lot of other things)
- 12. It’s also changingcivic engagement.
- 13. Source: Stephen Downes,Groups vs Networks: The Class Struggle Continues
- 14. Why Networks?Nature ofthe knower: humans are more like networksQuality of the knowledge: groups are limited by the capacity of the leaderNature of the knowledge: group knowledge is transmitted and simple (cause-effect, yes-no, etc) while network knowledge is emergent and complex- Stephen Downesimage: benedikt koehler | http://blog.metaroll.com
- 15. “Social media isa universe not a set of tools”John Haydon, http://inboundzombie.johnhaydon.com"Forest fires aren't spread by influential trees.”- Duncan Watts, Principal researcher, Yahoo! ResearchImage: jacobtyler.com
- 16. Social Mediaintegrates technology,socialinteractionand content,transforming peoplefrom content consumersinto content producers.Isn’t this alsothe goal ofcivic engagement? Image: jacobtyler.com
- 17. Social Media2/3 ofthe global population visit social networking sites100 million YouTube videos are viewed a day1,382% growth rate in twitter users between Jan.-Feb. 2009
- 18. 37% of theU.S Population!
- 19. Civic Engagement"Millennials whouse social networking sites for civic causes are also more civically engaged in their communities. Although we cannot conclude that belonging to social networking sites alone causes an increase in civic engagement, those who engage online come from diverse economic and educational backgrounds, illustrating the potential of technology in bridging traditional civic gaps. “www.ncoc.net"Strangely enough, digital technologies are forcing us to recognize the power of the collective and social."David Bollier, “The Commons as a New Sector of Value-Creation”http://www.onthecommons.org/content.php?id=1813
- 20. Maps, phones &mashups
- 21. Who has amobile phone?Is it Web enabled?Who texts more than they talk?
- 22. Number of peopleusing social network sites on mobile devices:July 2008: 6.4 millionJuly 2009: 18.3 millionhttp://blog.nielsen.com/nielsenwire/online_mobile/global-mobile-strategies-for-growth/
- 23. Image: http://thehalfpat.comA mash-upis a Web page or application that integrates complementary elements from two or more sources.http://blogs.zdnet.com/Hinchcliffe/?p=106
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- 29. Twitter users shareearly adopters symptomsNovember 12th, 2009 by Dhivya Subramanian and Taly WeissPEW Internet survey www.pewinternet.orgOne in every five Internet users are now on twitterSocial network Web site users also show higher twitter adoption ratesThose who connect to the internet via mobile devices are more likely to tweetMore Devices leads more active twitteringYounger internet users show rapid uptake of twitterhttp://www.trendsspotting.com/blog/?paged=2www.trendsspotting.com
- 30. 15 Innovative Usesfor twitter(That You Probably Haven’t Thought Of)By Kalena Jordan © 2008 http://www.sitepronews.com3) Live Webinars/Tutorials 9) Idea Sharing / Community Mind Mapping 10) Competitor Tracking 14) Live Presentation Aid
- 32. CHINA703 millionPeople's DailyOnlineINDIA471 millionhttp://techcrunchies.comAfrica Mobile Fact Book 2008http://www.publicsectormarketing.ca/ftp/Africa%20Mobile%20Fact%20Book%202008.pdf
- 33. A global networkof people using mobile technology for social impactTele-Doc (India)Nacer (Peru)CardioNet (Mexico)
- 34. StanBirdGeo-Historian Project, KentState Universityhttp://www.youtube.com/watch?v=EsPRpQfHYOY
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- 37. Imagine it; thendo it.
- 38. VideoYouTube has approximately150,000,000 videos
- 39. A flash mob(or flashmob) is a large group of people who assemble suddenly in a public place, perform an unusual action for a brief time, then quickly disperse. The term flash mob is generally applied only to gatherings organized via telecommunications, social media, or viral emails. Improv Everywhere: Best Buyhttp://www.youtube.com/watch?v=utkkXCF8ZVcJan./Feb. 2010CarrotMob: San FranciscoBuycotting socially responsible businesses
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- 43. Second Life isa virtual world that launched in June 23, 2003. A free Second Life Viewer enables its users, called Residents, to interact with each other through avatars. Residents can explore, meet other residents, socialize, participate in individual and group activities, and create and trade virtual property and services with one another, or travel throughout the world. Second Life is for people aged 18 and over, while Teen Second Life is for people aged 13 to 17.
- 44. http://cdce.wordpress.comA resource forsharing information on the study and practice of:the innovative use of emerging technologies to support civic engagement in higher educationservice-learning in online teaching Online peer reviewed journal
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- 47. Examples ofgood practice
- 48. Coordinated multi-institutionalor multi-course projects
- 49. What else?John HamerlinckAssociateDirectorMinnesota Campus Compactjohn@mncampuscompact.orgPhone: 651-603-5091Web: www.mncampuscompact.orgBlogs: http://mncompact.wordpress.comhttp://cdce.wordpress.comTwitter: mncompact
Editor's Notes
- #2 overview
- #9 An updated dog cartoon
- #10 1971 - eight years later 1979 Sony Walkman invented (CD 1984)The only way we’re going to be part of innovation is to encourage imagination and the development of types of enterprises that do not currently exist.
- #13 MCC is in the civic engagement and social change businessWe like to use this wheel to help folks identify the types of things they might do as an active community memberToday we will look at enhancing that wheel with THIS wheel
- #14 To take full advantage of social media technologies we need to try to take advantage of the value of networks. Education operates primarily in the group mode.
- #16 Maybe the most important thing to take away today
- #24 OMG it’s a classic example of bad PowerPoint slide design!Most useful social media technologies are not simply great tools out of the boxSome require MASH-UPs
- #25 Map mashups are probably most common and most familiarHow might we use them for civic engagement?
- #30 (Implications of data)Recent social change useIn Myanmar, thousands of monks took to the streets in pro-democracy demonstrations by communicating through twitter via their cell phones, leaving the military generals "caught in a rare dilemma," according to Reuters. It's a reminder of just how powerful social media has become for human rights and other issues.
- #31 Live Webinars/Tutorials - you could create a new Twitter account with protected updates and ask invitation-only participants to follow you. Then you could hold a closed webinar at a pre-arranged time using Twitter for delivery instead of expensive webinar solutions. Twitter allows you to live chat, post links, photos, videos, audio files and text so there is no need for any plug-ins. You could even use a Twitter buffer like Twuffer (http://twuffer.com/) to space out the content of the webinar via tweets over a specific timeframe.Idea Sharing / Community Mind Mapping - So this amazing business idea comes to you in the shower and you are busting to make it happen. But you want to be sure that your stroke of brilliance is fabulous and not folly. This is where your Twitter followers come in. Whether you tweet publicly or DM only your most trusted followers to keep it under wraps, you’ll get unbiased and practically instantaneous feedback on your big plans. Would you use it? Could it work? How much would you pay for it? What features should it have? Tapping into the combined brain power of your Twitter community is a great way to flesh out a business plan.Competitor Tracking - You can use Twitter to monitor the activities of your enemi... er competitors without alerting them. Simply create an anonymous Twitter account and start following them. If they bad-mouth your company, or tweet about a product that may threaten your market share, you’ll know immediately.14) Live Presentation Aid - Presenting at a conference or other event with Internet access from your laptop? You can tweet on the big screen to a) make a point b) elicit a response from Tweeps in the audience c) conduct live research d) gain instant feedback on a topic or question.
- #33 “leapfrog” technology 19th to 21st centuryWay more mobiles than computersPeople without addresses can have an identity in the portable digital worldCompanies that can wire money to mobile phones via paypal-type accounts
- #34 MobileActive reports on mobile solutions in the areas of: * Advocacy * Citizen Media * Democratic Participation * Disaster & Humanitarian Relief * Environment * Health * Livelihoods & Economic DevelopmentmHealthExamplesTele-Doc (India)Launched as a pilot project in 15 villages in India. TeleDoc provided handheld mobile phone devices to village health workers in India, permitting them to communicate with doctors who use a web application to help diagnose and prescribe for patients. The approximate cost of the entire TeleDoc process was 70 rupees (US$1.50) per consultation.Nacer (Peru)Nacer is a phone- and web- based information and communication system for maternal and child health that allows health professionals in remote locations to communicate and exchange critical health information between themselves, medical experts, and regional hospitals. All reported data is recorded in a central database, and is available to health officials in real-time for analysis and decision-making. Health workers in locations without Internet connectivity can access the system using any phone (satellite, fixed-line, mobile, or community pay phone).Cardionet (Mexico)Voxiva, along with ICS, has developed CardioNet, a solution in self-health care, health risk prevention, and adherence to prescribed treatments. Individuals complete a questionnaire asking them questions such as sex, age, weight, height, other health problems they have (i.e. diabetes or smoking) as well as blood pressure and cholesterol if known. Based on these answers, the individual is evaluated according to the standards set by the World Health Organization (WHO). From this assessment the individual begins receiving educational messages encouraging him/her to exercise and eat healthy. Examples of health foods and exercise are given to increase the messages effectiveness.
- #35 Stanford course on writing iPhone apps available for FREE at the iTunes storeStanBird, directed by Chase Mendenhall (Biology), an intergenerational, local volunteer team of citizen scientists and students will assist in the capture, color¬band marking, and release of the dense population of Western Scrub Jays on the Stanford campus and in surrounding areas. Students and community members will then track the population by submitting photos and observations of the marked birds via cell phone, email, Google maps, and a novel free Apple iPhone Application that automatically records information such as the date, time and GPS location of each photo or observation. The Geo-Historian project at Kent State University plans to put students to work creating multimedia content about historic sites. The technology behind this idea is a program that ties the information to a bar code. Then you could leave that bar code on, say, the memorial commemorating the 1970 Kent State shootings. Visitors could get access to the student-produced audio and video clips by scanning the bar code with their cell phone cameras.
- #39 The whole subject of video deserves its own sessionOne advantage of video over other social media is that it’s so easy to share. People can easily embed video on their site or in an email.Video can also provide a real face and a real voice to your work and effectively support evaluation of projects.
- #40 Marc Magee in his review of BETTER TOGETHER: Restoring the American Community by Robert D. Putnam and Lewis M. Feldstein"In their own ridiculous way, these flash mobs drive home a critical point: In the search for a revival of America's civic life, what people do in the public sphere is as important as the fact that they are doing it together."Socially responsible daily behavior is on the social change wheelCarrotmobbuycotting
- #42 Beastie Boys - The group’s latest concert movie, Awesome; I Fuckin’ Shot That!, was filmed by 50 fans wielding Hi8 cameras.Threadless.com - multi-million dollar company - t-shirts designed by Web site visitorsWhat are we trying to accomplish with campus-community partnerships? How can we ask LOTS of people to help us accomplish it?
- #44 Second Life relies on CROWDSOURCINGResidents of this popular online world put in more than 22,500 hours of “work” each day, stocking the virtual world with everything from ninja armor to giant tree houses.Recent Frontline program on PBS talked to IBM employees who held regular business meetings on second life
- #45 Center for Digital Civic Engagement just launched on Wednesday of this weekWho would like to be part of an ongoing conversation ?Who is willing to share knowledge, tools and resources?