You've conducted Jobs To Be Done interviews and found a whole bunch of interesting nuggets -- now what? We're going to walk you through creating and analyzing surveys to see what you heard is (and isn't) experienced at scale. Qualitative, meet quantitative! We'll highlight common pitfalls and lessons we've learned along the way.
Business Model For Startups Company Powerpoint Presentation SlidesSlideTeam
The organization model is the core of any successful start-up and if you are looking for an amazing presentation on start-up then you are at right place. We present you our content ready business model for start-up company PowerPoint presentation slides that will help you scaling your firm. Using these start-up company framework PPT graphics, company owners can present their enterprise framework strategies to the potential stakeholders. This start-up pitching model PPT templates comprise of company goals, marketing plan, operations plan, strategic plan, entrepreneurship, strategic management, company offerings, project key financials, key to success, strategic positioning, new venture expenses, financial statements etc. This entrepreneurial venture PowerPoint presentation will be helpful for various topics like organizational structure pattern, firm model canvas for a new venture, business structure strategies, equity crowdfunding, venture capital, seed money, scalable business layout, entrepreneurial venture etc. Our venture capital presentation fully editable and designed by professionals. What are you waiting for? Quickly download this business model for start-up company PowerPoint templates. Our Business Model For Startups Company Powerpoint Presentation Slides are the abode of great ideas. They get a chance to flourish. https://bit.ly/3xoWjZ8
Action Point PPT Summary Infographic Template Business Analytics SlideTeam
This aptly crafted editable PPT deck contains fifteen slides. Our topic specific Action Point Ppt Summary Infographic Template Business Analytics presentation deck helps devise the topic with a clear approach. We offer a wide range of custom made slides with all sorts of relevant charts and graphs, overviews, topics subtopics templates, and analysis templates. Speculate, discuss, design or demonstrate all the underlying aspects with zero difficulty. This deck also consists creative and professional looking slides of all sorts to achieve the target of a presentation effectively. You can present it individually or as a team working in any company organization.
How to Make Products People Want: The Outcome-Driven Approach To InnovationJean-Francois Hector
Most digital innovations fail because teams lose sight of what customers really want to achieve.
Outcome-Driven Innovation is a powerful way of thinking that puts your customers’ needs at the centre of every conversation.
This simple method will give you the clarity you need to focus on the right opportunities and make better design decisions.
Business Model For Startups Company Powerpoint Presentation SlidesSlideTeam
The organization model is the core of any successful start-up and if you are looking for an amazing presentation on start-up then you are at right place. We present you our content ready business model for start-up company PowerPoint presentation slides that will help you scaling your firm. Using these start-up company framework PPT graphics, company owners can present their enterprise framework strategies to the potential stakeholders. This start-up pitching model PPT templates comprise of company goals, marketing plan, operations plan, strategic plan, entrepreneurship, strategic management, company offerings, project key financials, key to success, strategic positioning, new venture expenses, financial statements etc. This entrepreneurial venture PowerPoint presentation will be helpful for various topics like organizational structure pattern, firm model canvas for a new venture, business structure strategies, equity crowdfunding, venture capital, seed money, scalable business layout, entrepreneurial venture etc. Our venture capital presentation fully editable and designed by professionals. What are you waiting for? Quickly download this business model for start-up company PowerPoint templates. Our Business Model For Startups Company Powerpoint Presentation Slides are the abode of great ideas. They get a chance to flourish. https://bit.ly/3xoWjZ8
Action Point PPT Summary Infographic Template Business Analytics SlideTeam
This aptly crafted editable PPT deck contains fifteen slides. Our topic specific Action Point Ppt Summary Infographic Template Business Analytics presentation deck helps devise the topic with a clear approach. We offer a wide range of custom made slides with all sorts of relevant charts and graphs, overviews, topics subtopics templates, and analysis templates. Speculate, discuss, design or demonstrate all the underlying aspects with zero difficulty. This deck also consists creative and professional looking slides of all sorts to achieve the target of a presentation effectively. You can present it individually or as a team working in any company organization.
How to Make Products People Want: The Outcome-Driven Approach To InnovationJean-Francois Hector
Most digital innovations fail because teams lose sight of what customers really want to achieve.
Outcome-Driven Innovation is a powerful way of thinking that puts your customers’ needs at the centre of every conversation.
This simple method will give you the clarity you need to focus on the right opportunities and make better design decisions.
Getting started with Job to be Done researchFirmhouse
To build a successful new product or service you need to make something people will buy. Jobs to be Done help you to understand why people buy the products they do, and make something they will be willing to pay a premium price for. Learn how, at our Jobs to be Done workshop. We run our workshop monthly, more information: https://goo.gl/jvhnVM
This deck was presented on 28th January 2017 at Chiang Mai Startup Events. It covers questions such as "What is JTBD framework"? and "How does JTBD help businesses understand the WHY rather than the WHAT?" It is based on Tony Ulwick's presentation.
Start Up Business Proposal Powerpoint Presentation SlidesSlideTeam
Business proposal for any starts-up has its own importance and significance. One cannot go wrong when it comes down to a professional PPT presentation related to this. Creating a start-up proposal takes a lot of time, thought and energy, thus we have come up with these 80 slides content-ready Start Up Business Proposal Powerpoint Presentation Slides deck. That will provide you all the information for a leading startup proposal. This Startup Business plan presentation sample deck file include slides like executive summary for problem-solution-market-mission, market insights, what we offer, key financials, our strategic positioning, startup summary and expenses, management team, assets and liabilities statement, products and services, market analysis, industry snapshot, pricing strategy, competitor analysis, organizational structure, and much more. There are tons of strategies out there for business proposals but in our designs, we have compiled only the most effective ones for you. There are additional slides like market competition, plan and pricing, price determination factor, market size, our target market, and more slides for which you can utilize this business plan for startup PPT presentation. What are you waiting for? Download our sample business plan for startup company presentation slides and let audience see your proactive approach towards start-up proposal. Hammer away with our Start Up Business Proposal Powerpoint Presentation Slides. All the barriers will begin to crumble. https://bit.ly/2TR5yTD
Company Summary of Business a Plan PowerPoint Presentation SlidesSlideTeam
Presenting customized content ready Company Summary Of Business A Plan PowerPoint Presentation Slides. Company overview contains PPT graphics on executive summary, vision and mission, acquisition strategy plan, core values, company timeline, our team, organizational structure, members profile, geographical reach, services, mobile app showcase, export analysis, online marketing process, future projects, market share, competitive landscape, market attractiveness, income statement, balance sheet, key financial ratios, customer testimonials, Location contact us etc. The Company Profiling PPT template can be used to give a company overview to potential investors so that they can quickly and easily understand business, its products, and services. Business information presentation layout can also be used for topics such as business outline, business introduction, company overview, company snapshot, business introduction etc. This helps to present an in-depth overview of your organizational structure. Download company description PowerPoint template to introduce your company in an impressive manner. Give importance to ensuring equality with our Company Summary Of Business A Plan PowerPoint Presentation Slides. It helps handle any disparity.
Go-to-market strategy, positioning and viral growthLisa Enckell
Presentation during entrepreneurship week at Luleå University, Sweden on go to market strategies, positioning and viral growth. Examples and learnings from Wrapp, Clue and other startups.
Sales Decks for Founders - Founding Sales - December 2015 Peter Kazanjy
Presentation on "sales decks for founders" covering the best way to present your new technology product to a business-to-business buyer.
Presentation is an adaption of a chapter from Founding Sales (book on technology sales for founders and other first-time sellers): https://twitter.com/FoundingSales
Chapter excerpt here: http://firstround.com/review/building-your-best-sales-deck-starts-here/
How well do you know Facebook? Lots of marketers use the platform to promote their content and drive new business, but how good is your knowledge, really? Is Facebook advertising proving successful for you or your clients business? Facebook have made an incredible amount of changes to their advertising platform since 2004, creating a host of different options to target customers including – Lookalike audiences, Dark Posts and Retargeting ads.
As Facebook continues to evolve the advertising platform presents marketers with a huge amount of opportunity to provide contextual advertising for dream segments of their customers. In this slideshare we set out to chart the evolution of Facebook as an advertising giant and what the future may hold for it.
Aplplying Jobs To Be Done To UX StrategyJim Kalbach
Market disruption is happening at increasingly alarming rates. With so-called “big bang disruption” companies and entire markets can by obliterated in a short period of time. A key to survival is understanding the tasks customers are trying to accomplished: they “hire” our products and services to get a job done.
Jobs to be done (JTBD) is a growing field of study and increasingly seen as a source for business growth. Luckily, UX strategy is naturally close to jobs to be done. We have the skills and techniques to observe people in the context of the work and lives, and extract the tasks they are doing.
What’s more, tools and techniques in the UX canon already capture JTBD, such as mental model diagrams. But more importantly, JTBD point to clear opportunities for innovation—human centered innovation. The key is to find jobs that are most important to users, but are least satisfied. This is your opportunity space.
In this talk, I will outline jobs to be theory and show how it relevant to UX strategy. Through examples from my own work, I’ll show how to prioritize features and efforts in a way that has real impact.
Sales And Marketing Summary Annual Report Complete PowerPoint Deck With Slides SlideTeam
You need a sales and marketing summary annual report PowerPoint presentation? No worries. Here we have brought one pre built company annual report PPT sample for you. To help you out further here we have shared few tips to use our corporate annual report slide presentation. With help of this PowerPoint show you can easily brief your employees about importance, uses and objectives of annual report. Additionally, using our PPT model you can lay emphasis on the financial position, income statement, objectives and future directions of a company. Not finished yet, as PowerPoint slides used here supports to underline major company’s activities, achievements, auditor’s report and annual accounts of previous year. Good thing is that to present the crux of a sales and marketing summary we have included creative presentation slides likes our products services, world economic outlook, world sector growth, net fixed asset turnover and many more like these. In short, delivering a stunning company report PPT presentation is pretty easy. Just click and download to get started with your sales marketing and financial reporting. Appreciate intrepid approaches with our Sales And Marketing Summary Annual Report Complete Powerpoint Deck With Slides. Applaud efforts at being inventive.
Start Up Business Process And Strategy PowerPoint Presentation Slides SlideTeam
For start-ups, business planning is of the utmost importance. Our content-ready start up business process and strategy PowerPoint presentation slides will provide you all the information for a winning startup plan. Creating a business plan takes a lot of time, thought and effort, thus we have come up with our readymade corporate development PPT templates for you. These include market insights, key financials, startup expenses, management team, assets and liabilities statement, products and services, market analysis, pricing strategy, competitor analysis, organizational structure, and much more. There are tons of strategies out there but in our designs, we have compiled only the most popular ones for you. Few more topics for which you can utilize these visuals are corporate planning, growth, and pitch. Although researching and drafting your business plan may seem to be a gigantic task, download start up business process and strategy PowerPoint presentation to make it a piece of cake. With a library or thousands of choices we offer Start Up Business Process And Strategy PowerPoint Presentation Slides for every presentation. Browse until you find what you need to make your presentation perfect.
Revolutionizing JTBD Research: Evan Shore on AIJim Kalbach
Evan Shore, Senior Director of Product Management for Walmart Health & Wellness, shares his amazing exploration of using AI to assist in JTBD research.
Do you want to understand what causes people to purchase, adopt and re-purchase products and services? Do you want to increase the success rate of your innovation efforts? This presentation gives you an introduction to Jobs-To-Be-Done—a theory of the market that seeks to answer these questions and more.
To encourage professional development in the wider UX community, I have been an active contributor of The Washington D.C. Jobs to Be Done group. This is a presentation I gave during two separate JTBD sessions over the past 6 months which discusses survey design and common errors in the process of exploring user needs through survey design.
Getting started with Job to be Done researchFirmhouse
To build a successful new product or service you need to make something people will buy. Jobs to be Done help you to understand why people buy the products they do, and make something they will be willing to pay a premium price for. Learn how, at our Jobs to be Done workshop. We run our workshop monthly, more information: https://goo.gl/jvhnVM
This deck was presented on 28th January 2017 at Chiang Mai Startup Events. It covers questions such as "What is JTBD framework"? and "How does JTBD help businesses understand the WHY rather than the WHAT?" It is based on Tony Ulwick's presentation.
Start Up Business Proposal Powerpoint Presentation SlidesSlideTeam
Business proposal for any starts-up has its own importance and significance. One cannot go wrong when it comes down to a professional PPT presentation related to this. Creating a start-up proposal takes a lot of time, thought and energy, thus we have come up with these 80 slides content-ready Start Up Business Proposal Powerpoint Presentation Slides deck. That will provide you all the information for a leading startup proposal. This Startup Business plan presentation sample deck file include slides like executive summary for problem-solution-market-mission, market insights, what we offer, key financials, our strategic positioning, startup summary and expenses, management team, assets and liabilities statement, products and services, market analysis, industry snapshot, pricing strategy, competitor analysis, organizational structure, and much more. There are tons of strategies out there for business proposals but in our designs, we have compiled only the most effective ones for you. There are additional slides like market competition, plan and pricing, price determination factor, market size, our target market, and more slides for which you can utilize this business plan for startup PPT presentation. What are you waiting for? Download our sample business plan for startup company presentation slides and let audience see your proactive approach towards start-up proposal. Hammer away with our Start Up Business Proposal Powerpoint Presentation Slides. All the barriers will begin to crumble. https://bit.ly/2TR5yTD
Company Summary of Business a Plan PowerPoint Presentation SlidesSlideTeam
Presenting customized content ready Company Summary Of Business A Plan PowerPoint Presentation Slides. Company overview contains PPT graphics on executive summary, vision and mission, acquisition strategy plan, core values, company timeline, our team, organizational structure, members profile, geographical reach, services, mobile app showcase, export analysis, online marketing process, future projects, market share, competitive landscape, market attractiveness, income statement, balance sheet, key financial ratios, customer testimonials, Location contact us etc. The Company Profiling PPT template can be used to give a company overview to potential investors so that they can quickly and easily understand business, its products, and services. Business information presentation layout can also be used for topics such as business outline, business introduction, company overview, company snapshot, business introduction etc. This helps to present an in-depth overview of your organizational structure. Download company description PowerPoint template to introduce your company in an impressive manner. Give importance to ensuring equality with our Company Summary Of Business A Plan PowerPoint Presentation Slides. It helps handle any disparity.
Go-to-market strategy, positioning and viral growthLisa Enckell
Presentation during entrepreneurship week at Luleå University, Sweden on go to market strategies, positioning and viral growth. Examples and learnings from Wrapp, Clue and other startups.
Sales Decks for Founders - Founding Sales - December 2015 Peter Kazanjy
Presentation on "sales decks for founders" covering the best way to present your new technology product to a business-to-business buyer.
Presentation is an adaption of a chapter from Founding Sales (book on technology sales for founders and other first-time sellers): https://twitter.com/FoundingSales
Chapter excerpt here: http://firstround.com/review/building-your-best-sales-deck-starts-here/
How well do you know Facebook? Lots of marketers use the platform to promote their content and drive new business, but how good is your knowledge, really? Is Facebook advertising proving successful for you or your clients business? Facebook have made an incredible amount of changes to their advertising platform since 2004, creating a host of different options to target customers including – Lookalike audiences, Dark Posts and Retargeting ads.
As Facebook continues to evolve the advertising platform presents marketers with a huge amount of opportunity to provide contextual advertising for dream segments of their customers. In this slideshare we set out to chart the evolution of Facebook as an advertising giant and what the future may hold for it.
Aplplying Jobs To Be Done To UX StrategyJim Kalbach
Market disruption is happening at increasingly alarming rates. With so-called “big bang disruption” companies and entire markets can by obliterated in a short period of time. A key to survival is understanding the tasks customers are trying to accomplished: they “hire” our products and services to get a job done.
Jobs to be done (JTBD) is a growing field of study and increasingly seen as a source for business growth. Luckily, UX strategy is naturally close to jobs to be done. We have the skills and techniques to observe people in the context of the work and lives, and extract the tasks they are doing.
What’s more, tools and techniques in the UX canon already capture JTBD, such as mental model diagrams. But more importantly, JTBD point to clear opportunities for innovation—human centered innovation. The key is to find jobs that are most important to users, but are least satisfied. This is your opportunity space.
In this talk, I will outline jobs to be theory and show how it relevant to UX strategy. Through examples from my own work, I’ll show how to prioritize features and efforts in a way that has real impact.
Sales And Marketing Summary Annual Report Complete PowerPoint Deck With Slides SlideTeam
You need a sales and marketing summary annual report PowerPoint presentation? No worries. Here we have brought one pre built company annual report PPT sample for you. To help you out further here we have shared few tips to use our corporate annual report slide presentation. With help of this PowerPoint show you can easily brief your employees about importance, uses and objectives of annual report. Additionally, using our PPT model you can lay emphasis on the financial position, income statement, objectives and future directions of a company. Not finished yet, as PowerPoint slides used here supports to underline major company’s activities, achievements, auditor’s report and annual accounts of previous year. Good thing is that to present the crux of a sales and marketing summary we have included creative presentation slides likes our products services, world economic outlook, world sector growth, net fixed asset turnover and many more like these. In short, delivering a stunning company report PPT presentation is pretty easy. Just click and download to get started with your sales marketing and financial reporting. Appreciate intrepid approaches with our Sales And Marketing Summary Annual Report Complete Powerpoint Deck With Slides. Applaud efforts at being inventive.
Start Up Business Process And Strategy PowerPoint Presentation Slides SlideTeam
For start-ups, business planning is of the utmost importance. Our content-ready start up business process and strategy PowerPoint presentation slides will provide you all the information for a winning startup plan. Creating a business plan takes a lot of time, thought and effort, thus we have come up with our readymade corporate development PPT templates for you. These include market insights, key financials, startup expenses, management team, assets and liabilities statement, products and services, market analysis, pricing strategy, competitor analysis, organizational structure, and much more. There are tons of strategies out there but in our designs, we have compiled only the most popular ones for you. Few more topics for which you can utilize these visuals are corporate planning, growth, and pitch. Although researching and drafting your business plan may seem to be a gigantic task, download start up business process and strategy PowerPoint presentation to make it a piece of cake. With a library or thousands of choices we offer Start Up Business Process And Strategy PowerPoint Presentation Slides for every presentation. Browse until you find what you need to make your presentation perfect.
Revolutionizing JTBD Research: Evan Shore on AIJim Kalbach
Evan Shore, Senior Director of Product Management for Walmart Health & Wellness, shares his amazing exploration of using AI to assist in JTBD research.
Do you want to understand what causes people to purchase, adopt and re-purchase products and services? Do you want to increase the success rate of your innovation efforts? This presentation gives you an introduction to Jobs-To-Be-Done—a theory of the market that seeks to answer these questions and more.
To encourage professional development in the wider UX community, I have been an active contributor of The Washington D.C. Jobs to Be Done group. This is a presentation I gave during two separate JTBD sessions over the past 6 months which discusses survey design and common errors in the process of exploring user needs through survey design.
How to Use Feedback and Online Surveys to Drive ActionThe URL Dr.
What do your customers and prospects really think about your business or organization? Do you know? Do you care? You should. What you don’t know could be impacting your sales and donations.
Asking for and getting feedback from your customers or supporters through the use of online Surveys, Polls, or Reviews, can not only be an eye opening experience, it can be a profitable one. This Power Point will reveal simple but highly effective best practices and considerations for how to build a survey that allows you to gather valuable insights and suggestions from your audience.
This presentation covers:
How to set survey objectives
The importance of listening
Developing good questions
Knowing the difference between too much and not enough
When to survey
Who to survey
What to do with the results
Learn great new strategies to help you get insightful and important information from your customers, donors, clients, or supporters about what they really want and need from your business or organization.
View the webinar version of this presentation at: http://www.prescriptionsforonlinesuccess.com/portfolio-item/feedback-surveys-webinar/
Human-Centred Design and Experimentation for Impact — SIMNA Breakfast WorkshopJulia Birks
This workshop explored how human centred design and experimentation can help organisations and individuals understand peoples' needs in order to deliver the impact through services and products.
Workshop aims:
• Demystify and share best-practice on human-centred design and experimentation
• Give hands-on experience in gathering qualitative insights to understand what drives people to behave the way they do
• Show how using an experimentation framework creates rigour in what you deliver to your beneficiaries
• Show how to interrogate the value of a “professional hunch”
• Provide insight into effectively measuring the impact you’re having by choosing the right metrics
• Show how lean experiments can help to get you started, rather than getting overwhelmed by the enormity of a problem
This workshop presentation was given by Julia Birks (Strategic Design Lead) and Dave Calleja (Experimentation Specialised and Associate Design Director) at Isobar for a Social Impact Measurement Network Australia breakfast on 27 September, 2018. Get in touch with Julia and Dave on LinkedIn or Twitter.
Feedback & Surveys - How to use the Constant Contact Toolkit Part 2Frithjof Petscheleit
Take Marketing To the Next Level with the Constant Contact Toolkit
Finally, with a single login you can engage and grow your audience in all the places that matter: the inbox, mobile, social media, and the web. The Constant Contact Toolkit has beautiful, customizable templates to create your campaign fast. Integrated contact management and real-time reporting insights help you see results with each campaign.
This webinar series introduces all the awesome new Constant Contact tools. With one click you can sign up and take part in all free sessions.
Newsletters and Announcements
Surveys and Feedback
Event Promo & Registration
Deals and Promotions
Auto responders
On Wednesday, March 2, 2011, Michael A. Meczka, President of Meczka Marketing/Research/Consulting, Inc., spoke to my UCSB Extension class "Marketing Research and Strategic Applications (BUSAD X409.25). His presentation provided an extensive overview of all facets of marketing research, including personal examples and stories from Mr. Meczka's more than 30 years in the industry. For more about Meczka Marketing/Research/Consulting, Inc. please visit http://www.mmrcinc.com and for more about my UCSB Extension classes please visit http://ucsb.generative.com.
In this presentation, part of Multiplicity's ongoing speaker series about Launching and Growing: Your First 100 Customers, AskingCanadians Vice President Raj Manocha focuses on how insights can help companies better understand their customers and what’s important to them. The presentation highlights the role insights can play in innovation, cost effective ways for start-ups to collect insights and how research can make you a thought leader.
How confronting cognitive biases can help us do better user research.
Often it is non-researchers doing UX research with constrains of time/resources and quantity is prioritized over quality.
But recognizing some of the key cognitive biases can help us get more out of less. This presentation talks about biases, gives examples and suggests ways to avoid these biases.
We have big questions. Why did they buy, join or donate? What challenges do they face and why? How does this problem feel to them and what are they doing about it? Why are they loyal?
Surveys are cheap, fast and easy. When we have questions we tend to turn to surveys first. Surveys, however, can not answer the questions we really need answered.
Demystify customer research, member research and donor research. Learn why surveys don't work but other methods do. Understand the 6 methods for getting your questions answered and what each method does well and not so well. See the 4 steps for conducting research.
Research can answer your toughest questions. Find out how.
General Customer Experience Perspective Survey for The Alley Luj.docxshericehewat
General Customer Experience Perspective Survey for The Alley Lujiaoxiang
Dear respondents,
Thank you for agreeing to participate in this survey. I am a Master student from University of Technology Sydney. The data gained from this survey will be only as part of business project assignment. We promise that all the responses collected by this survey will be satirically confidential.
The purpose of this survey is to understand deeper Australian college students’ shopping experience and their attitudes toward bubble tea brands and their products. Based on those information, The Alley can provide better shopping experience and more various products in Australia in the future.
We appreciate your time to finish the survey and wish the best for you.
1. Have you tried any Bubble tea beverage?
A. Yes
B. No
2. How often do you drink bubble tea?
A. Occasionally
B. Once a day
C. Once every 2 weeks
D. Once every week
E. More than once a day
F. Never
3. Do you know The Alley Lujiaoxiang?
A. Yes
B. No
4. Which of the following Bubble Tea Brand have you consumed in Australia (can select more than one choice)?
A. Chatime
B. Coco
C. No fail
D. The Alley
E. ShareTea
F. Gongcha
5. Which factors could influence your decision when you choose bubble tea brand?
A. Social Media opinion
B. Recommendations from friends
C. Brand reputation
D. Package
6. What is your perception of the following bubble tea brands in regards of Quality? Rate every brand in all the attributes from 1 to 5. (1 = least preferred and 5 = most preferred)
Least Preferred
Chatime
Coco
No fail
TheAlley
ShareTea
Gongcha
1
2
3
4
5
Most Preferred
7. What is your perception of the following bubble tea brands in regards of Price? Rate every brand in all the attributes from 1 to 5. (1 = least preferred and 5 = most preferred)
Least Preferred
Chatime
Coco
No fail
TheAlley
ShareTea
Gongcha
1
2
3
4
5
Most Preferred
8. What is your perception of the following bubble tea brands in regards of Variety of Choice? Rate every brand from 1 to 5. (1 = least preferred and 5 = most preferred)
Least Preferred
Chatime
Coco
No fail
TheAlley
ShareTea
Gongcha
1
2
3
4
5
Most Preferred
9. What is your perception of the following bubble tea brands in regards of Availability? Rate every brand from 1 to 5. (1 = least preferred and 5 = most preferred)
Least Preferred
Chatime
Coco
No fail
TheAlley
ShareTea
Gongcha
1
2
3
4
5
Most Preferred
10. How do you rate following statements about The Alley?
Strongly Disagree
1
2
3
4
5
Strongly agree
I have enough variety to choose from The Alley.
The Alley can satisfy my needs when I want to adjust topping or any ingredients (e.g. Sugar, ice, filling base).
I can order The Alley’s product conveniently no matter where am I.
The product of The Alley is value for money.
I choose The Alley because it can provide unique products that other brands cannot.
I don't need to wait a long time to pick up my order.
The customer service ...
Qualitative vs quantitative survey questionsPollfish
Quantitative survey questions help get answers to specific, numbers-based questions. As such, they are much easier to use in presentations, providing broad insights and in mobile survey environments. Qualitative data gives a deeper look at the respondent, providing context for emerging trends, customer behaviors and more. Learn the differences with this presentation!
Stay connected to your customers using online surveys. A well-crafted survey will engage users, provide the feedback you need and show your customers that you value them.
No matter the industry or reason, there is an online survey for you. This guide will cover:
Reasons For Conducting Surveys
Best Practices
How To Best Design A Survey
Analyzing Those Juicy Results
Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
This study examines cattle rearing in urban and rural settings, focusing on milk production and consumption. By exploring a case in Ahmedabad, it highlights the challenges and processes in dairy farming across different environments, emphasising the need for sustainable practices and the essential role of milk in daily consumption.
Book Formatting: Quality Control Checks for DesignersConfidence Ago
This presentation was made to help designers who work in publishing houses or format books for printing ensure quality.
Quality control is vital to every industry. This is why every department in a company need create a method they use in ensuring quality. This, perhaps, will not only improve the quality of products and bring errors to the barest minimum, but take it to a near perfect finish.
It is beyond a moot point that a good book will somewhat be judged by its cover, but the content of the book remains king. No matter how beautiful the cover, if the quality of writing or presentation is off, that will be a reason for readers not to come back to the book or recommend it.
So, this presentation points designers to some important things that may be missed by an editor that they could eventually discover and call the attention of the editor.
White wonder, Work developed by Eva TschoppMansi Shah
White Wonder by Eva Tschopp
A tale about our culture around the use of fertilizers and pesticides visiting small farms around Ahmedabad in Matar and Shilaj.
Connect Conference 2022: Passive House - Economic and Environmental Solution...TE Studio
Passive House: The Economic and Environmental Solution for Sustainable Real Estate. Lecture by Tim Eian of TE Studio Passive House Design in November 2022 in Minneapolis.
- The Built Environment
- Let's imagine the perfect building
- The Passive House standard
- Why Passive House targets
- Clean Energy Plans?!
- How does Passive House compare and fit in?
- The business case for Passive House real estate
- Tools to quantify the value of Passive House
- What can I do?
- Resources
Technoblade The Legacy of a Minecraft Legend.Techno Merch
Technoblade, born Alex on June 1, 1999, was a legendary Minecraft YouTuber known for his sharp wit and exceptional PvP skills. Starting his channel in 2013, he gained nearly 11 million subscribers. His private battle with metastatic sarcoma ended in June 2022, but his enduring legacy continues to inspire millions.
Can AI do good? at 'offtheCanvas' India HCI preludeAlan Dix
Invited talk at 'offtheCanvas' IndiaHCI prelude, 29th June 2024.
https://www.alandix.com/academic/talks/offtheCanvas-IndiaHCI2024/
The world is being changed fundamentally by AI and we are constantly faced with newspaper headlines about its harmful effects. However, there is also the potential to both ameliorate theses harms and use the new abilities of AI to transform society for the good. Can you make the difference?
50. WHAT IS WRONG WITH THIS QUESTION?
SOURCE: https://measuringu.com/left-side-bias/
Knowing that the population of the
U.S. is 316 million, what is the
population of Canada?
54. IMPACT OF STRONG LANGUAGE
SOURCE: https://measuringu.com/extreme-items/
I think this is one of my all-time favorite websites.
I never want to use the website again.
55. IMPACT OF STRONG LANGUAGE
SOURCE: https://measuringu.com/extreme-items/
• User Experience Professional
Association Website (N=60)
• 95% confidence level
63. SEVEN! (95% Confidence)
SOURCE: (Nunnally 1978).
https://measuringu.com/scale-points/
2.5% of 858 responses
users provided
responses between the
points.,
0% of 840 responses
users provided
responses between the
points.
Finstad, 2010
64. WHAT’S
WRONG WITH
THESE
QUESTIONS?
What was your total family income
from all sources in 2013?
Do you support or oppose making
immigration into the United States
difficult?
What is your favorite sport to watch on
television?
(If employed) Does your employer
provide you with health insurance?
68. Keeping track of my stock ideas
Investing advice based on a potential market theme (e.g., Artificial Intelligence,
eSports, Personalized Medicine)
Compare my holdings to a recommended investment allocation
Figuring out the best time to buy a stock
69. SURVEY
• Market Pass Members
(N=253)
• 6.6% response rate
• Satisfaction &
Importance Survey
• Usage of site features
• Demographics
• Misc. Questions Based
on findings from
interviews/Operating
Hypotheses
80. THE GOOD
1. Keeping track of my
stock ideas
2. Investing advice based
on a potential market
theme (e.g., Artificial
Intelligence, eSports, etc.)
8. Finding stocks I believe
in
81. THE OPPORTUNITY
5. Understanding how
much money I am getting
from my investment each
month
6. Figuring out the best
time to buy a stock
9. Determining the best
time to sell a stock
10. Learning how to invest
82. NEXT STEPS
• Evaluate Scalability of Findings
• Determine Future Priorities
• Identify Surprises and Outliers
• Rinse/Repeat
• Frequency vs. Pain
• Focused Job Interviews
• More iterations for addressing those jobs
83. YOUR NEXT STEPS
What jobs do you think would scale? Which ones would you want
to survey?
How could you use this in your work?
Reflection Questions
What biases will you need to control for in your questions?
How can you minimize survey error?
Editor's Notes
affordable, scalable, speedy
Good at measuring attitudes, opinions, beliefs, values, behaviors, factual items, and perceptions
quantitative people like them
Multiple people can conduct a survey without affecting the validity or reliability of the results
Provides baselines over time
Anonymity/confidentiality for users
You can ask a lot of questions
OK at measuring behaviors
patterns, frequency, ease and success of use
user needs, expectations, perspectives, priorities and preferences
user satisfaction with collections and services
shifts in user attitudes and opinions
relevance of collections and services to user needs
trends (by repetition over time).
HUFF POST – some wise guy had feminism students signing away their suffrage/Daily Show
Multiple people can conduct a survey without affecting the validity or reliability of the results
Provides baselines over time
Anonymity/confidentiality for users
You can ask a lot of questions
OK at measuring behaviors
patterns, frequency, ease and success of use
user needs, expectations, perspectives, priorities and preferences
user satisfaction with collections and services
shifts in user attitudes and opinions
relevance of collections and services to user needs
trends (by repetition over time).
Multiple people can conduct a survey without affecting the validity or reliability of the results
Provides baselines over time
Anonymity/confidentiality for users
You can ask a lot of questions
OK at measuring behaviors
patterns, frequency, ease and success of use
user needs, expectations, perspectives, priorities and preferences
user satisfaction with collections and services
shifts in user attitudes and opinions
relevance of collections and services to user needs
trends (by repetition over time).
Anonymity/confidentiality for users
You can ask a lot of questions
OK at measuring behaviors
patterns, frequency, ease and success of use
user needs, expectations, perspectives, priorities and preferences
user satisfaction with collections and services
shifts in user attitudes and opinions
relevance of collections and services to user needs
trends (by repetition over time).
Anonymity/confidentiality for users
You can ask a lot of questions
Disadvantages - what they aren’t so good at (5 minutes)
Difficult to measure attitude changes over time (unless designed that way)
Example: Conducting a survey right after a massive organizational restructure
Aspirational Responses/Dishonesty
May not feel encouraged to provide accurate, honest answers (social bias)
May not feel comfortable providing answers that present themselves in an unfavorable manor
Users may not have realistic perceptions of our behaviors
Many argue that surveys are inadequate at capturing emotions, feelings and behaviors
No ways to tell how truthful a respondent is being
Differences in Understanding and Interpreting Questions
Understanding Questions
Subjectivity of Respondent
Who in here is someone who never gives an establishment a 10? Maybe you give them a 9.4 or a 9.5, but never a ten?
Subjectivity of the Researcher/Analyst
Ways to mitigate
Need to get a representative sample
Ways to encourage users to participate
Disadvantages - what they aren’t so good at (5 minutes)
Difficult to measure attitude changes over time (unless designed that way)
Example: Conducting a survey right after a massive organizational restructure
Aspirational Responses/Dishonesty
May not feel encouraged to provide accurate, honest answers (social bias)
May not feel comfortable providing answers that present themselves in an unfavorable manor
Users may not have realistic perceptions of our behaviors
Many argue that surveys are inadequate at capturing emotions, feelings and behaviors
No ways to tell how truthful a respondent is being
Differences in Understanding and Interpreting Questions
Understanding Questions
Subjectivity of Respondent
Who in here is someone who never gives an establishment a 10? Maybe you give them a 9.4 or a 9.5, but never a ten?
Subjectivity of the Researcher/Analyst
Ways to mitigate
Need to get a representative sample
Ways to encourage users to participate
Disadvantages - what they aren’t so good at (5 minutes)
Difficult to measure attitude changes over time (unless designed that way)
Example: Conducting a survey right after a massive organizational restructure
Aspirational Responses/Dishonesty
May not feel encouraged to provide accurate, honest answers (social bias)
May not feel comfortable providing answers that present themselves in an unfavorable manor
Users may not have realistic perceptions of our behaviors
Many argue that surveys are inadequate at capturing emotions, feelings and behaviors
No ways to tell how truthful a respondent is being
Differences in Understanding and Interpreting Questions
Understanding Questions
Subjectivity of Respondent
Who in here is someone who never gives an establishment a 10? Maybe you give them a 9.4 or a 9.5, but never a ten?
Subjectivity of the Researcher/Analyst
Ways to mitigate
Need to get a representative sample
Ways to encourage users to participate
Disadvantages - what they aren’t so good at (5 minutes)
Difficult to measure attitude changes over time (unless designed that way)
Example: Conducting a survey right after a massive organizational restructure
Aspirational Responses/Dishonesty
May not feel encouraged to provide accurate, honest answers (social bias)
May not feel comfortable providing answers that present themselves in an unfavorable manor
Users may not have realistic perceptions of our behaviors
Many argue that surveys are inadequate at capturing emotions, feelings and behaviors
No ways to tell how truthful a respondent is being
Differences in Understanding and Interpreting Questions
Understanding Questions
Subjectivity of Respondent
Who in here is someone who never gives an establishment a 10? Maybe you give them a 9.4 or a 9.5, but never a ten?
Subjectivity of the Researcher/Analyst
Ways to mitigate
Need to get a representative sample
Ways to encourage users to participate
Disadvantages - what they aren’t so good at (5 minutes)
Difficult to measure attitude changes over time (unless designed that way)
Example: Conducting a survey right after a massive organizational restructure
Aspirational Responses/Dishonesty
May not feel encouraged to provide accurate, honest answers (social bias)
May not feel comfortable providing answers that present themselves in an unfavorable manor
Users may not have realistic perceptions of our behaviors
Many argue that surveys are inadequate at capturing emotions, feelings and behaviors
No ways to tell how truthful a respondent is being
Differences in Understanding and Interpreting Questions
Understanding Questions
Subjectivity of Respondent
Who in here is someone who never gives an establishment a 10? Maybe you give them a 9.4 or a 9.5, but never a ten?
Subjectivity of the Researcher/Analyst
Ways to mitigate
Need to get a representative sample
Ways to encourage users to participate
Coverage error is when the list from which sample members are drawn does not accurately represent the population on the characteristic(s) one wants to estimate with the survey. Coverage error is the difference between the estimate produced when the list is inaccurate and what would have been produced with an accurate list.
If you herd had way more brown goats then what was sampled, that would be coverage error.
Coverage error is another important source of variability in survey statistics; it is the degree to which statistics are off due to the fact that the sample used does not properly represent the underlying population being measured.
Response rate is only an indirect indicator of survey quality.
Error occurs when the characteristics of those who chose to respond different from those who chose not to respond in a way that is relevant to the survey results.
Favorable environment example – If those who have positive views of the environment are the only ones who responded, than the sample would be biased because of the non-response error. [take something questionable – like a big mac burger or something]
HIV testing example with 84% response rate with remarkably low levels of HIV. Later learned that those who participated did not report behaviors that would be consistent with the contraction of HIV.
At the Motley Fool we look for at least a 10-15% response rate for external surveys. Internal surveys typically hit 30-40% response rates
ne early example of a finding was reported by Visser, Krosnick, Marquette and Curtin (1996) who showed that surveys with lower response rates (near 20%) yielded more accurate measurements than did surveys with higher response rates (near 60 or 70%).[3] In another study, Keeter et al. (2006) compared results of a 5-day survey employing the Pew Research Center’s usual methodology (with a 25% response rate) with results from a more rigorous survey conducted over a much longer field period and achieving a higher response rate of 50%. In 77 out of 84 comparisons, the two surveys yielded results that were statistically indistinguishable. Among the items that manifested significant differences across the two surveys, the differences in proportions of people giving a particular answer ranged from 4 percentage points to 8 percentage points.[4]
How many of you are familiar with statistics?
When you send out a survey you likely won’t want to send it out to your whole file. Sampling error is the difference between the population you survey and the actual population.
Measurement error occurs when respondents are unwilling or unable to provide accurate answers. This can be due to poor question design, survey mode effects, or data collection mistakes.
Good examples could be:
Socially deviant or illegal behaviors
Cannot answer because the words are not understood or phrases are confusing
Question structure may encourage certain answers when another would not. For example, items that ask respondents to check all that apply tend to result in fewer selections as opposed to those who ask for explicit positive or negative answers
Question order could impact measurement error
Fun fact: scalar questions are likely to be answered differently in visual versus aural survey
Assuming prior knowledge or understanding
To what extent to you agree or disagree that there are enough arts and cultural activities in your local area? [1- strongly disagree- 5 strongly agree]
To what extent to you agree or disagree that there are enough arts and cultural activities in your local area? By ‘local area’ we mean within a 10 minute drive of your home? [1- strongly disagree- 5 strongly agree]
Assuming prior knowledge or understanding
To what extent to you agree or disagree that there are enough arts and cultural activities in your local area? [1- strongly disagree- 5 strongly agree]
To what extent to you agree or disagree that there are enough arts and cultural activities in your local area? By ‘local area’ we mean within a 10 minute drive of your home? [1- strongly disagree- 5 strongly agree]
Asking two questions in one:
A double-barreled question is a one that has more than one question embedded within it. Participants may answer one but not both, or may disagree with part or all of the question.
Double-barreled question: Do you agree that campus parking is a problem and that the administration should be working diligently on a solution?
Revised question: Is campus parking a problem? (If the participant responds yes): Should the administration be responsible for solving this problem?
Asking two questions in one:
A double-barreled question is a one that has more than one question embedded within it. Participants may answer one but not both, or may disagree with part or all of the question.
Double-barreled question: Do you agree that campus parking is a problem and that the administration should be working diligently on a solution?
Revised question: Is campus parking a problem? (If the participant responds yes): Should the administration be responsible for solving this problem?
Asking two questions in one:
A double-barreled question is a one that has more than one question embedded within it. Participants may answer one but not both, or may disagree with part or all of the question.
Double-barreled question: Do you agree that campus parking is a problem and that the administration should be working diligently on a solution?
Revised question: Is campus parking a problem? (If the participant responds yes): Should the administration be responsible for solving this problem?
Bad Question: How short was Napoleon?
The word “short” immediately brings images to the mind of the respondent. If the question is rewritten to be neutral-sounding, it can eliminate the leading bias.
Good Question: How would you describe Napoleon’s height?
Starting with demographics
Asking two questions in one
Bad Question: How short was Napoleon?
The word “short” immediately brings images to the mind of the respondent. If the question is rewritten to be neutral-sounding, it can eliminate the leading bias.
Good Question: How would you describe Napoleon’s height?
Starting with demographics
Asking two questions in one
Bad Question: How short was Napoleon?
The word “short” immediately brings images to the mind of the respondent. If the question is rewritten to be neutral-sounding, it can eliminate the leading bias.
Good Question: How would you describe Napoleon’s height?
Inadequate response options
Example: How long have you been working in this job? [1-2 years, 2-5 years, 5 or more years]
Alternative: How long have you been working in this job? [Less than a year, 1-2 years, 2-5 years, 5 or more years].
[Less than a year, 1-2 years, 2-5 years, 5 or more years].
Using negative question wording
Negative question wording make respondents do a double take when trying to respond. They usually include the word ‘not’ in the question itself, then they ask respondents to agree or disagree with the position or statement. Designing your survey questions in positive language gives you one less source of error and bias to worry about, and that’s not a bad thing!
Example: Do you agree or disagree that KFC’s Double Down Sandwich is not a healthy option for our growing children? [Agree/ Disagree/ Don’t know]
Alternative: Do you think the arts are recognized as a valuable tool in helping to strengthen communities? [Yes/ No/ Don’t know]
Using negative question wording
Negative question wording make respondents do a double take when trying to respond. They usually include the word ‘not’ in the question itself, then they ask respondents to agree or disagree with the position or statement. Designing your survey questions in positive language gives you one less source of error and bias to worry about, and that’s not a bad thing!
Example: Do you agree or disagree that KFC’s Double Down Sandwich is not a healthy option for our growing children? [Agree/ Disagree/ Don’t know]
Alternative: Do you think the arts are recognized as a valuable tool in helping to strengthen communities? [Yes/ No/ Don’t know]
Example 2.7. Anchoring
Consider two different wordings for a particular question:
Wording 1: Knowing that the population of the U.S. is 316 million, what is the population of Canada?
Wording 2: Knowing that the population of Australia is 23 million, what is the population of Canada?
This survey was conducted in Stat 100 classes where both wordings of the question were randomly distributed. The students did not know that there were two versions of this question so each only answered the question that they received. The results for this survey are found in Figure 2.4.
Figure 2.4. STAT 100 Survey Results
As you can see, the students were influenced by the wording of the question that they were asked to answer. People's perceptions can be severely distorted when they are provided with a reference point or an anchor. People tend to say close to the anchor because of either having limited knowledge about the topic or being distracted by the anchor. You should also consider the following three points:
The sample sizes were large enough to detect a difference in the two groups
Canada's population is about 35 million
The anchor might be less distracting if the following wording were used: "What is the population of Canada, when knowing that the population of the U.S. is 316 million?" but it is best to leave out the anchoring statement altogether.
Using negative question wording
Negative question wording make respondents do a double take when trying to respond. They usually include the word ‘not’ in the question itself, then they ask respondents to agree or disagree with the position or statement. Designing your survey questions in positive language gives you one less source of error and bias to worry about, and that’s not a bad thing!
Example: Do you agree or disagree that KFC’s Double Down Sandwich is not a healthy option for our growing children? [Agree/ Disagree/ Don’t know]
Alternative: Do you think the arts are recognized as a valuable tool in helping to strengthen communities? [Yes/ No/ Don’t know]
Using negative question wording
Negative question wording make respondents do a double take when trying to respond. They usually include the word ‘not’ in the question itself, then they ask respondents to agree or disagree with the position or statement. Designing your survey questions in positive language gives you one less source of error and bias to worry about, and that’s not a bad thing!
Example: Do you agree or disagree that KFC’s Double Down Sandwich is not a healthy option for our growing children? [Agree/ Disagree/ Don’t know]
Alternative: Do you think the arts are recognized as a valuable tool in helping to strengthen communities? [Yes/ No/ Don’t know]
User Experience Professional Association Website (N=60)
95% confidence level
People adjust to the wording and disagree. They tend to adjust for the language being used.
Additional work is needed, but it suggests you may want to be careful how you use language in your surveys or else encounter this type of bias.
Too many open-ended questions
The short answer is that 7-point scales are a little better than 5-points—but not by much. The psychometric literature suggests that having more scale points is better but there is a diminishing return after around 11 points (Nunnally 1978). Having seven points tends to be a good balance between having enough points of discrimination without having to maintain too many response options. So what are the consequences of this?
The short answer is that 7-point scales are a little better than 5-points—but not by much. The psychometric literature suggests that having more scale points is better but there is a diminishing return after around 11 points (Nunnally 1978). Having seven points tends to be a good balance between having enough points of discrimination without having to maintain too many response options. So what are the consequences of this?
A recent article tested the SUS response error by counting the number of times users couldn’t decide between two points. The users were allowed to “interpolate” or pick between points such as 3.5. In 2.5% of the 858 responses users provided responses between two points (95% CI between 1.6% to 3.9%).
In contrast, when a 7-point version of the SUS was used there was no interpolating for any of the 840 ratings.While this seems like compelling evidence to always use 7-point over 5 scales there are two tempering factors.
While there was error in the five point SUS it is unclear how much of an impact this actually has on the final SUS score
since the study used different systems for each scale.
Errors in statistics have a way of cancelling themselves out. It is likely that many responses that are “forced” into higher numbers will be cancelled out by those forced into lower numbers.
There are many things that can go wrong with questions and responses: users misinterpret the question, users select the wrong box or administrators forget to invert the scales. The data suggests this type of error is small but can be addressed in the following four ways.