The document discusses potential concepts for a music video for a song. The first concept involved filming the main actress and love interest walking on the beach holding hands to show their love, but this was rejected due to difficulties filming at the beach in autumn weather. The second concept involved the couple arguing then the actress crying while looking at photos, but this was deemed too basic and negative for the upbeat song. The third concept was solely a dance performance by the couple, but finding a male dancer was difficult and it risked becoming repetitive. The final concept combined a performance element with a narrative of the couple at home followed by the actress performing alone in the studio, cutting between the two scenes.

2. Consisted of both my main actress and love interest to be a
completing a range of activities in every day life e.g. both walking
along the beach holding hands. This shows to the audience that
they are in love with one another whilst building my narrative. I
feel this concept would also fit the lyrics of the song.
However, I did not stick with concept as filming at the beach
would be difficult within autumn as the weather is very
unpredictable, as well as being an inconvenient for myself and
others to arrive there due to transport.
Also the concept was not very original in terms of narrative and is
rather basic. I would also like to have a performance element
within my piece as many music video’s within the genre of RnB
have performance elements.

3. This idea is solely narrative based and consists of my main actress and love
interest arguing at the beginning of the video, this then leading to my main
actress feeling saddened as she is losing her love interest. This then shows my
main actress crying as she performs her song to the camera and audience
along with looking at pictures of herself and her previous partner.
However, I did not stick with this concept as it is again a very basic concept
along with being very negative whilst to me the song is perceived has positive
connotations.

4. This is a performance only concept. It consists of both my actress and love interest to
perform a dance sequence together to ‘Halo.’
If I was to stick with this concept I would use a variety in camera work to stop it being
repetitive along with playing with lighting to give a intimate feel to the audience. I feel
this concept could work as it shows how they love each other whilst fitting to the lyrics of
the song.
However, it is a very basic concept along with it being very difficult for myself to be able
to find a male dancer with the right look for the video.

5. This is both a performance based concept and narrative as I found that I would like to
corporate the two into my product.
• My main actress and her love interest to be sat at home (various locations) as she
sings to him
• Followed by showing the main star performing and singing alone in the dance studio
to the track.
The video will consist of cutting between the two scenes to form the narrative and the
final product.