The document is a resume for Joseph J. Crowley, summarizing his experience in marketing, client relationship management, business development, and event planning spanning over 25 years in the financial services industry. He held various roles with increasing responsibility at major financial institutions such as Schroders, Morgan Stanley, Ernst & Young, Bank of New York, and Citibank, among others. His experiences include developing marketing strategies, managing client relationships, launching new products and initiatives, and executing events.
Having 11 yrs of experience in real estate residential sales in twin cities of Hyderabad & Sec'bad. Achieving set sales targets.market research ,sales strategy depending on marketing conditions,maintain client data base, negotiating closings,PPT presentations to corp and kiosks activities.
Having 11 yrs of experience in real estate residential sales in twin cities of Hyderabad & Sec'bad. Achieving set sales targets.market research ,sales strategy depending on marketing conditions,maintain client data base, negotiating closings,PPT presentations to corp and kiosks activities.
The New York Chapter of the National Society of Hispanic MBAs Pre-Conference event at Fordham University on September 19, 2009.
This event designed to help attendees prepare for the 2009 National Conference & Career Expo, by reviewing interviewing skills, polishing personal marketing messages and providing constructive criticism on resume drafting techniques, featured workshops, mock interviews and panel discussions.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Digital Money Maker Club – von Gunnar Kessler digital.focsh890
Title One is a comprehensive examination of the impact of digital technologies on
modern society. In a world where technology continues to advance rapidly, this article delves into the nuances and complexities of the digital age, exploring Its implications across various sectors and aspects of life.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
1. Joseph J. Crowley 100 Garretson Ave. Bayonne NJ 07002
551.221.1104 jcsox1918@msn.com
SUMMARY
Marketing professional skilled in client relationship management, event planning and new business
development. Expertise in project management, new product development, client service and marketing.
Strategic thinker who combines excellent tactical problem solving and communications skills with
creativity with a focus on bottom line results.
PROFESSIONAL EXPERIENCE
Schroders Investment Management, New York, NY January 2008 – October 2015
Marketing Specialist
Developed investment strategy communications and market commentary for internal and external clients
and prospects. Formulated the strategic and tactical execution of the firm’s thought leadership content.
Lead in the redesign of the marketing collateral including product profiles, fact sheets, commentaries and
web content. Create and execute quarterly Newsletter. Responsible for monthly webinars, client
roundtables and other US corporate sponsored events.
◊ Executed the launch of US TalkingPoint, an external website housing the firm’s Thought
Leadership, creating a monthly roundup email campaign to drive up subscriptions.
◊ Organized client investment symposiums, developing agendas, program planning and creation of
all conference material.
◊ Created and executed regional specific email campaigns (fund updates, office visits and various
other marketing initiatives).
◊ Crafted specific PR messaging on major Firm announcements including product launches and
partnerships.
Morgan Stanley, New York, NY August 2006 – Nov 2007
Vice President, Morgan Stanley Investment Management
Marketing officer for the firm’s alternative investment products including hedge fund of funds, private
equity fund of funds and structured products. Responsible for creating standard material used for
marketing to prospects and consultants. Chief responsibilities include managing a team of three and
supervising the completion of request for proposals and request for information.
◊ Create standard response files across the firm’s alternative investment strategies.
◊ Edit and review all RFPs and RFIs prior to submission.
2. Joseph J. Crowley 100 Garretson Ave. Bayonne NJ 07002
551.221.1104 jcsox1918@msn.com
◊ Organized two client investment symposiums, developing agendas, program planning and
handling all conference details.
Ernst & Young, New York, NY May 2005 – May 2006
Assistant Director of Marketing, Financial Services Office, Asset Management Practice
Marketing manager for the firm’s asset management practices, including mutual funds, hedge funds and
private equity. Responsible for setting and executing the strategic marketing plans in support of new and
existing business. Chief responsibilities included the development of key industry and client events,
marketing tools, thought leadership communication pieces and press coverage.
The Bank of New York, New York, NY May 2002– May 2005
Vice President, BNY Asset Management, Marketing & Product Development
Marketed investment management products including alternative investments to plan sponsors,
investment consultants, internal and third party distribution channels. Combined extensive analytical and
client service experience with heavy portfolio manager interaction. Developed new investment products,
platforms and materials. Performed industry research and competitive analysis; worked with portfolio
managers to define and articulate investment philosophy and process. Worked with senior management
to prepare and execute internal and external industry events.
Merrill Lynch, Pierce, Fenner & Smith, Inc., Princeton, NJ April 2000 – March 2002
Vice President, Client Relationship Marketing & New Business, Merrill Lynch Direct
Managed partnerships with strategic marketing affiliates, agencies and vendors. Enhanced Merrill Lynch
Direct client relationship management. Participating member of the Business Development Team given
responsibility to create, design and implement aggressive marketing programs and products to acquire
Direct Division clients.
Muriel Siebert & Co., Inc., New York, NY March 1999 – March 2000
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3. Joseph J. Crowley 100 Garretson Ave. Bayonne NJ 07002
551.221.1104 jcsox1918@msn.com
Director of Marketing
Formulated marketing, public relations and advertising plans. Coordinated local, regional and national
advertising, client communications and industry events. Reported directly to Muriel Siebert, Chairwoman.
Performed strategic market analysis including company and product reviews, target market analysis,
attribution and comparative competitive analysis.
Citibank Global Asset Management, New York, NY 1995 – February 1999
Institutional Marketing Officer
Marketed investment management products to plan sponsors, investment consultants and internal
distribution channels. Combined extensive analytical and client service experience with heavy portfolio
manager interaction. Developed new institutional investment products. Performed industry research and
competitive analyses; worked with portfolio managers to define and articulate investment philosophy and
process to consultants and prospects.
Smith Barney, Inc., Greenwich Street Advisors, New York, NY 1990 – 1994
Head of Marketing Support, Asset Management
Headed marketing support for GSA’s institutional asset management activity. Responded to RFPs and
questionnaires in support of marketing and new business activities. Developed investment strategy
communications and market commentary for internal and external clients. Managed client service for
firm’s institutional portfolios; supervised production of quarterly newsletter and quarterly client profiles.
Bessemer Trust Company, New York, New York 1989
Client Service Representative
Provided service support to firm’s high net worth/institutional clients. Calculated return on investment for
individual portfolios. Prepared performance composites for equity and fixed income products, supplying
information to consultants on a quarterly basis.
Dean Witter Reynolds, Inc., New York, New York 1987 – 1989
Supervisor, Client Services
Identified and corrected security price discrepancies in client portfolios; worked with traders, brokers and
client reporting. Spearheaded implementation of improved pricing system.
EDUCATION
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4. Joseph J. Crowley 100 Garretson Ave. Bayonne NJ 07002
551.221.1104 jcsox1918@msn.com
M.B.A., Marketing Management, Pace University, New York, NY.
B.B.A., Business, Pace University, New York, NY.
AIMSE Marketing and Investment Management Program, The Wharton School, Philadelphia,
P.A.
Proficient in Microsoft Excel, Word and PowerPoint. Experience with Eloqua, Salesforce, SharePoint and
GoToWebinar. Excellent written and verbal communication skills. Hard working, self-starter, creative, well
organized and with the ability to work alone as well as with others across the entire corporate spectrum.
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