The document describes a sports facility venture called "Sports Yard" proposed by a team of 5 students. It outlines the team profiles, commitments, and introduces the venture as providing a place for people of all ages to play their favorite sports with their families and friends. It then discusses problems with finding affordable indoor sports facilities and the opportunity this venture addresses. Key facilities and customer segments are identified. The solution provides standard indoor sports facilities to address issues professional athletes face in training. The value proposition canvas outlines the gains, pain relievers, and pains for the target customer segment.

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Entrepreneurship Fundamental
Course Code: BMSC18402
Exam: Regular
Mode of Examination: Assessment through Assignment
Team 12
Venture Name: Sports Yard
Number of pages in Pdf file: 13
Submission Date: 17-03-2021
Submitted by-
Devansh Tiwari JLU04351 (2019BMS018)
Vansh Malviya JLU04194 (2019BMS63)
Ranapratap Singh Thakur JLU04396(2019BMS045)
Pratik GiriJLU04759 (2019BMS041)
Vinayak Yadav JLU04934 (2019BMS064)

2. 2
“SPORTS YARD”

3. Team Profile
Rana Pratap
Singh
Chief Executive
Officer (CEO)
Vansh
Malviya
Promotions
and Sales
Specialist
Devansh Tiwari
Chief Financial
Officer (CFO) )
Vinayak
Yadav
Manager
and
administrative
assistant
Prateek Giri
Human
resources and
operations
manager

4. Team Commitment
1. To refresh the world in body, mind and spirit.
2. Ensure the team is clear about its priorities.
3. Make the effort to periodically review and revise commitments.
4. End meetings with clear and specific resolutions.
5. Understand that “commitment” does not mean consensus.
6. Give everyone the opportunity to be and feel heard.
7. To inspire moments of optimism through our brands and our
actions.
8. To create value and make a difference everywhere we engage.

5. Brief Introduction
• We are here to deliver a happiness and good health to every
one with our venture “Sports Yard”.
• Sports Yard is a place where any one can play there favorite
sports no mater what is the age of the person and they can
spend more time with there families and friends.
• In today’s world with less place to play the indoor games in
low cost is very difficult to find and people are more engaged
with there mobiles that they forget to play the games in real
world. Our motive is to bring people closer and give them the
a good and healthy place to play with out any disturbance.

6. Problem/Opportunity
•Most of enthusiastic sport person can't find proper and standard playground
like tennis court, badminton court, basketball court, table tennis and other
indoor game in their area or near house for playing. So, professional player
has compromise in their training.
•Even if people or professional player find park or open ground to play indoor
games like tennis, badminton, basketball or other game they constantly face
problem of bad weather, strong wind and lot of distraction from other people
who is also presence in playground.
•Some people just want to play indoor game on holiday or whenever they
feel like to play for those people buying game’s equipment and maintaining is
costly because they just play rarely.

7. Problem/Opportunity
• There is opportunity of connecting people who like to play indoor games as
all the player meet in one place through this business. After a game or
practice session, players can join family and friends for a cup of coffee in an
environment of comfort and relaxation.
•Our indoor games facility can be let out for rent for district, state or national
level sport competition by other organization or institution which will
generate good revenue to business.
•Event can be organizing among enthusiastic sport person in Bhopal’s where
club member allow to participate for free.

8. KEY FACILITIES OF SPORTS YARD
• Low cost playing time and low cost membership.
• No disturbance and quality playing time.
• Availability of every indoor games and even
games like badminton, footstall, indoor cricket,
and volleyball.
• First aid facility will be provided in case of injury.
• Availability of canteen.

9. Customer Segmentation
Primary Market Segment
• Kids in middle school and high school who
want to improve in sports
Secondary Market Segments
• Adults who want athletic-type fitness classes
or personal training
• Families looking for a birthday party venue
• Coaches who want indoor practice space
• People who use batting cages recreationally
• High school students who want help with the
college recruiting process

10. Target Segmentation
Customers’ Ability to Pay
Your customers can only buy if they can reasonably afford your services.
Sport’s Enthusiasts
All the customers which are looking forward to have a future in sports career,
especially the ones going competitive.
Interest Level
Not every athlete will be interested in spending extra time and money to get
to the next level, and your program simply won’t be a good fit for everyone.
Gather some evidence to estimate how many will be highly interested in your
services right away

11. Solution
• Our venture solve the problem professional sports persons by proving proper standard
playground which is hard to find in cities. so that they do not have to compromise with
their training. We will provide indoor facilities like tennis court, badminton court,
basketball court, table tennis and other indoor game
• Playing or practicing in extremely hot or cold weather is more difficult than playing or
practicing in a controlled climate. This true for players, coaches, and fans alike. Games and
practices won’t get canceled due to rain or snow as often when your practice is in an
indoor facility.
• Playing conditions in modern indoor sports complexes greatly surpass those in outdoor
facilities – the even, well-maintained sports surfaces, state-of-the-art equipment, and
stimulating environment result in higher performance and personal satisfaction;

12. Value Proposition Canvas: Customer Segment
PRODUCTS
& SERVICES
• High quality sports
facilities for top level
athletes and physical
education students
• Offer fully serviced and
diverse indoor sports
facility along with
other advanced
amenities
GAIN CREATORS
• Low cost membership
• Climate-controlled, comfortable
and safe environment
• Access to various sports activity
• Superior playing conditions and
various useful amenities
PAIN RELIEVERS
• People don’t have to skip games
because of weather
• People can play comfortably in a
safe, climate-controlled
environment
• Easy Accessibility to all the sports
activity
• Hassle-free membership
application process
GAINS
• Access to a number of sports
activities.
• Opportunity to focus on
fitness
• An extremely comfortable
venue to play sorts CUSTOMER JOB
• Proper utilization
of the
facility
• Help promoting
physical activities
PAINS
• Playing in adverse
weather conditions
• Travel long distance to
play different sports
• Disturbances in between
the game

13. Thank You!