Kassi
Creating business opportunities from
an open source research project
Juho Makkonen
Share goods, favors and rides
in your organization!
RECYCLE
stuff you don’t need
Creative Commons Image by Jerry Bakewell | Flickr CC-BY http://www.flickr.com/photos/bakewell/16733886/
Creative Commons Image by Geishaboy500 | Flickr CC-BY http://www.flickr.com/photos/geishaboy500/100043823/
CO-USEstuff you don’t need every day
Creative Commons Image by Qole Pejorian | Flickr CC-BY http://www.flickr.com/photos/qole/2191345842/
ASK FOR
HELP
SHARE
A RIDEwhen going to work
Creative Commons Image by Boulter | Flickr CC-BY http://www.flickr.com/photos/boulter/
$+
$++
$++
+
$+
=
+
+
$+
=
+
+
EASY
TO
ASK
Kassi makes it
SUPER
SIMPLE
TO
USE
Kassi is
COMMUNITY
TRUSTOF
Kassi is a
LOCATION-
AWARE
Kassi is
FUN
Kassi is
GREAT
MEET
HELP
PEOPLE
PEOPLE
Creative Commons Image by Julie Willbrand| Flickr CC-BY http://www.flickr.com/photos/30413179@N04/2849431389/
ENVI
RON
MENT
SAVE THE
Creative Commons Image by woodleywonderworks | Flickr CC-BY http://www.flickr.com/photos/wwworks/440672445/
Creative Commons Image by Neal Fowler | Flickr CC-BY http://www.flickr.com/photos/31878512@N06/3490869804/d
MAKE
PEOPLE
HAPPY
4000
Over
users in Aalto University campus.
Check out the Aalto community at
aalto.kassi.eu
The Open Enterprise Model
The Open Enterprise Model
Code
The Open Enterprise Model
CodeData
The Open Enterprise Model
CodeData
Process
CODE
Creative Commons Image by Patrick Hoesly | Flickr CC-BY http://www.flickr.com/photos/zooboing/4335531915/
Since 1999
2003:
2003:
Now powers 10% of all websites
(with $10M+ in revenue)
22
A word on licenses
Creative Commons Image by William Warby | Flickr CC-BY http://www.flickr.com/photos/wwarby/4718237968/
DATA
The feedback loop
From the book The Lean Startup by Eric Ries
The feedback loop
From the book The Lean Startup by Eric Ries
RESEARCH
Process
27
27
27
27
FRANCHISE STRATEGY
FRANCHISE STRATEGY
FRANCHISE STRATEGY
FRANCHISE STRATEGY
FRANCHISE STRATEGY
Challenges in research collaboration
Challenges in research collaboration
1. User vs. researcher
Challenges in research collaboration
1. User vs. researcher
2. Data ownership
Challenges in research collaboration
1. User vs. researcher
2. Data ownership
3. Research is slow
Challenges in research collaboration
1. User vs. researcher
2. Data ownership
3. Research is slow
4. It takes time
Challenges in being open (source)
Challenges in being open (source)
1. Someone might steal your work
Challenges in being open (source)
1. Someone might steal your work
2. Vulnerabilities exposed
Challenges in being open (source)
1. Someone might steal your work
2. Vulnerabilities exposed
3. No surprise element
Challenges in being open (source)
1. Someone might steal your work
2. Vulnerabilities exposed
3. No surprise element
4. It takes time
The Open Enterprise Model
CodeData
Process
Thank you!
If you have any questions,
please contact me:
Juho Makkonen
juho@kassi.eu
+358 41 5022 683
@kusti on twitter

KASSI Open Source Research Project, OW2con11, Nov 24-25, Paris