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Journalism Ethics
COM 13500 Introduction to
      Journalism
Today’s Concepts

• Libel
• False Light
• Seven Deadly Sins
  of Journalism
• Journalistic Ethics
• SPJ Code of Ethics
“A newspaper‟s core business is integrity.
 News is not a product like a tire or a paper
 towel. It is what we journalists say it is. The
 reader has to believe. A newspaper‟s „brand‟
 is trust – trust in its judgment, its
 independence, its values. That‟s what
 remains constant. The news changes every
 day.”
                      -Richard Cohen, Columnist,
                      The Washington Post
Libel: Publication of a false statement that deliberately
      or carelessly damages someone’s reputation




                                            Harrower, p. 144
Invasions of Privacy: False Light
• “When you run a
  story, a photo, a
  headline, even a
  photo caption that
  portrays someone in
  an inaccurate way –
  as something he or
                        Caption: “Addicted to alcohol
  she is not.” –        and homeless…”
  Harrower p. 146
Seven Deadly Sins
1.   Deception: lying or
     misrepresenting yourself to
     obtain information.
                                                of Journalism
2.   Conflict of Interest: accepting
     gifts or favors from sources or
     promoting social and political
     causes.
3.   Bias: slanting a story by
     manipulating facts to sway
     readers’ opinions.
4.   Fabrication: manufacturing
     quotes or imaginary sources or
     writing anything you know to
     be untrue.
5.   Theft: obtaining information
     unlawfully or without a
     source’s permission.
6.   Burning a Source: deceiving or
     betraying the confidence of
     those who provide information
     for a story.
7.   Plagiarism: passing off
     someone else’s words or ideas
     as your own.

             Inside Reporting, Harrower p. 150-151
Code of Ethics: The Society of Professional Journalists




Why do ethics matter to reporters and news outlets?
Inside Reporting, Harrower p. 153
Journalism Ethics

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Journalism Ethics

  • 1. Journalism Ethics COM 13500 Introduction to Journalism
  • 2. Today’s Concepts • Libel • False Light • Seven Deadly Sins of Journalism • Journalistic Ethics • SPJ Code of Ethics
  • 3. “A newspaper‟s core business is integrity. News is not a product like a tire or a paper towel. It is what we journalists say it is. The reader has to believe. A newspaper‟s „brand‟ is trust – trust in its judgment, its independence, its values. That‟s what remains constant. The news changes every day.” -Richard Cohen, Columnist, The Washington Post
  • 4. Libel: Publication of a false statement that deliberately or carelessly damages someone’s reputation Harrower, p. 144
  • 5. Invasions of Privacy: False Light • “When you run a story, a photo, a headline, even a photo caption that portrays someone in an inaccurate way – as something he or Caption: “Addicted to alcohol she is not.” – and homeless…” Harrower p. 146
  • 6. Seven Deadly Sins 1. Deception: lying or misrepresenting yourself to obtain information. of Journalism 2. Conflict of Interest: accepting gifts or favors from sources or promoting social and political causes. 3. Bias: slanting a story by manipulating facts to sway readers’ opinions. 4. Fabrication: manufacturing quotes or imaginary sources or writing anything you know to be untrue. 5. Theft: obtaining information unlawfully or without a source’s permission. 6. Burning a Source: deceiving or betraying the confidence of those who provide information for a story. 7. Plagiarism: passing off someone else’s words or ideas as your own. Inside Reporting, Harrower p. 150-151
  • 7. Code of Ethics: The Society of Professional Journalists Why do ethics matter to reporters and news outlets? Inside Reporting, Harrower p. 153