This document defines mass media and discusses its types. Mass media refers to all media technologies used for mass communication that are controlled by various organizations. The types of mass media discussed include print media like newspapers and magazines, recording media like records and CDs, cinema, radio, television, and the internet which includes websites, forums, messaging, streaming video and audio, and more. The document also mentions how digital transformation integrates conventional mass media with the internet and how content is now king across various distribution channels.

1. Mass Media
@masasdani

2. What is Mass Media?
All media technologies used for mass communications
Organisations which control these technologies

3. What are Types of Mass Media?

4. Mass
Media
Mobile
Phone
Print
Recording
Cinema
Radio
Television
Internet
Newspapers, magazines,
classifieds, circulars,
journals, yellow pages,
billboards, posters,
brochures, and
catalogues
Gramophone records,
magnetic tapes,
cassettes, cartridges,
CDs, DVDs
Comedy, Drama, Horror,
Action, Children's,
Suspense/Thriller,
Fantasy, Crime, Romance,
Science Fiction,
Documentary, Family,
Mystery
College, Commercial, Community,
International broadcasting, Music,
Pirate, Public
News, Movies, Situation comedy,
Sports events,
Audience participation, Talk/
conversation, Music, Reality-
based show, Devotional/religious
WWW
Websites
(news, blogs, social
networking, wiki)
Forums/message
board
Internet telephony
(e.g. VoIP)
Email, Instant
messaging and chat
Streaming audio
Streaming video
The first personal mass media
Permanently carried
Always on
Built-in payment mechanism
The most accurate audience
measurement

5. Media Now?

9. Digital Transformation
=
Conventional model + Internet

10. Content is The King

11. Todo
create content - publish on most
available channel - promote

12. Let’s discuss

13. What are Roles of Media in Society?

14. Are Media becomes part of con
fl
ict
or part of solution?

15. What are roles of Media in society?

16. Do you have important role in
changing society?

17. –masasdani
“Thank You”