No matter the type of business, sales and marketing are the heartbeat of growth and development. This makes sales representatives one of the most important members of a business’s team. Some people have innate abilities that make them good sales representatives, but the best sales reps have spent years honing their skills. Sales development skills come with time, experience, and training from qualified coaches and leaders. There are so many facets to sales and marketing skills, that up-and-coming reps often struggle with the wealth of information they need to internalize. Whether coaching a team of new sales reps for business purposes or otherwise, grasping the basics helps to break down these sales development skills into an easier-to-understand and teach format. Here are eight must-have sales development skills every sales rep should have. Hello myself Dr Mukesh Garg I am a senior consultant at Garg Hospital and Director Found of Fotokart Digital private limited eager to meet you to discuss business mindset and day-to-day challenges in our business and personal life, and practically used handpicked solutions for these challenges If you are doing any business of selling products or service provider and want to create an online store You can download and try our free marketplace app a business solution tool https://play.google.com/store/apps/details?id=com.fotocart

1. Sales Skill Development

2. Why Train Sales people?
• 82 % of all sales people fail to differentiate
themselves or their products from the competition.
• 86 % of all salespeople ask the wrong questions and
miss sales opportunities.
• 62 % of all salespeople fail to earn the right to ask for
commitment.
• 82% of salespeople discount price earn a sale.

3. What we hear
We forget
What we see
We forget
What we do
We understand

4. Good Sales Person has..
Salesman
Attitude
Skills
Knowledge
Process

5. So, What Should We Do?
Skills
Development
A
I
M

6. Acquire
Improve
Maintain

7. What all we can Acquire…
• Can
definitely be
acquired.
• Can
definitely be
set.
• Can
definitely be
acquired
•May or may
not
acquired
Attitude Skills
Knowledge
Process

8. Let Us Take It One by One..
• Attitude: Wikipedia defines attitude as a hypothetical construct that
represents an individual's degree of likes and dislike for something.
• Skills: A skill is the learned capacity to carry out pre-determined results
often with the minimum outlay of time, energy or both.
• Knowledge: Knowledge is defined by Oxford English Dictionary as
– expertise, and skills acquired by a person through experience or education;
the theoretical or practical understanding of the subject ; (ii) what is known in
a particular field or in total : facts and information; or (iii) be absolutely
certain or sure about something.
• Process: A well defined and chronologies set of tasks to produce the end
result is called process.

9. Characters You Must Show
Creativity
Passion
Integrity
Tenacity
Commitment

10. Master Sales Plan
• Preparation: Whether you're selling an idea, a project, a product,
or even a job in your organization, you must enter that situation
with an expert understanding of your audience, and of what they
care about. Following tips may help you in this process:
– Identify your target audience - With whom will you speak? Is it your
boss, a key client, or your team? And is just one person involved in the
purchase, or do you need to influence other stakeholders in his or her
organization?
– Identify key drivers - You must understand what's driving your
audience. For instance, if your organization's goal is to increase profits
by 10 percent this year, how will your product/idea/project help them
accomplish that goal?

11. Preparation Continued
• Identify the language that people use - If you're addressing a technical audience,
be prepared to present using technical language and ideas. If you're selling to
finance people, use numbers and data to craft your message.
• Determine exactly what you're "selling" - Is it a new feature that you want added
to the company's payroll process? A new product idea? A new reporting process
for your department's most important client? Identify what it is and learn as much
as you can about it.
• Connect your audience and your product with benefits - Know the difference
between features and benefits. This is because your audience cares about only
one thing: "What's in it for me?" So, it's crucial to know the key differences :
– Features are what your product or idea does
– Benefits are what those features mean to your audience.

12. Preparation Continued
• Understand the needs of your target audience -
Identify problems that your product or idea will help
solve, and needs that it will address.
• Highlight your Unique Selling Proposition (USP) -
People buy the best possible solution that meets their
needs and their budget. Make sure that you highlight
what makes your product, idea, or project uniquely
relevant to them.

13. Sales Pitch
• Few tips for pitch
– Have a conversation - You want to connect with your
audience, so your presentation or pitch should feel more
like a conversation.
– Ask questions - Involving your audience is key to keeping
them engaged. If you meet with someone individually, like
a client or your boss, then be sure to listen as much as you
talk. If you're presenting to a group, invite questions at key
stages during the presentation.

14. Sales Pitch Continued
• Focus on "helping" instead of "selling" - Consultative
selling means that you identify what your audience
needs. Focus on these, and keep your own goals and
agenda out of the conversation.
• Watch body language - Pay attention to everyone's
body language during your pitch. If people start to look
bored or move their hands and feet a lot, then you
need to finish, or move onto the next part of your
pitch.

15. Dealing With Objections
• Objections are not definite no.
• It means your customers are willing to ask questions.
• Objections are an opportunity to address their fears,
reassure them and move forward positively.
• To deal with the objections, ask questions. It will lead
you to the root cause of objection.
• It also shows your client that you are awareabout their
concerns.

16. Closing The Sales
• If you don't get a decision on the day, give your
audience time to think about things, don't leave
this open-ended.
• As you're finishing your pitch, set a specific date
or time to speak with them again.
• If you discover that your product or idea truly
isn't a good fit with your audience, then withdraw
gracefully.

17. Open your online shop without any
commission

18. Thanks for watching