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Introduction integrated marketing_communications
This document lists and defines over 100 types of marketing formats and strategies. It introduces integrated marketing communications and provides two comprehensive lists of traditional and newer marketing formats, including definitions for account-based marketing, affiliate marketing, behavioral marketing, content marketing, email marketing, influencer marketing, integrated marketing, mobile marketing, social marketing, viral marketing, and more.
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Introduction integrated marketing_communications
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- 3. Call CenterMarketing Campus Marketing Catalog Marketing Cause Marketing Celebrity Marketing Channel Marketing Close Range Marketing Closed Loop Marketing Cloud Marketing Communal Marketing Community Marketing Computational Marketing Consumer-Generated Marketing Content Marketing Contextual Marketing Conversion Rate Marketing Cooperative Marketing Corporate Marketing Cross-Media Marketing
- 4. Database Marketing Defensive Marketing Direct Marketing Direct Mail Marketing Disruptive Marketing Diversity Marketing Drip Marketing Ecommerce Marketing Email Marketing Entrepreneurial Marketing Ethical Marketing Evangelism Marketing Event Marketing Expeditionary Marketing Facebook Marketing Field Marketing Flanking Marketing
- 5. Geomarketing GlobalMarketing Green Marketing Guerrilla Marketing Horizontal Marketing Inbound Marketing Industrial Marketing Influencer Marketing Informational Marketing In-game Marketing Integrated Marketing Interactive Marketing Internet Marketing Internal Marketing International Marketing
- 6. Left-brain Marketing Local Marketing Long Tail Marketing Loyalty Marketing Megamarketing Mobile Marketing Multichannel Marketing Multi-level Marketing Neuromarketing Newsletter Marketing Next-Best-Action Marketing Niche Marketing Non-traditional Marketing Offensive Marketing Offline Marketing One-to-one Marketing Outbound Marketing Outdoor Marketing
- 7. Pay-per-click Marketing Performance Marketing Permission Marketing Personalized Marketing Persuasion Marketing Point of Sale Marketing Post Click Marketing Precision Marketing Product Marketing Promotional Marketing Proximity Marketing Pull Marketing Push Marketing Real-time Marketing Referral Marketing Relationship Marketing Remarketing Reply Marketing Reverse Marketing
- 8. Scientific Marketing Search Marketing Self Marketing Services Marketing Shopper Marketing Shotgun Marketing Social Marketing Sports Marketing Stealth Marketing Street Marketing Targeted Marketing Technical Marketing Telemarketing Time Marketing Trade Show Marketing
- 9. Traditional Marketing Undercover Marketing User-generated Marketing Vertical Marketing Viral Marketing Web Marketing Word-of-mouth Marketing Youth Marketing
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