Watch a best practices webinar in marketing budgeting with leading industry analyst IDC and billion-dollar tech cloud and virtualization software company, VMWare. 3 Key Takeways: 1: Best Practices in Marketing Budgeting: Best practice insights and industry trends from the Head of IDC's CMO Advisory Council on managing marketing operating budget allocations 2: Global Budgeting Case Study: How VMWare manages their global marketing investments and budgets across their worldwide marketing organization 3: Building Alignment & ROI: How you can build alignment across your marketing organization to increase marketing's credibility, drive better ROMI, and impact the bottomline