Social Fresh 2018

2. UNSTUCK
GIVE YOUR SOCIAL CONTENT
A CREATIVE EDGE
Jason Keath, Social Fresh

3. JACK DORSEY AND SHERYL SANDBURG GO TO DC

4. @JACK’S HEARTRATE

5. #MPRraccoon

6. #MPRraccoon
The world watched.

7. FACEBOOK CREATIVE

9. Universal Studios
Building the
emotional hero theme
across platforms.

10. BUFFALO WILD
WINGS
Fan response football
phrase puzzles.

11. GREATS BRAND
Cinemagraph
Facebook video ad.
Very unique. Few
brands are using this
format still.

12. BANK OF AMERICA
Facebook GIF
ad stops you in
the feed.

13. FANTASTIC BEASTS 2
Integrated: New Harry Potter Trailer

14. TWITTER CREATIVE

15. Southwest Airlines - Livetweeting

16. Southwest Airlines - Livetweeting

17. Southwest Airlines - Livetweeting

19. Southwest Airlines - Livetweeting

20. SHOWTIME
Twitter Promoted Tweet
Carousel to promote Billions
new season.

21. Edgy copy
catches attention.
POPTARTS

22. BUFFALO WILD WINGS

23. Split screen competitor
comparison GIF with
gratuitous product
zooming.
CARL’S JR

24. Just a little movie magic.
CAROLINA PANTHERS

25. Integrated:
Paving for Pizza
DOMINOS

26. INSTAGRAM CREATIVE

27. FRUIT OF THE LOOM
Digital campaign:
Public service announcement.

28. SAMSUNG
AUSTRALIA
Story ad promoting the
new Frame TV.
Simple animation
spotlighting their new art
focused feature.

29. L’OREAL RUSSIA
Stop motion, artistic story
ads, featuring new semi-
permanent hair color.

30. RIDGE WALLET
Split screen product
comparison. Highly
engaging.

31. ON RUNNING
Shoe Company
Dramatic, slow motion
product pan.
Great carousel example.

32. L’OREAL
#ShapeUp Launch
Attention grabbing story
ads. Bold, bright, neon.
Nice swipe up highlight.

33. CHASE
Fun Instagram GIF
promoting Zelle
payment platform.

34. POPCHIPS TEXT
IMAGE
Posting highly relatable
content on Instagram
that’s native to the
culture of the platform.

35. MACY’S
Using the Instagram Live
Share feature to broadcast
an interactive fashion
recommendations show.

36. MAILCHIMP
Drops original email
marketing-themed
vinyl album.

37. KFC
A pot pie based
meditation system.

38. GOPRO
Simple two frame Instagram Story with
great music and sound.