Strengthening Competence of
Inhabitants: Collaboration
Between Library and Business

                    Kerli Gabriloviča
   Lattelecom Commercial Director, Member of the Board
5th fastest internet
           in the world

           Technology leader in
           the Baltic States

           About 3000 high-speed
           wireless Internet connection
           points or 1 to 500 inhabitants

           Training to residents and
           businesses


2   Strengthen Competence of Libraries by Collaboration with Business
But digital gap exists:
                                   •between people with access to
                                   ICT
                                   •and people in rural regions and
                                   with low income

                                   Libraries – the place to access
                                   internet for every 5th inhabitant


3   Strengthen Competence of Libraries by Collaboration with Business
The Project in Figures


815              libraries, covering
                 all territory
                                                       4000                                    computers +
                                                                                               software


About
                                                                                    Wireless in and


2000                          140hrs
                                                                                    near libraries
                                                                                    available, also
                                                                                     after working
Trained libraries staff            training course                                       hours



 4                         Strengthen Competence of Libraries by Collaboration with Business
Project "Library Comes to its User"

                                                                                                    Basic ICT skills


     To motivate public libraries to        To encourage libraries to                            Basic Internet skills
      provide the door-to-door ICT          develop their own training
    training to socially marginalized        programs tailored to the
                 groups                      specific needs of target                             E- services and e-
                                                      groups                                           banking


                                                                                                Communication tools

    To gain awareness of including             To promote e-services
     training in the library services         available on the Internet                           Electronic services
                   offer                                                                         provided by libraries




5                                       Strengthen Competence of Libraries by Collaboration with Business
Latvia, Go Connected at Libraries!
    Purpose - to educate society on wide range of opportunities provided via
    Internet, digital TV and electronic communication in age of information


                                                                                usage of self-service
      Internet connectivity      Lattelecom interactive
                                                                                    environment
              types                       TV
                                                                                   My Lattelecom


     Billing opportunities in        Lattelecom digital                      opportunities and usage
             Internet                  terrestrial TV                            of Apollo portal



    Funding for transportation of mobile                   Every training lab received a special
    computing labs were provided                           gift LCD TV set and TV installation



6                               Strengthen Competence of Libraries by Collaboration with Business
Win-Win Partnerships in Latvia
    State Institutions                             Private Sector




    Non-govermental
    Organizations




7                        Strengthen Competence of Libraries by Collaboration with Business
“I believe that                   “I learned how to                  “Now I can find


Results
                          computer skills                   pay my bills using                 information about
                          will help me to find              the Internet bank.”                my health problems
                          a job”                                                               on the internet.”




                                                                            22000
                                                                                Inhabitants consulted



                                                                                61%


                                                                                               26%
                                                                                                         9%
                                                                                Y2007          Y2009    Y2011

                                                                                         Non-users

    38% - found the job      73% use internet

8                          Strengthen Competence of Libraries by Collaboration with Business
Changing Role of Public Libraries
    Home Space                              Public Libraries                                               Work Space




          Brand              Free Access                       Environment                                 Network
      Trusted, well-known   To information technology,             Informal, safe,                Pan-European, community
                                cultural, education,               non-threatening                         based
                                 employment etc.




9                                      Strengthen Competence of Libraries by Collaboration with Business
Why Partnership with Libraries?
       Public image: Library – centre of social life and centre for
       searching and exchanging information

       High overall confidence to libraries among inhabitants
       Librarians – person of trust in local communities
       2nd most reliable source of information for inhabitants

       Partner`s appreciation of competent librarians and the
       significant role of libraries in educating society and distributing
       information


       Up-to-date ICT infrastructure in all public libraries
       throughout the country for improving everyone`s life
       ensuring access to information and e-services (815 libraries)

10                 Strengthen Competence of Libraries by Collaboration with Business
Strengthen Competence of
Libraries by Collaboration with
Business

                     Kerli Gabriloviča
    Lattelecom Commercial Director, Member of the Board

Kerli gabrilovica, commercial director and member of the board at lattelecom (lv)

  • 1.
    Strengthening Competence of Inhabitants:Collaboration Between Library and Business Kerli Gabriloviča Lattelecom Commercial Director, Member of the Board
  • 2.
    5th fastest internet in the world Technology leader in the Baltic States About 3000 high-speed wireless Internet connection points or 1 to 500 inhabitants Training to residents and businesses 2 Strengthen Competence of Libraries by Collaboration with Business
  • 3.
    But digital gapexists: •between people with access to ICT •and people in rural regions and with low income Libraries – the place to access internet for every 5th inhabitant 3 Strengthen Competence of Libraries by Collaboration with Business
  • 4.
    The Project inFigures 815 libraries, covering all territory 4000 computers + software About Wireless in and 2000 140hrs near libraries available, also after working Trained libraries staff training course hours 4 Strengthen Competence of Libraries by Collaboration with Business
  • 5.
    Project "Library Comesto its User" Basic ICT skills To motivate public libraries to To encourage libraries to Basic Internet skills provide the door-to-door ICT develop their own training training to socially marginalized programs tailored to the groups specific needs of target E- services and e- groups banking Communication tools To gain awareness of including To promote e-services training in the library services available on the Internet Electronic services offer provided by libraries 5 Strengthen Competence of Libraries by Collaboration with Business
  • 6.
    Latvia, Go Connectedat Libraries! Purpose - to educate society on wide range of opportunities provided via Internet, digital TV and electronic communication in age of information usage of self-service Internet connectivity Lattelecom interactive environment types TV My Lattelecom Billing opportunities in Lattelecom digital opportunities and usage Internet terrestrial TV of Apollo portal Funding for transportation of mobile Every training lab received a special computing labs were provided gift LCD TV set and TV installation 6 Strengthen Competence of Libraries by Collaboration with Business
  • 7.
    Win-Win Partnerships inLatvia State Institutions Private Sector Non-govermental Organizations 7 Strengthen Competence of Libraries by Collaboration with Business
  • 8.
    “I believe that “I learned how to “Now I can find Results computer skills pay my bills using information about will help me to find the Internet bank.” my health problems a job” on the internet.” 22000 Inhabitants consulted 61% 26% 9% Y2007 Y2009 Y2011 Non-users 38% - found the job 73% use internet 8 Strengthen Competence of Libraries by Collaboration with Business
  • 9.
    Changing Role ofPublic Libraries Home Space Public Libraries Work Space Brand Free Access Environment Network Trusted, well-known To information technology, Informal, safe, Pan-European, community cultural, education, non-threatening based employment etc. 9 Strengthen Competence of Libraries by Collaboration with Business
  • 10.
    Why Partnership withLibraries? Public image: Library – centre of social life and centre for searching and exchanging information High overall confidence to libraries among inhabitants Librarians – person of trust in local communities 2nd most reliable source of information for inhabitants Partner`s appreciation of competent librarians and the significant role of libraries in educating society and distributing information Up-to-date ICT infrastructure in all public libraries throughout the country for improving everyone`s life ensuring access to information and e-services (815 libraries) 10 Strengthen Competence of Libraries by Collaboration with Business
  • 11.
    Strengthen Competence of Librariesby Collaboration with Business Kerli Gabriloviča Lattelecom Commercial Director, Member of the Board

Editor's Notes

  • #3 3000 punkti + 874 bibliotēkas!! Uz nepilniem 2mil. iedzīvotājiem
  • #8 NPC – Money planning Centre – budget management – How to plan, save and increase money Inbox – internet use, social network; e-mail and communication; e-traveling and e-shopping Lursoft + Nice+LETA+ Letonika (tilde) – e-resources and data bases.