The document provides tips for using Twitter effectively as a personal account. It recommends being human by including interests and keywords in your bio. It also suggests keeping tweets concise by treating each like a newspaper headline and including links for more information. Additionally, it advises following and engaging with relevant people and businesses, using hashtags to reach a wider audience, having a clear profile picture, and researching companies and interviewers on Twitter to prepare for opportunities. The overall message is to be yourself and let your personality shine through your Twitter profile to attract more relevant followers.