SlideShare a Scribd company logo
Innova&on?
Innova&on	=	Inven&on?
Innova&on	=	Inven&on	+	
Commercializa&on	
ehhh… commercialization?!
Commercializa&on:	
Always	alterna&ve	investments	
4%	(the	bond),	14%	(business),	40%	(Start	up)	
Inven&ons	only	weighed	1/6	in	a	business	prospect	
Competence	
Customers	
Organiza&on	Finance	
Reaching	enough	invoices	paid	by	understanding
When	did						become	an	innova&on?	
Still pending !
– to my
standards!
Forms	and	types	of	innova&on
Examples	of	innova&ons
Types	of	innova&ons	
a fivefold perfor-
mance improvement
along key customer
needs or !
30% or more in cost
reduction. !
Innova&on	=	Inven&on	+	
Commercializa&on	
STOP	AND	THINK!	
What invention will
you aim for?!
Competence	
Customers	
Organiza&on	Finance	
How will you
commercialize it?!
linkedin.com/in/hanseibe	
Q	&	A	
Thanks! !
!
…and good luck innovating!
!
Hans Eibe!

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