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We've Been Failing on Social Media for 2 Years. Here's What We Think It Means.

Buffer
Buffer

For past two years, our social media referral traffic has been in decline and our engagement numbers have dwindled. It's a bit scary to admit:We as a Buffer marketing team---working on a product that helps people *succeed* on social media---have yet to figure out how to get things working on Facebook (especially), Twitter, Pinterest, and more. Here's what we think it all means. https://blog.bufferapp.com/lost-traffic

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We've Lost
Nearly Half Our
Social Referral
Traffic in the
Last 12Months
B L O G . B U F F E R . C O M
We've Lost
Nearly Half Our
Social Referral
Traffic in the
Last 12Months
B L O G . B U F F E R . C O M
Here's
What
We Think
It Means
Social referral traffic
to the Buffer blog
43%
53%
45%
72%
Social referral traffic
What's happening?
Ad

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