SlideShare a Scribd company logo
Product name Genre Codes and
convention
Films
300
Action War film,
dramatic
soundtrack,
female love, fight
to conquer,
suspense
TV’s
The big bang theory
Comedy Sitcom, on and off
relationship
physicist,
boyfriend
girlfriend
relationship,
female nerd
Radio
Viva
Music and
entertainment
Countdown of
weeks best songs,
series of
comedy/entertai
nment shows, old
movie replays,
Hits in uk
Product name Genre Codes and
conventions
Print
The Sun
Gossip Magazine Bold font cover , use
of bright colours,
celebrity gossip,
true stories, fashion
shots
Multi media
Instagram
Social Network Share life, snap
photos, filtered
photos, Experience
“friend” life
through pictures ,
Follow/inflow
Gaming
Fifa -Fédération
Internationale de
Football Association
Sports Real football
experience, variety
of real teams, virtual
pros access to player
upgrades, ultimate
team, team building
Media consumption is the sum of
information and
entertainment media taken in by an
individual or group. It includes activities
such as interacting with new media,
reading books and magazines, watching
television and film, and listening to radio.
In marketing, distribution is the process of
moving a product from its manufacturing
source to its customers. In computer
software, distribution is the phase that
follows packaging. The package will be on
some distribution medium, such
as compact disc, or may be simply located
on a server where customers can download
it electronically.
Evidence shows that video and DVD are popular method of
consuming film, as over a million sales of these products have
been made . The majority of sales in the video market was
accounted by feature films.
Technology is changing all the time therefore technology is
growing in importance especially relating to film consumption.
E.g. The change in tech, such as blue-ray, DVD's make it more
likely people would choose to watch films in their own home. This
may lead to film consumption habits changing and less people
going to the cinema
Films-
TV's- It could be argued that television is a more
popular platforms to view films as over 3.4
billion viewing were on television channels.
Radio- Radio distribution and consumption are linked
radio institution distributes its content to audiences, for example by
broadcasting on FM and digital radios, setting up a website and
creating podcasts; making its shows available on player etc
however the audience consume the content that the radio institution
puts out.. Often radio institutions will change
their distribution methods to meet the changing habits of
consumers. For example, if a lot of people want to consume radio via
their mobile phones, radio institutions will distribute their content
via mobile networks. - i.e., if you get all your music from
iTunes/downloads and your news from the internet, you are an
example of the reasons radio institutions are having to change
their distribution processes).
Magazines- Magazines are distributed in many different
ways such as reedit, spot read, and e-newspapers
as there is a decrease in people going out to buy
newspapers, so the platform has increased its
range as to get it anywhere mobile phones ,
radios and the internet. That's a surprising boost
for magazine consumption, particularly since the
overall consumption of print magazines has
risen
Social
Networking-
Its evident that mobile screens are the primary access points for
information and news consumption has moved online. How
important are social networks in people’s online experience, and
what is their role and impact on news?
The number of people with a social media profile has risen greatly in
recent years. Nearly 2 billion people around the world currently use
social networks.
. Social media is also used frequently, with 70% of people accessing
Face book daily. Unsurprisingly, Face book also dominates the social
media pathway to news.
we investigated the most popular social networks in general, and the
networks that were most popular for news
Gaming- The video game industry, digital distribution is the process of
delivering video game content as digital information, without the
exchange or purchase of. Currently, the process is dominated
by online distribution over broadband internet.
To ease the sale of games, various game companies have created
their own platforms for digital distribution. These platforms, such
as Steam, and Xbox Live Marketplace, provide centralized services
to purchase and download digital content for either specific video
game consoles or PCs.

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Investigating creative media products

  • 1.
  • 2. Product name Genre Codes and convention Films 300 Action War film, dramatic soundtrack, female love, fight to conquer, suspense TV’s The big bang theory Comedy Sitcom, on and off relationship physicist, boyfriend girlfriend relationship, female nerd Radio Viva Music and entertainment Countdown of weeks best songs, series of comedy/entertai nment shows, old movie replays, Hits in uk
  • 3. Product name Genre Codes and conventions Print The Sun Gossip Magazine Bold font cover , use of bright colours, celebrity gossip, true stories, fashion shots Multi media Instagram Social Network Share life, snap photos, filtered photos, Experience “friend” life through pictures , Follow/inflow Gaming Fifa -Fédération Internationale de Football Association Sports Real football experience, variety of real teams, virtual pros access to player upgrades, ultimate team, team building
  • 4.
  • 5. Media consumption is the sum of information and entertainment media taken in by an individual or group. It includes activities such as interacting with new media, reading books and magazines, watching television and film, and listening to radio. In marketing, distribution is the process of moving a product from its manufacturing source to its customers. In computer software, distribution is the phase that follows packaging. The package will be on some distribution medium, such as compact disc, or may be simply located on a server where customers can download it electronically.
  • 6. Evidence shows that video and DVD are popular method of consuming film, as over a million sales of these products have been made . The majority of sales in the video market was accounted by feature films. Technology is changing all the time therefore technology is growing in importance especially relating to film consumption. E.g. The change in tech, such as blue-ray, DVD's make it more likely people would choose to watch films in their own home. This may lead to film consumption habits changing and less people going to the cinema Films- TV's- It could be argued that television is a more popular platforms to view films as over 3.4 billion viewing were on television channels.
  • 7. Radio- Radio distribution and consumption are linked radio institution distributes its content to audiences, for example by broadcasting on FM and digital radios, setting up a website and creating podcasts; making its shows available on player etc however the audience consume the content that the radio institution puts out.. Often radio institutions will change their distribution methods to meet the changing habits of consumers. For example, if a lot of people want to consume radio via their mobile phones, radio institutions will distribute their content via mobile networks. - i.e., if you get all your music from iTunes/downloads and your news from the internet, you are an example of the reasons radio institutions are having to change their distribution processes). Magazines- Magazines are distributed in many different ways such as reedit, spot read, and e-newspapers as there is a decrease in people going out to buy newspapers, so the platform has increased its range as to get it anywhere mobile phones , radios and the internet. That's a surprising boost for magazine consumption, particularly since the overall consumption of print magazines has risen
  • 8. Social Networking- Its evident that mobile screens are the primary access points for information and news consumption has moved online. How important are social networks in people’s online experience, and what is their role and impact on news? The number of people with a social media profile has risen greatly in recent years. Nearly 2 billion people around the world currently use social networks. . Social media is also used frequently, with 70% of people accessing Face book daily. Unsurprisingly, Face book also dominates the social media pathway to news. we investigated the most popular social networks in general, and the networks that were most popular for news
  • 9. Gaming- The video game industry, digital distribution is the process of delivering video game content as digital information, without the exchange or purchase of. Currently, the process is dominated by online distribution over broadband internet. To ease the sale of games, various game companies have created their own platforms for digital distribution. These platforms, such as Steam, and Xbox Live Marketplace, provide centralized services to purchase and download digital content for either specific video game consoles or PCs.