My Integrating Social Media into Public Involvement Strategies session presentation from the Transportation Research Board's Annual Meeting from 1/10/10.
To successfully assist your candidates in measuring voter opinion and developing effectual messages in order to successfully communicate with voters in the most impactful manner.
As donor behavior and media platforms continue to change here are some new core practices to keep in mind when communicating in 2014 and beyond. If the donor base is on the move, you should be too!
To successfully assist your candidates in measuring voter opinion and developing effectual messages in order to successfully communicate with voters in the most impactful manner.
As donor behavior and media platforms continue to change here are some new core practices to keep in mind when communicating in 2014 and beyond. If the donor base is on the move, you should be too!
A Strategic Plan of CRM for Nonprofit OrganizationsIrem Gokce Aydin
For non-profit organizations it is much more difficult to get attention from the public (donors, volunteers, media and public) and keep this interest for long period of time. In this project, with different strategy for managing the client relationship (clients, donors, volunteers) for NAMI Michigan, the National Alliance on Mental Illness Michigan branch, will come forward among many other affiliates (and may be other non-profit organizations) and become successful eventually.
A framework for managing social media by:
• Establishing guidance
• Defining the landscape
• Clarifying roles and responsibilities
• Addressing legal issues
• Understanding best practices
I wrote this Audit as a group assessment in one of my university courses, PR Strategy, During this process my group and I had to work closely with the organisation and provide them with information about how we believe they could improve. The name of the organisation has been replaced with Organisation X or X to respect the organisation's privacy.
ANALYSIS OF GAMIFICATION ELEMENTS TO EXPLORE MISINFORMATION SHARING BASED ON ...ijseajournal
Gamification elements provide apersonal drive to urge user experience, emotion, fun, and engagement, positively or negatively. These gamification elements mayhave beenunintentionallyemployedthroughthe designand implementation processof social media platforms toencourage users’ behaviour towards misinformationsharing. This study intends to answer the subsequent question” What are the mostly used gamification elements that couldpossibly encourage usersto share misinformation on social media platforms?”. The study empirically investigatesthe usage of gamification elements and their relation to U&G theorywith 286 participants. The results indicated that gamification elements usage scored highwith regard tothe self-expression perspective (frequency=216), as well as theinteraction& collaborations perspective (frequency=198). whereas, the information seeking perspective scored low (frequency=59) and leaderboard were the least usage(frequency=43). The results may be useful to guide software engineering, developers, GUI specialists to cater for design elements settings and their possible negative effects in social media contexts.
Co-creating the curriculum - Jane PriestleyHEA_HSC
This workshop was part of the HEA engagement event '
The full picture: the journey from listening to partnership in student engagement'.
This workshop was designed for curriculum developers, programme leads, those with an interest in public engagement in higher education, including those working in patient and public involvement, and community engagement in higher education.
The session provided an opportunity for delegates to assess the potential of the students as partners framework, as a basis for informing the contribution of public engagement in curriculum design and delivery.
This presentation forms part of a blog post about the workshop that can be accessed via http://bit.ly/1vnbN7A
Given by Ir. Dr. Abang Hatta bin Abang Taha
The second in our series of workshops designed to gather input from stakeholders involved in existing off-grid projects in Africa, Asia and Latin America. This event is workshop scheduled to be held in Malaysia for the ASEAN countries will be organised by the Academy of Sciences Malaysia (ASM) in collaboration with Universiti Malaysia Sarawak (UNIMAS).
A Strategic Plan of CRM for Nonprofit OrganizationsIrem Gokce Aydin
For non-profit organizations it is much more difficult to get attention from the public (donors, volunteers, media and public) and keep this interest for long period of time. In this project, with different strategy for managing the client relationship (clients, donors, volunteers) for NAMI Michigan, the National Alliance on Mental Illness Michigan branch, will come forward among many other affiliates (and may be other non-profit organizations) and become successful eventually.
A framework for managing social media by:
• Establishing guidance
• Defining the landscape
• Clarifying roles and responsibilities
• Addressing legal issues
• Understanding best practices
I wrote this Audit as a group assessment in one of my university courses, PR Strategy, During this process my group and I had to work closely with the organisation and provide them with information about how we believe they could improve. The name of the organisation has been replaced with Organisation X or X to respect the organisation's privacy.
ANALYSIS OF GAMIFICATION ELEMENTS TO EXPLORE MISINFORMATION SHARING BASED ON ...ijseajournal
Gamification elements provide apersonal drive to urge user experience, emotion, fun, and engagement, positively or negatively. These gamification elements mayhave beenunintentionallyemployedthroughthe designand implementation processof social media platforms toencourage users’ behaviour towards misinformationsharing. This study intends to answer the subsequent question” What are the mostly used gamification elements that couldpossibly encourage usersto share misinformation on social media platforms?”. The study empirically investigatesthe usage of gamification elements and their relation to U&G theorywith 286 participants. The results indicated that gamification elements usage scored highwith regard tothe self-expression perspective (frequency=216), as well as theinteraction& collaborations perspective (frequency=198). whereas, the information seeking perspective scored low (frequency=59) and leaderboard were the least usage(frequency=43). The results may be useful to guide software engineering, developers, GUI specialists to cater for design elements settings and their possible negative effects in social media contexts.
Co-creating the curriculum - Jane PriestleyHEA_HSC
This workshop was part of the HEA engagement event '
The full picture: the journey from listening to partnership in student engagement'.
This workshop was designed for curriculum developers, programme leads, those with an interest in public engagement in higher education, including those working in patient and public involvement, and community engagement in higher education.
The session provided an opportunity for delegates to assess the potential of the students as partners framework, as a basis for informing the contribution of public engagement in curriculum design and delivery.
This presentation forms part of a blog post about the workshop that can be accessed via http://bit.ly/1vnbN7A
Given by Ir. Dr. Abang Hatta bin Abang Taha
The second in our series of workshops designed to gather input from stakeholders involved in existing off-grid projects in Africa, Asia and Latin America. This event is workshop scheduled to be held in Malaysia for the ASEAN countries will be organised by the Academy of Sciences Malaysia (ASM) in collaboration with Universiti Malaysia Sarawak (UNIMAS).
Structured Public Involvement™ workshop Helsinki May 2009keironbailey
Structured Public Involvement workshop hosted at Helsinki City Auditorium, May 2009. Contains slides showing Arnstein Gap, overview of SPI process design, and summary results for various large civil infrastructure projects 1999-2008.
The Third Workshop for the LCWA's Conceptual Restoration Plan was held at the Seal Beach Senior Center on May 10th 2012. These slides are from the presentation of that evening.
Kyle Peck: Re-thinking Higher Education in the age of the “Knowmad”Alexandra M. Pickett
Open SUNY #cotesummit 2015 presentation by Kyle Peck, Professor of Education at Penn State University & Co-Director, Center for Online Innovation in Learning (COIL)
Link to recording of talk:
http://sysadm.mediasite.suny.edu/Mediasite/Play/113a5cea91274d44acbb1b09888c53aa1d
abstract:
We live in exciting times. New technologies with the potential to transform learning and teaching are creating great opportunity, and learners and employers alike are increasingly seeking alternatives. With micro-credentialing, digital badges, open educational resources, massive open online courses, competency-based education, personalized learning systems, and other important technologies in play and on the horizon, will learners become “knowmads,” roaming the learning landscape assembling new forms of credentials that better describe their readiness for life and the workplace? Or, will they continue to seek the one-size fits all “sheepskin” we have been offering for centuries? As professional educators interested in serving learners and preserving the importance and relevance of our institutions, it’s up to us to embrace new options and expand and repeatedly redesign what we offer learners. In this session we’ll scan the horizon and discuss what learners, employers, and society will need from us in the near future.
Beyond the Co-Curricular Transcript: What about a personal outcomes record?Stan Dura
Discusses efforts to directly measure student competencies in co-curricular experiences in a manner that aggregates students' performance data over time resulting in a record of the skills they've demonstrate and how well they performed in those skills.
The Six Learnings Curricular Framework and Disciplinary Intuitions: Designing...Kenneth Lim
this presentation was first shared at the 14th International Conference on Education Research (ICER) Seoul, on Wednesday the 16th of October 2013
the video of the talk is here: http://youtu.be/wNk2vKZDBRw
Educational entrepreneurship in Knowmad SocietyJohn Moravec
Dr. John Moravec directeur van “Leapfrog Institutes” bij het “College of Education and Human Development” aan de Universiteit van Minnesota. In 2007 schreef de onderwijsfutoroloog een spraakmakend artikel ‘A New Paradigm of Knowledge Production in Higher Education’ waarin zijn ideeën zijn uiteengezet. In zijn werk beschrijft John Moravec hoe het onderwijs en daarmee de wijze van kennisoverdracht zich door de tijd heen heeft ontwikkeld. In zijn presentaties en publicaties benadrukt hij de positie en het ontwerp van het onderwijs in onze continu veranderende samenleving. Volgens hem hebben mensen tegenwoordig talloze identiteiten; waarom zou het onderwijs ze in een keurslijf moeten duwen?
Fed ex / Ketchum Social Media Study Findings ReportMauricio Godoy
Findings and insights from the 2010 FedEx/Ketchum Social Media Benchmarking Study—a comprehensive exploration of how social media impacts today’s communications landscape. This document reflects the input of leaders from over 60 top global organizations across most major industries.
The Kenya Ushahidi Evaluation Project was 9-month Ushahidi evaluation project in partnership with the Harvard Humanitarian Initiative supported by the Knight Foundation. Jennifer Chan and Melissa Tully conducted research, created cases studies and toolboxes. (2011) The Uchaguzi Case Study was created by Jennifer Chan.
Infosys Insights: Improving effectiveness of social media strategyInfosys
It has always been challenging for businesses to determine the right resource allocation for the successful implementation of a social media strategy. Many organizations find it hard to improve the effectiveness of a social media strategy in promoting brands and increasing revenues. An iterative quantification framework, the right tools, and the ability to quantify key business relationships are critical in increasing a strategy’s effectiveness.
Gaining and Maintaining a Competitive Advantage with SOCIAL MEDIA (WSI - Cyprus)WSI (Cyprus)
You keep hearing about social media and how it's spreading like wildfire. But as a business
person with a crazy schedule - saddled with the added stress of rocky economic times and a
shrinking marketing budget - you need to know: Is there any real business value to social media,
or is it mostly buzz? And if there's value, how on earth will I have time to learn it and use it
effectively?
Social Media for Development: Transforming Society and GovernanceRichard Grimaldo
A 2-day seminar (Oct 29-30, 2018) on social media designed for government agencies who wanted to use social media as a development tool for governance. It is designed to introduce social media, its origin and various applications in the development context.
Held at DICT, ICT Literacy and Competency Development Bureau, UP Diliman, Quezon City
When it comes to how our stakeholders seek and share information, we live in a noisy and multilateral world. And, with widespread content shock, campaigns have little chance of rising above the din unless they are wildly compelling and targeted.
That’s why every communications program must be built on three pillars: informed by data, crafted with passion, distributed with precision.
Communications and PR campaigns must begin with deep human insights.
This eBook explores how to use data to build relevant narratives; create activations that excite; find the most important channels in which to place and amplify them; and to ensure content is found by the people who matter most.
Read on for data types and sources, and real-world use cases, for the four primary insights categories we believe should be considered.
Trends and Frameworks for Interactive Success... A strategic interactive approach for taking businesses to their customers by listening, sharing and providing timely and relevant services and support.
In today's digital landscape, mastering effective social media management strategies https://www.globaldigimarketers.mydt.in/unraveling-the-social-media-managers-magic/ is not just a choice, but a necessity for any brand or business aiming to thrive in the online sphere. The key lies in crafting a unique, trendy, and impressive approach that captivates audiences and propels engagement to new heights.
At the heart of these strategies lies the art of storytelling. Brands must weave compelling narratives that resonate with their target audience, creating authentic connections that transcend the screen. Whether it's through captivating visuals, thought-provoking content, or interactive experiences, the goal is to foster meaningful relationships built on trust and authenticity.
But it doesn't stop there. To truly stand out in the crowded social media landscape, brands must embrace innovation and adaptability. This means staying ahead of trends, leveraging emerging platforms, and experimenting with new formats to keep audiences engaged and intrigued.
Moreover, effective social media management entails more than just posting content—it's about fostering a vibrant community. By actively listening, responding, and engaging with followers, brands can cultivate a sense of belonging and loyalty that transcends transactional relationships.
Of course, no social media strategy is complete without data-driven insights. By harnessing the power of analytics, brands can glean valuable insights into audience behaviors, preferences, and trends, allowing them to refine their approach and deliver content that resonates on a deeper level.
In essence, effective social media management is an art form—a delicate balance of creativity, strategy, and analytics. By crafting unique, trendy, and impressive experiences that captivate audiences and foster meaningful connections, brands can unlock the full potential of social media as a powerful tool for growth, engagement, and influence in the digital age.
Similar to Integrating Social Media into Public Involvement Strategies - Transportation Research Board (TRB) (20)
How to Avoid the Content Marketing Arms RaceSteve Radick
Remember when a content marketing plan might have consisted of a single blog post a week? With consumers constantly bombarded with news and content via an ever-expanding array of media and social platforms, brands have been pressed into a “content arms race” that has them posting to blogs, Twitter, Facebook, Google+, Vine, Instagram, Pinterest, etc. multiple times a day. They’re hiring teams of content strategists, creating social media war rooms, and even using automated content creation and curation platforms to feed the beast and improve their reach and engagement metrics. But how much of this activity actually serves a brand’s business goals? Or truly engages consumers?
Content Marketing That Wins: Making Brands, Readers AND Google HappySteve Radick
From Social Media Week Chicago 2013: Remember when a content marketing plan might have consisted of a single blog post a week? With consumers constantly bombarded with news and content via an ever-expanding array of media and social platforms, brands have been pressed into a “content arms race” that has them posting to blogs, Twitter, Facebook, Google+, Vine, Instagram, Pinterest, etc. every single day. They’re even using automated content creation and curation platforms to feed the beast and stay at the top of search rankings. But how much of this activity actually serves a brand’s business goals? Or truly engages consumers?
Embrace the Power of Organizational Networks to Improve PerformanceSteve Radick
Today’s highest performing organizations have realized that they must be connected and collaborative within their own ranks, as well as with their stakeholders and partners. By understanding and empowering connections among employees, customers, and partners, connected organizations are better able to rapidly collect, analyze, and share business and mission intelligence while outperforming and outlasting organizations that remain stovepiped and bureaucratically compartmentalized.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...
Integrating Social Media into Public Involvement Strategies - Transportation Research Board (TRB)
1. DISCUSSION DOCUMENT DISCUSSION DOCUMENT Integrating Social Media into Communication and PI Strategies Social Media Embracing Change Washington, DC January 10, 2010 McLean, VA March 2009 This document is confidential and is intended solely for the use and information of the client to whom it is addressed.
2. “ President Obama’s vision is to make government more participatory, transparent, and collaborative Incorporate the values of transparency, participation and collaboration into the ongoing work of (the) agency… “inform the public” “use modern technology to disseminate useful information” “contribute ideas and expertise” “take specific actions” ” …increase opportunities for public participation in and feedback on the agency’s core mission activities. Open Government Directive Memorandum, December 8, 2009
22. Transportation Agency X wants to launch a social media program for their large capital infrastructure improvement, Project Y. Now what? What goals and objectives do we want to achieve by creating social media presences? What are our measures of success? What channels and tools will we use? Why those and not others? How can social media become another tool in our communications toolbox? Who will manage the day-to-day social media presences? Who will we be talking to via social media? Who is our target audience? What is our internal approval process for tweets, blog posts, Facebook updates, etc.? How will we work with IT to ensure the Agency website is integrated with our social media program? How frequently will we post content? How will we handle responding to queries received via social media? What is our timeframe for responding? How can we use our social media presences in the event of a crisis or rapid response situation?
23. While the potential barriers to implementation are significant, the risks of not adopting social media could be even higher "Although some may dismiss the site as a simple prank or minor irritant, the fact is that the information presented was false and misleading and could lead to unwarranted concern by the public." - Police Chief Art Acevedo
24. As with all communications programs, social media efforts require measurement and assessment of success in achieving objectives Evaluation and analysis of social media efforts should focus on ROE – Return on Engagement – rather than ROI Transportation systems used by the public are already the subject of discussions on blogs, Twitter, YouTube, and Flickr – to join the conversation, we have to play by the established rules Identify goals and objectives to determine measurement criteria How is the value of a conversation measured? Focus on the level of engagement with target audiences via social media efforts Longer term, assess the overall impact of your efforts. Snapshot from Radian6 reports
25. Listening to social media conversations is easier than ever, and there are a wide variety of free monitoring tools available
27. Your customers are using social media channels, official or unofficial, to stay informed about your organization Social Networks Blogs Customers are creating their own communities to rally around causes andto ensure their voices are heard Local bloggers are engaging the public about capital projects, service offerings and administrative issues
28. Transportation organizations can and do use social media to engage partners and the public around issues and ideas Video Blogs & Microblogs Sharing information and inviting community comments through on-line video Open data initiative allows developers to build customized applications Sharing information and inviting community comments on blogs and Twitter
29. Organizations can also use social media to enhance customer service through timely and accessible information Display the latest service advisories and news updates on your desktop or mobile device Wireless schedule, maps, service notifications and arrival times RSS MobileWeb Riders can interact and answer each others’ questions Government and customer-driven service notifications, delays, closures, and driver/rider alerts on Twitter Microblogging Social Networks
30. Social media is also being used to collaborate with partners and rally public support for events, campaigns, and initiatives Barcamps Bring together passionate people to enable innovative solutions in an open environment Facebook Generate “buzz” around special events
31. Communities and media outlets are using social media to report on and shape public opinion about your organization Live-blogging / live-tweeting at local meetings Blogging / tweeting to rate and complain about service US Airways Jan 2009 crash in the Hudson River was first reported on Twitter Media outlets are getting their sources and stories from social media YOUR ORGANIZATION SHOULD HAVE A VOICE IN THIS DISCUSSION!