This document summarizes the services provided by MCG, a marketing firm that specializes in B2B clients. MCG focuses on strategic planning, demand generation, web design, and messaging to help clients build their brands, accelerate sales, and create value. They work with over 50 B2B customers across industries like technology, analytics, and telecommunications.
How do you capture the attention of potential clients during a pitch? In this presentation Crimson Hexagon provides tips and strategy for incorporating social media analytics into your pitch in order to win more business and bigger accounts.
Top 10 B2B Marketing Companies, Telemarketing ExcellenceMariAnne Vanella
The Vanella Group, Inc. featured in 10 Fastest Growing Marketing Companies list for 2018. B2B Telemarketing and Telesales services for tech is the exclusive focus. What's new in sales pipeline management in 2019? Read on!
Marketing And Its Future Metrics Proposal PowerPoint Presentation SlidesSlideTeam
If your company needs to submit a Marketing And Its Future Metrics Proposal PowerPoint Presentation Slides.Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. http://bit.ly/2Serrsm
How do you capture the attention of potential clients during a pitch? In this presentation Crimson Hexagon provides tips and strategy for incorporating social media analytics into your pitch in order to win more business and bigger accounts.
Top 10 B2B Marketing Companies, Telemarketing ExcellenceMariAnne Vanella
The Vanella Group, Inc. featured in 10 Fastest Growing Marketing Companies list for 2018. B2B Telemarketing and Telesales services for tech is the exclusive focus. What's new in sales pipeline management in 2019? Read on!
Marketing And Its Future Metrics Proposal PowerPoint Presentation SlidesSlideTeam
If your company needs to submit a Marketing And Its Future Metrics Proposal PowerPoint Presentation Slides.Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. http://bit.ly/2Serrsm
This is the simplest description of what we do at SIGMA Marketing Group. It's easy to get complex when you are selling database and marketing analytics, but it's hard to keep it simple. Sally Dixon did a GREAT job of articulating our special sauce!
STAT BI Corp was established in 2008, started initially as a B2B & Technology marketing database compiling company. As our business evolved we added hundreds of clients, with growing marketing needs.
To meet our client expectations, we welcomed experienced marketers to our team; adding further services to our business. By 2011 STAT BI Corp became an end-to-end marketing solutions company with a wide range of marketing solutions:
• Marketing Database
• Key Account Profiling
• Content Marketing / Whitepaper Syndication
• Lead Generation
• Appointment Setting
STAT BI CORP – A better way to go to market
From established industry titans to the innovative start-ups disturbing the status quo, Technology leaders come to STAT BI CORP for the best in performance-based account intelligence, lead generation and appointment setting. Our team of highly skilled and experienced sales professionals provides the customized, scalable, real-time support that sales and marketing teams need to crack open new markets, land priority accounts, and unearth the most viable opportunities.
We don’t just claim to be the best at what we do; We prove it!
2021 digital marketing playbook for consultantsJeremy Mays
The internet has revolutionized the way that people interact, and by extension their businesses too. For this reason, we believe that it’s never been more important for consulting firms to explore digital marketing.
Marketing consulting firms is both imperative and difficult. In a saturated marketplace, it’s essential to stand out from the crowd, but it’s difficult to find the time to maintain your digital presence and give your clients the attention that they deserve – and pay for. You wouldn’t leave your phone unattended, and sometimes off the hook altogether; the same should be true of your digital channels. After all, that’s how the modern customer will contact you. If they can’t contact you, they’ll simply contact someone else – someone with a well-maintained site, good Google reviews and active social channels.
We’ve built a digital marketing strategy playbook for the consulting industry to give you the tools and techniques to grow your brand.
@Virtual CMO Agile simple Marketing Framework March 2013Shane Lennon
A simple, easy and concise framework with working examples on setting up an Agile approach for marketing and marketing team deliverables. Teams love it (gives them sense of real ownership and makes it easier to manage and multi-task), heads of marketing find it very easy to manage (or rather it requires minimal management) and others in the organization love the results they see from an Agile approach - win win for all. It was crafted with start ups and hyper growth digital/tech companies in mind, but it has been used in larger marketing organizations, and may provide a competitive edge for those who can adapt it to their teams.
[Case Study] Focus Technology: Leveraging Intent Data to Improve Sales Alignm...TechTarget
With an expansion of their technology practices to include cybersecurity, cloud strategies and converged infrastructure, Focus Technology needed to improve the acquisition of net-new customers and accelerate the overall sales cycle. This meant getting in front of the right decision-makers at the right time in the buying cycle to keep the sales team’s pipeline full.
If your company needs to submit a Product Marketing Strategy Proposal PowerPoint Presentation Slides look no further. Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. https://bit.ly/3jWOYJD
4 ways data analytics can kick your annual B2B marketing planning into shapeThe Marketing Practice
Do you need to make a case for more marketing budget? Expand your target market? Grow revenues from existing customers? Data analytics can help you achieve all these things and more as part of your annual planning process.
Digital Marketing for High-End Real EstateupGrowth
The high-end of the real estate market is driven by savvy, affluent consumers. To promote your Real Estate you need to use Digital Marketing for your Business.
The Market Base is a multi-marketing SaaS platform, where every business owner has the freedom to manage a collaborative team, receive effective marketing strategies that support growth, and create unlimited digital marketing requests.
Rolling Horizons - Digital Marketing PartnershipsNikhil Thosar
Rolling Horizons is a boutique agency that offers consulting and services to help you gain visibility, expand your funnel and increase sales velocity.
If you are a company wanting to fuel growth or a marketing agency looking for skill-set or additional bandwidth; connnect with us.
User Experience or: how I learned to stop worrying and love the userSam Chatwin
What User Experience is and why you need it. Its growing importance in a multi-platform, data rich and instant access world. How to position UX with your existing processes. No tech jargon or marketing-eze, just straight talking about how UX can help you and your readers.
EyeWide Internet Marketing Agency in Greece CreteMinas Liapakis
The Tourism and Hospitality industry is a dynamic specialization for EyeWide. Our company is one of the most dynamically developing companies that provide Internet services in the field of tourism in Greece and particularly in Crete.
This is the simplest description of what we do at SIGMA Marketing Group. It's easy to get complex when you are selling database and marketing analytics, but it's hard to keep it simple. Sally Dixon did a GREAT job of articulating our special sauce!
STAT BI Corp was established in 2008, started initially as a B2B & Technology marketing database compiling company. As our business evolved we added hundreds of clients, with growing marketing needs.
To meet our client expectations, we welcomed experienced marketers to our team; adding further services to our business. By 2011 STAT BI Corp became an end-to-end marketing solutions company with a wide range of marketing solutions:
• Marketing Database
• Key Account Profiling
• Content Marketing / Whitepaper Syndication
• Lead Generation
• Appointment Setting
STAT BI CORP – A better way to go to market
From established industry titans to the innovative start-ups disturbing the status quo, Technology leaders come to STAT BI CORP for the best in performance-based account intelligence, lead generation and appointment setting. Our team of highly skilled and experienced sales professionals provides the customized, scalable, real-time support that sales and marketing teams need to crack open new markets, land priority accounts, and unearth the most viable opportunities.
We don’t just claim to be the best at what we do; We prove it!
2021 digital marketing playbook for consultantsJeremy Mays
The internet has revolutionized the way that people interact, and by extension their businesses too. For this reason, we believe that it’s never been more important for consulting firms to explore digital marketing.
Marketing consulting firms is both imperative and difficult. In a saturated marketplace, it’s essential to stand out from the crowd, but it’s difficult to find the time to maintain your digital presence and give your clients the attention that they deserve – and pay for. You wouldn’t leave your phone unattended, and sometimes off the hook altogether; the same should be true of your digital channels. After all, that’s how the modern customer will contact you. If they can’t contact you, they’ll simply contact someone else – someone with a well-maintained site, good Google reviews and active social channels.
We’ve built a digital marketing strategy playbook for the consulting industry to give you the tools and techniques to grow your brand.
@Virtual CMO Agile simple Marketing Framework March 2013Shane Lennon
A simple, easy and concise framework with working examples on setting up an Agile approach for marketing and marketing team deliverables. Teams love it (gives them sense of real ownership and makes it easier to manage and multi-task), heads of marketing find it very easy to manage (or rather it requires minimal management) and others in the organization love the results they see from an Agile approach - win win for all. It was crafted with start ups and hyper growth digital/tech companies in mind, but it has been used in larger marketing organizations, and may provide a competitive edge for those who can adapt it to their teams.
[Case Study] Focus Technology: Leveraging Intent Data to Improve Sales Alignm...TechTarget
With an expansion of their technology practices to include cybersecurity, cloud strategies and converged infrastructure, Focus Technology needed to improve the acquisition of net-new customers and accelerate the overall sales cycle. This meant getting in front of the right decision-makers at the right time in the buying cycle to keep the sales team’s pipeline full.
If your company needs to submit a Product Marketing Strategy Proposal PowerPoint Presentation Slides look no further. Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. https://bit.ly/3jWOYJD
4 ways data analytics can kick your annual B2B marketing planning into shapeThe Marketing Practice
Do you need to make a case for more marketing budget? Expand your target market? Grow revenues from existing customers? Data analytics can help you achieve all these things and more as part of your annual planning process.
Digital Marketing for High-End Real EstateupGrowth
The high-end of the real estate market is driven by savvy, affluent consumers. To promote your Real Estate you need to use Digital Marketing for your Business.
The Market Base is a multi-marketing SaaS platform, where every business owner has the freedom to manage a collaborative team, receive effective marketing strategies that support growth, and create unlimited digital marketing requests.
Rolling Horizons - Digital Marketing PartnershipsNikhil Thosar
Rolling Horizons is a boutique agency that offers consulting and services to help you gain visibility, expand your funnel and increase sales velocity.
If you are a company wanting to fuel growth or a marketing agency looking for skill-set or additional bandwidth; connnect with us.
User Experience or: how I learned to stop worrying and love the userSam Chatwin
What User Experience is and why you need it. Its growing importance in a multi-platform, data rich and instant access world. How to position UX with your existing processes. No tech jargon or marketing-eze, just straight talking about how UX can help you and your readers.
EyeWide Internet Marketing Agency in Greece CreteMinas Liapakis
The Tourism and Hospitality industry is a dynamic specialization for EyeWide. Our company is one of the most dynamically developing companies that provide Internet services in the field of tourism in Greece and particularly in Crete.
Early on as a Designer I had the privilege to work with some big brands, like: Verizon, Mission Foods, Nokia, and Sabre. Most of my projects were rooted in web applications. Which I loved, and was more than happy to work on as a UX Designer. But some designers took other paths, working on e-commerce sites, or perhaps lead generation. What has been hard to find recently is someone who's done both. I know I didn't know e-commerce to the degree I needed to when starting at GameStop - but learned quickly - luckily I've had some good teachers over the last couple of years.
Now talking about channels, bounce rate, A/B testing, conversion, SEM/SEO in the norm. And as I loved designing applications, I find equal interest in what makes people shop and (hopefully) eventually buy.
I recently gave this short presentation to a group of designers - a 101 on getting your interface to sell
Attention Vietnam is a multidisciplinary design studio handling projects that range from corporate visual identities, packaging design, print, interior spaces and industrial design.
Our multidisciplinary approach to every design challenge means that all possibilities are considered to find the most suitable design solution for our client.
We bring together our expertise from different fields to execute our strategies into an integrated and effective solution.
As a Designer, I sometimes need to evaluate different technologies and platforms from a Designer's perspective. Why is it important to get a Designer's view? As Designers we can quickly be boxed in with inflexible UI layers, unusable sets of standard patterns, and the inability to create a great experience. By reviewing and testing, we can determine the pros and cons of a given technology solution. In honor of Eclipsecon 2008 ;-) I've put together a presentation on a popular application platform - the Eclipse RCP.
Learn More: <a href="http://www.jeremyjohnsononline.com/2008/03/23/designers-view-of-eclipse/">http://www.jeremyjohnsononline.com/2008/03/23/designers-view-of-eclipse/</a>
Fail Fast, Learn Fast, Move Fast: My UX journey to move fasterJeremy Johnson
We've all heard about the Lean Startup, and now Lean UX. This is a intro into how I've been using these methods to speed up the UX process, and work better within product teams.
As a developing independent agency, Decode brings up the importance of branding strategy and how it effectively applies to multiple marketing and communication touch points, especially within the ever-changing digital environment.
Seven Elm is a new kind of full-service creative agency. We create content—so you don't have to. Our independent partners come from the worlds of editorial writing and design, public relations, advertising, digital technology and innovation, and brand strategy. Forget about assembling the perfect team yourself: the web guy, the blogger, the person who knows how to get you press. That’s us, done and done.
We’ve grown Seven Elm for you.
We do more than just build websites. We look at every aspect of your digital identity, from design to development, online marketing to email campaigns. Some say loving technology makes you a geek, but we say it makes us cutting edge; read our credentials to find out just how dedicated to digital we are.
Focus Digital is founded in 2008, specialized in the field of digital media Focus Digital is on its way to prove as a new comer but full of innovation and experience in this scope of business.
Focus Digital can help create measurable value from your digital marketing.
An introduction to The Sound Agency, including an overview of our services, some of our tools, and some case studies featuring our work for clients around the world - including our award winning generative soundscapes in Harrods, our crime-reducing urban soundscape in Lancaster, California, plus examples of how we have proven that sound can increase retail sales, customer satisfaction and brand value.
Radio is a premium communication
device, conceived for present times.
We work on the intersection between
people’s passions, cultural issues,
brands’ heritages.
a continuous think-tank of emerging
cultures, styles, media habits and the
challenge of contemporary issues.
Read our B2B marketing credentials. We show the clients we've worked with on each slide. You can see individual results on the right slide panel.
Your success story can be next!
Data & Digital Effectiveness Leaders Masterclass - Manchester 2019John McCambley
The official e-brochure for the Data & Digital Effectiveness Leaders Masterclass, which takes place at the Museum of Science and Industry in Manchester on 1st May 2019.
The event is produced by the Marketing Masterclass Series in association with Jaywing, WMG, twentysix, Search Laboratory, Loud Mouth Media, Go Inspire, KMP Digitata, Woven Agency and Forward Role Recruitment.
Long gone are the days when the marketing landscape encompassed only traditional, interruptive methods for engaging
with prospects. Today, leaders are shifting the marketing mix faster as inbound and digital continue to represent a huge
opportunity for driving demand. This recent study shows that global organizations—regardless of size—are integrating
more omni-channel and modern marketing techniques to help drive business forward.
Download this complimentary report to uncover the most challenging obstacles facing inbound marketing success and how SMB and enterprise marketers plan to overcome them in the year ahead. (Research conducted by Ascend2, in partnership with Marketing Advocate.)
Strategic Marketing Services is a 360 Degree Marketing Agency & Marketing Services Outsourcing expert. Our clients value our relentless focus on results and Return on Marketing Investment. Our approach is, first and foremost, anchored around your pain points and objectives. Secondly – tools and channels – always with a clear objective and ROMI focus in mind. To that end, our Strategic Marketing Consulting Unit and our Client Performance Units are instrumental in meeting and exceeding our clients' expectations. Since its inception in 1999, Strategic Marketing Services is committed to providing result oriented digital marketing. Strategic has grown to be an 1800+ strong company. Spread across US and India, we have catered to over 40% of Fortune 500 companies in both B2B and B2C.
Strategic Marketing Services is a one-stop shop for the entire range of marketing services and solutions. We create marketing concepts, develop strategies, execute and help companies' market services and solutions on a global scale.
A short presentation introducing you to what we do and how we do it, includes our high level proposition and introduction to the senior partners with contact details
The presentation covers elements of a GTM plan, what makes it disruptive and how does one measure it. The presentation was used at the NASSCOM Product Conclave in Cochin held on 14 Dec 2016 by Sunder Madakshira.
1. Bigger, Better, Sexier Marketing for B2B Overview prepared for everyone through SlideShare
2. MCG is... “Working with the team at MCG has been a terrific experience. They get the whole B2B space, and with their experience and creativity they were able to take fairly complex business concepts and turn them into something very engaging and visually compelling on our website. They took the time to get to know us and really hit the mark with our brand. MCG has really helped Oniqua to break from the pack, and we are looking forward to continuing our work with them on a wide variety of other marketing projects.” -Steve Herrmann, Vice President, Marketing and Strategic Alliances, OniquaEnterprise Analytics A Strategically creative marketing firm that... Builds Brands Accelerates Sales Creates Value with results-driven programs for our B2B client partners.
3. We do these six things REALLY well Market, Strategy: Brand, Positioning & Research “MCG is our go-to team for everything from market research and strategic planning, to web development and demand generation. They have an in-depth understanding of our business, and we can count on them to always deliver a measurable ROI.” -Kazutaka (Kobby) Kobayashi, Director of Marketing, Verio Interactive Demand Gen Web & Corporate Design Strategic Marketing Product Innovation & Launch Messaging & Copywriting Search & Social Media
15. Customer InterviewsYou are a talented bunch that blends brain-numbing strategy with the most powerful creative execution I have seen in a while. What a fit! It has been my pleasure to witness your work and be on the receiving end of your talent. We look forward to some ass-kicking creative strategy and execution. - Yvonne Anderson, Marketing Manager, National CineMedia
16. Over 50 B2B Customers Tell the Best Story “We had a significant amount of planning and work, and very little time to get our company launched to market. The Market Creation Group provided just the right amount of strategic planning and execution abilities to get us launched successfully, and get our company into the market!” - James Hietala, Director of Product Marketing, ControlPath “MCG is smart, and brings a deep knowledge of marketing. They understand the needs of early stage companies, and can help prioritize strategy, tactics and budgets, knowing that they typically face significant demands without never-enough resources. We have worked with MCG on different projects, and MCG consistently translates complicated technology into clear, understandable and compelling messages.” - Norman Birnbach, President, Birnbach Communications
20. Doubled revenue in 2008 – without adding new clients
21. Winner of Business Marketing Association Gold Key Award
22. Featured in December, 2009 Entrepreneur Magazine – Great employee practices and client loyalty
23. CBS News Beating the recession through smarter marketingOur client partners keep referring us to other clients!
24. Countdown: Why Companies Hire MCG: #8 Building an Effective Strategy Let the Personas & Use Cases drive the strategy/plan Focus on audience Focus on competitive advantages/strengths Focus on strategy that can easily be executed! “Our experience with the Market Creation Group was excellent. Through the project the team worked on, they proved to be responsive, smart, great at developing and communicating status on project plan, and on time and on budget.” -Cynthia Carpenter, President & COO at SinglePipe Communications
25. Countdown: Why Companies Hire MCG: #7 Product Launch Capabilities Dedicated resources are not impacted Generate great ideas for launching and promoting Collateral Development (with message development) Demand Generation Programs for new product launches Laser focus on ROI "When VisionTEK needed marketing assistance for our largest tradeshow event of the year we turned to MCG, and they delivered. In a few short weeks, MCG developed a comprehensive marketing plan, implemented a direct mail campaign and built a dynamic, database-driven website for us. I don't know of any other agency that could have made all of this happen so quickly without sacrificing quality. " - Frank Traylor, President/CEO, VisionTEK
26. Countdown: Why Companies Hire MCG: #6 Overall Product Marketing Expertise Message Development Collateral Development Site Development Campaign creation Laser focus on ROI “We are pretty demanding on our partners at Level 3, and the Market Creation Group delivers flawlessly. We confidently rely on them to provide a range of marketing services from strategic consulting to tactical campaign execution. They are consistently on time and on budget for their deliverables to us. I would recommend the Market Creation Group highly to anyone in the technology or telecommunications marketing space.” -Barbara Dondiego, VP Marketing, Level 3 Communications
27. Countdown: Why Companies Hire MCG: #5 Focus on Demand Generation Sales Driven Marketing (not just conversions but more on results) SEO/PPC Online creative expertise Cost-effective demand generation programs for maximum impact Closely watch new opportunities and Pipeline acceleration programs Laser focus on ROI “Our new websites are driving sales and taking our business to the next level, thanks to the team at MCG. We definitely got our money's worth and more. I highly recommend them for any company looking for marketing help. MCG came to the table with great ideas and implemented them quickly and efficiently.” - Beverly Berry, VP of Business Development, ProtoTest
28. Countdown: Why Companies Hire MCG: #4 Web Design that nails it “Within an extremely tight timeframe, they developed a well-designed site that integrates with our proprietary software, has a full CMS on the back-end and leverages the power of social networking on the front end. I don't know of any other agency that could have made all of this happen so quickly without sacrificing quality.” - Frank Traylor, President/CEO, VisionTEK Integration with data-driven systems Marketing Automation, CRM systems, other proprietary Balanceof look/function/navigation
29. Countdown: Why Companies Hire MCG: #3 Advanced Integration Experience Integration with complementary systems Marketing Automation Systems such as: Eloqua, Manticore, Neolane, Marketo Integration with CRM systems (Salesforce.com, others) Integration with back-end systems: CMS: Drupal, WordPress, Custom Development Customer/Partner portals Other Databases “I would highly recommend the MCG team to other companies in need of marketing services, web design and web development.” -Frank Traylor, President/CEO, VisionTEK
30. Countdown: Why Companies Hire MCG: #2 “We thoroughly enjoyed working with MCG on branding, marketing strategies, and design for our two new websites. They are fun, creative, and extremely good at what they do. We love our new websites. I would highly recommend MCG for the vast talent and exceptional results that they offer.” - Kim Noble, President, ProtoTest Ability to take complex technology concepts and capabilities and turn it into a Human-Focused Story Brand Development | Message Development
31. The Team! Senior level executives from the B-to-B tech marketing world, who know how to roll-up their sleeves Brett Schklar, President & Founder Cory Nickerson, Strategy & Research Laurel Brozovich, Web Copywriter & Project Specialist Erin Lombardi, Account Manager Keith McCurdy, Art Director Mark Stiltner, Copywriter & Creative Strategy Virginia Roper, Interactive Develop Jennifer Saldanha, Office Operations
35. Demand GenerationTackle Strategic Planning, while managing andexecuting the tactics to support the strategy Focus our efforts on pipeline growth and sales…not just conversions. Complete marketing capabilities with nearly ALL B-to-B technology background
39. The Details Setting the Stage - The Strategy The most effective way to spend limited marketing dollars is to understand the world in which your prospects and customers play. Market Assessment Customer Analysis Metrics Implementation Segmentation Market Analysis Determine the Definition of a Qualified Lead Build-out of Marketing Plan Determining the right Marketing Mix Competitive Assessment Targeted and Measured Demand Generation Channel Marketing
40. The Details Building the Story Want prospects to connect with you, your product, services, brand or know-how? You must have a cohesive story to tell. Demand Generation Framework Brand Development Messaging Platform Positioning Strategy Competitive Differentiators Determine Lead Qualification Levels Routes for Marketplace Outreach Product Launch Plans Influencer Programs (Analysts & Bloggers)
41. The Details Telling the Story – Creative & Content The right framework, execution and tools drives new opportunity to your front door. Demand Generation Tool Development and Design Direct Mail Sales Tools and Collateral Search Engine Marketing Web Banners Case Studies Custom Business Card CD’s Complete Website Design and Development Website Re-Designs Micro-sites and Landing Pages Interactive Demos Contest Development Web and Print Design Brand Identity