James Blunt's album artwork and image has changed over time. His early albums used abstract, simplistic art to portray an indie image, whereas his newer artwork shows him as more polished and professionally dressed, indicating his transition to a mainstream pop star. Similarly, his early music videos featured a natural, low-key style through remote locations and minimal production, while his recent videos use brighter colors, more performers, and energetic lighting to portray a larger, more popular persona. Throughout his career, his videos emphasize narrative and live performances to create a personal connection with audiences.

1. James Blunt

2. Album Artwork
He used abstract art for the covers of his first albums and this implies being different
and looking at a different genre. The use of art also suggests being indie as it is very
simplistic and this would appeal to a wide mass audience and uses bright colours to
catch the eye of the viewer connoting a positive and upbeat feeling for the music in
the album.
The newer album artwork is much more professional like his videos suggesting that he
is more like a pop star now than an indie musician when he first started. It looks more
professional since James Blunt is well dressed and groomed compared to his starting
artwork where he had messy hair and wore jeans and a t shirt for his music videos.
Visual themes in the artwork could be seen as being different with the use of only him
in the artwork on his own. Also could show him thinking about something with his
music having common elements about people in his life.

3. Videos
• James Blunts image has changed from when he first started as he looked more like
an indie singer. This was connoted through the colours shown being pastel
connoting a warm and natural feeling in his songs. In his newer songs he is well
dressed giving the idea he is more professional and grown up to an extent and
became more of a famous star, and his videos use a brighter colour scheme of
primary colours connoting energy, movement and popularity. Whereas as his early
work connoted being still with the use of remote locations in his videos and being
very simple and almost thought provoking or being symbolic in a way.

4. Videos continued
• His videos use lots of performance and narrative in them giving the idea of a story
being told through the video as well as giving a personal connection through the
use of the singer performing.
• There is no focus on props in the videos but use of instruments form the song
giving a natural feeling for the video. The lack of props in the videos connote the
simplistic feeling again and being a starting musician and this has continued into
his newer videos but they have had more people involved giving it a more personal
feel and giving an energetic atmosphere to the video.
• Lighting in the videos is high key making it feel positive and look energetic fitting
his style of music currently. His older music used low key lighting and focused on
the centre of the shot. He also uses lots of medium close ups and medium long
shots showing the scene around him continuing the narrative.