Integrative Design Process
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This is a "Where are we going" explanation for in introductory course in integrative design processes with a focus on problem finding and framing
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Integrative Design Process
- 1. DESIGN THINKING-Problem Finding + Solution Selecting (Teaching Innovation, Embedding Design Thinking: Beckman + Barry) Abstract IDEAS INSIGHTS Problem Selecting Problem Finding Solution Finding Analysis Synthesis Solution Selecting OBSERVATIONS SOLUTIONS Concrete
- 2. DESIGN THINKING-KOLB Learning Styles (Teaching Innovation, Embedding Design Thinking: Beckman + Barry) Abstract Active Experimentation (Synthesis) SOLUTION SELECTING Reflective Observation (Analysis) PROBLEM FINDING Synthesis Analysis Concrete
- 3. DESIGN THINKING-KOLB Learning Styles (Teaching Innovation, Embedding Design Thinking: Beckman + Barry) Abstract Abstract Conceptualization Synthesis Analysis Concrete Experience Concrete
- 4. DESIGN THINKING-KOLB Learning Styles (Teaching Innovation, Embedding Design Thinking: Beckman + Barry) Abstract Conceptualization ASSIMILATING good at understanding a wide variety of information + putting it in concise logical form CONVERGING good at finding practical uses for ideas and theories, solving problems BALANCED good at moving through multiple learning phases, leading design processes Reflective Observation (Analysis) Active Experimentation (Synthesis) DIVERGING good at seeing concrete situations from multiple perspectives ACCOMMODATING good at learning from hands on experience Concrete Experience
- 5. DEC: Integrated Design Process: Journey WHAT? Is DEC? Is Design Process WHY? Use Design Process HOW? Apply Design Process 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 DIVERGE FRAME + ASSESS Reflect Assess Reflect Assess Reflect Assess CONVERGE
- 6. Off the Wall Time of Day 1 100 Arrows Marshmallow Tower Observe Exercise Rivers + Tides 7-14-24 IDEO Shop Cart Time of Day 2 Test audit assumptions Creative abrasion Test audit assumptions Reflect Assess Reflect Assess Reflect Assess Myers Briggs LEGO MAN Prototype 3 ways Product autopsy PPT + Story Checklist manufesto ?-Too many exercises, out of context?, more focused reinforcement and link to audit?
- 7. Brainstorm 25 opps for intervention First Site Visit- Collect Observations Second site visit Use peers to test- assess audit ideas Prep Second Site visit, Tools for interviewing Identify Project to Pursue Audit Introduced Refine Prototype Audit Site ideas 3 different ways Define Intervention + methods of testing Final for Class Audit Project- This is a sample, all processes will differ- the key is the travel from divergent exploration to assessment, framing, and convergence around proposed solution.
- 8. Off the Wall Time of Day 1 100 Arrows Marshmallow Tower Observe Exercise Rivers + Tides 7-14-24 IDEO Shop Cart Time of Day 2 Test audit assumptions Creative abrasion Test audit assumptions Reflect Assess Reflect Assess Reflect Assess Myers Briggs LEGO MAN Prototype 3 ways Product autopsy PPT + Story Checklist manufesto Do exercises support and reinforce audit project?
- 9. DEC: Integrated Design Process: Journey 2 1 3 4 5 6 7 8 9 10 11 12 13 14 15 Understand team dynamics and how to work well in a team Find problems and turn them into opportunities…don’t expect to just be handed problems to solve Craft multiple solutions to the problems you find and make sure you identify associated risks and return Myers Briggs Creative abrasion Compass Observe Exercise 7-14-24 Off the Wall Rivers + Tides Time of Day 1 IDEO Shop Cart Checklist manufesto Time of Day 2 Test audit assumptions Marshmallow Tower 100 Arrows Test audit assumptions Product autopsy PPT + Story Prototype 3 ways Are exercises introducing and then reinforcing key learning? Is the “why” behind the “what” clear to faculty? Will it be clear to students?
- 10. DEC: Integrated Design Process: Journey 2 1 3 4 5 6 7 8 9 10 11 12 13 14 15 Understand team dynamics and how to work well in a team Find problems and turn them into opportunities…don’t expect to just be handed problems to solve Craft multiple solutions to the problems you find and make sure you identify associated risks and return Use Peers to Test Ideas Site Visit Observations Define Intervention Method + Testing Define Project to Pursue Tools for Intervention Site Visit Observations 25 Opportunities ofr Intervention Prototype Event 3 Different Ways Refine + Develop Final Project Audit Project: How is it reinforcing the key learning objectives
- 11. DEC: Integrated Design Process: Journey 2 1 3 4 5 6 7 8 9 10 11 12 13 14 15 Understand team dynamics and how to work well in a team Find problems and turn them into opportunities…don’t expect to just be handed problems to solve Craft multiple solutions to the problems you find and make sure you identify associated risks and return Myers Briggs Creative abrasion Compass Use Peers to Test Ideas Observe Exercise 7-14-24 Off the Wall Site Visit Observations Define Intervention Method + Testing Define Project to Pursue Rivers + Tides Time of Day 1 IDEO Shop Cart Tools for Intervention Site Visit Observations 25 Opportunities ofr Intervention Checklist manufesto Prototype Event 3 Different Ways Refine + Develop Time of Day 2 Test audit assumptions Marshmallow Tower Test audit assumptions Product autopsy 100 Arrows Final Project PPT + Story Prototype 3 ways Audit Project: How is it reinforcing the key learning objectives
Editor's Notes
- A design process can be described as aboveWe begin with observations, from which we gain insights (actionable) from which we generate ideas from which we select solutions. Two good examples that walk you through this cycle come from the IDEO article:BIKEThe bike company observed and noticed that adults stopped riding bikesThey discovered through observations and interactions the insight that high tech bikes were intimidating (product use, purchase, service, etc)They generated the idea to rebuild the bike process and their solutions selected were a new bike (cruisers), new brand, new purchase environment, new service approach, etcFINANCEBOA Keep the changeBOA was seeking to attract, retain, and increase deposits from customersThey shadowed customers and asked about financial planning (observations)They discovered the common notion of a (physical) change jar (insights)They generated ideas on ways to tap into off line behaviors in on line finance (ideas)They selected the solution “Keep the Change” which rounds up purchases to the next whole dollar amount and transfers the difference to a savings account.
- When you break this design process down for learning and look at preference you can look at each half at a time- Here right to leftThe left half has to do with a preference for reflection and analysisThe right half has to do with active experimentation and synthesizing
- When you break this design process down for learning and look at preference you can look at each half at a time- Here top to bottomThe bottom half is about concrete experiences- the tangible- What isThe top half is about the abstract- the intangible- what could be
- Now to look at the 5 types in this context:DIVERGINGgood at seeing concrete situations from multiple perspectivesASSIMILATINGgood at understanding a wide variety of information + putting it in concise logical formCONVERGINGgood at finding practical uses for ideas and theories, solving problemsACCOMMODATINGgood at learning from hands on experienceBALANCEDgood at moving through multiple learning phases, leading design processes