This document provides an assessment tool to evaluate the innovativeness of an organization. It examines an organization's innovation process across key activities of idea generation, conversion, and diffusion. These are scored from 0-10 to calculate an overall innovation process score out of 60. It also targets innovations in products, processes, marketing, and organization from the last 12 months. Finally, it prompts reflection on observations from the assessment and future innovation directions.

1. INNOVATION ASSESSMENT
How innovative is your organization?

2. INNOVATION PROCESS
KEY
ACTIVITIES
IN-HOUSE
Creation
within a
company
CROSS
POLLINATION
Collaboration
across
departments
EXTERNAL
Collaboration
with parties
outside the
firm
SELECTION
Screening and
initial funding
DEVELOPMENT
Movement
from ideas to
first result
SPREAD
Movement
across the
organization
KEY
QUESTIONS
Do people in
our company
create good
ideas on
their own?
Do we create
good ideas
by working
across the
company?
Do we
source
enough
good ideas
from
outside the
firm?
Are we good
at screening
and funding
new ideas?
Are we good
at turning
ideas into
viable
products,
businesses
and best
practices?
Are we good
at spreading
developed
ideas across
the
company?
Score 0 -10
Idea Generation Conversion Diffusion
TOTAL SCORE: ____/60
Adapted from TEIC 2011

3. INNOVATION TARGETING
Product Innovations Last 12 Months
•
•
•
•
Process Innovations Last 12 Months
•
•
•
•
Marketing Innovations Last 12 Months
•
•
•
•
Organization Innovations Last 12 Months
•
•
•
•
Adapted from TEIC 2011

4. LEARNING AND DIRECTION
1. Observations from the process assessment? Overall and by
activity?
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2. Observations from the targeting assessment?
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3. Future innovation directions based on learning from assessment?
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5. More Information
Web: www.boardroommetrics.com
Twitter: @boardroommtrcs
Slideshare: slideshare.net/boardroommetrics
LinkedIn: LinkedIn.com/boardroommetrics
Phone: 905-709-4031
Email: info@boardroommetrics.com